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GTM Buddy

GTM Buddy | 1

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External reviews

71 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Rishabh S.

GTM Buddy - A Super Tool Kit.!

  • August 29, 2022
  • Review verified by G2

What do you like best about the product?
-Awesome and friendly user interface
-Very well segregated content. Makes it easy to find things.
What do you dislike about the product?
Dashboard could have been more interactive.
What problems is the product solving and how is that benefiting you?
Excellent library format makes the availability of content handy.


    Computer Software

Platform to improve your engagement and quality of outreach.

  • August 29, 2022
  • Review verified by G2

What do you like best about the product?
GTM buddy makes your client engagement super smooth while helping you share the right content in seconds, track the effectiveness of your outreach, and refer to the collaterals using keywords.
- Integrated with Outlook,
- Insights on the collaterals and their effectiveness,
- Continuous enhancements on the critical requirements,
- Ease of use - You don't need the training to use the platform
What do you dislike about the product?
GTM has been impressive from the beginning. We couldn't realize the gaps so far.
What problems is the product solving and how is that benefiting you?
- Sharing the collaterals and not worry about the content size
- Ease of adding the hyperlinks
- Track the productivity and control your content


    Information Technology and Services

GTM as a tool is easy to use & gives the Sales team a comprehensive view of the content available

  • August 26, 2022
  • Review provided by G2

What do you like best about the product?
The Content management Platform , detailed insights on content usage & visibility on content consumption from sales team. Integration with CRM tools like SFDC is a big highlight
What do you dislike about the product?
More Advanced LMS features will really help the platform be more agile & useful as a complete Sales Enablement Platform
What problems is the product solving and how is that benefiting you?
Content Management , Visibility on content usage by the Sales team , Basic LMS platform , One single source of truth for the Sales team


    Tushar T.

GTM content ammo across your tech stack

  • August 25, 2022
  • Review provided by G2

What do you like best about the product?
GTMBuddy integrates with all the tools that I use in Sales. This makes it super easy to attach any collaterals that I want to share with my prospective clients.

I also like how they are super helpful in terms of supporting their customers.
What do you dislike about the product?
GTMbuddy has a great dashboard to search for and manage customer-facing content.
However, once the viewer link is created, it is difficult to remove any item from the viewing slides. The rest of the functionalities work great.
What problems is the product solving and how is that benefiting you?
Its solving content discovery, management and sharing with the client. It integrates with the tech stack and makes it easy for the sales team to track engagement on the items shared.


    Prashant T.

I love GTM Buddy

  • August 25, 2022
  • Review verified by G2

What do you like best about the product?
I like that all collaterals, information, and relevant data are all kept in one easy-to-use portal. I also like that we can share the information easily to our potential clients through numerous mediums.
What do you dislike about the product?
I can't really think of any at the moment. So far my experience has been positive.
What problems is the product solving and how is that benefiting you?
GTM helps me search and share relevant and important data with my client within minutes after the conversation. I am able to share information quickly which echoes with the product we carry.We say our product is fast and easy. By sharing info in the same manner this tool helps instill the concept of how fast we are.


    Sebastian J.

Love the contextual recommendations. Finding content has never been this easy!!

  • July 20, 2022
  • Review provided by G2

What do you like best about the product?
GTM Buddy recommends me the right content to share based on the opportunity at hand. And the recommendations are pretty consistent and accurate so I don't have to think twice before sending them out. Overall, it's been a real time saver and a great tool to discover content
What do you dislike about the product?
I haven't found any problems with the platform.
What problems is the product solving and how is that benefiting you?
.The major problem GTM Buddy is helping me solve is content discovery; be it in terms of recommendations or search engines - I am able to locate the content I am looking for without a glitch. Also, I love the fact that I can host the shared content in a branded environment and GTM Buddy's user-friendly and intuitive UI is an added bonus


    Aishwarya H.

Great tool for sales enablement and content distribution

  • July 18, 2022
  • Review provided by G2

What do you like best about the product?
GTMBuddy really helped us answer a question that every person who's ever worked on sales enablement has asked themselves: Am I creating something that people actually find useful? It helped us figure out - who's looking for what content, who's sharing it, who's viewing it and what opportunities it's connected to - and even figure out who's not doing any of the above so we can get their feedback and fix our processes and content :) I think it's really helped close the content gap between marketing and sales.
What do you dislike about the product?
Nothing comes to mind right now. I'm not sure why there's a min char field here.
What problems is the product solving and how is that benefiting you?
GTM Buddy makes creating, distributing, and getting feedback on sales enablement content easy. There's more visibility and a built-in feedback loop which helps us help sales teams even more.


    Varun C.

Must-have for product marketers / sellers

  • June 20, 2022
  • Review verified by G2

What do you like best about the product?
- intuitive UI/UX
- search/retrieval and tagging is exemplary and helps optimize for geo-specific / workflow-specific collateral
- support from the GTM Buddy Team - customer support is simply great!
What do you dislike about the product?
A lot of native GDrive/ Onedrive shortcuts, sharing capabilites have become second nature. Since GTM Buddy replaces that more contextually for a seller, some habituated features would've been great to have
What problems is the product solving and how is that benefiting you?
GTM Buddy is our primary sales enablement tool solving for content storage, sharing and raising of new content requests for better tracking & Collaboration. It's used by our sellers across multiple geographies: USA, India, APAC, Japan.


    Ruta B.

A GTM buddy, indeed!

  • June 03, 2022
  • Review verified by G2

What do you like best about the product?
The best feature of GTMBuddy is the email extension that helps sales reps with exactly what it promises: just in-time enablement. Our teams don’t need to navigate to hundred different folders anymore. Any collateral they need, any question they need answered, is just a search away now - within their inbox!

It's easy to set up. Two strong reasons for that -
1. A strong integrations ecosystem, business vocabulary tagging, and AI-based auto-indexing
2. Their commendable team - both technical and customer support - is very generous with their time and resources. They were our partners every step of the way.
What do you dislike about the product?
Haven't come across any strong negatives yet.
What problems is the product solving and how is that benefiting you?
- Optimizing the current enablement process
- Empowering sales teams with context-specific, in-time enablement
- Allowing better visibility on prospect end content analytics to understand which collaterals are performing well


    Sebastian T.

Cool product solving a major pain point, best customer support I've ever received

  • May 06, 2022
  • Review verified by G2

What do you like best about the product?
The GTM Buddy product is tackling a major problem for our product marketing and sales team. We create sales enablement materials but have limited levers and oversight on distribution. GTM Buddy puts our assets into the hands of sellers at the right time and allows us to see who is viewing what, instead of our sellers searching through our website or a ten-page Google sheet to find what they need.

But what I like best is GTM Buddy's customer support. They are attentive, dynamic, smart, and genuinely focused on driving value for our business with their tool. I haven't experienced anything like it from other vendors.
What do you dislike about the product?
We've had issues with our Salesforce hygiene and how GTM Buddy interacts with it, but again, GTM Buddy's customer support team stepped in with an innovative solution and has walked side-by-side with us every step of the way.
What problems is the product solving and how is that benefiting you?
-Putting content in the hands of sellers
-Tracking the content sellers are looking for
-Tracking the effectiveness of content
-Onboarding sellers
-Educating sellers on product lines and businesses
-Giving sellers data on how their prospects are engaging their clients
-Giving sellers content they need to move deals forward

We're going from sellers searching through the website, or a ten-page Google Sheet, or asking around in Slack to having content recommended to them in real-time. Sellers are busy – they don't have time to search. Now, they don't have to.

Additionally, GTM Buddy's data layer has given our Product Marketing team a new sense of how sellers use content and sellers a new sense of how prospects consume it. We have better visibility into the entire content lifecycle.
Recommendations to others considering the product:
Dedicate an internal spokesperson for the rollout who has experience with the business – you need to understand the language of the business to train the GTM Buddy recommendation algorithim