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External reviews

660 reviews
from G2

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    Sameer K.

WebEnagage - The Marketing Automation Platform

  • July 20, 2024
  • Review verified by G2

What do you like best about the product?
The seamless interface, Easy to use. Customer service & involvement of Webengage team in Implementation, management of journeys.
What do you dislike about the product?
I think Webenagege team can schdule more trainings at the brand side.
What problems is the product solving and how is that benefiting you?
With the use of WebEbgage we were able to create Journey on our Website, Push Notifications & segmenation of the visitors.


    Sumeet C.

Somewhat brilliant

  • July 20, 2024
  • Review verified by G2

What do you like best about the product?
The best thing is that it is easy to use. User-friendly UI
What do you dislike about the product?
there are a few function missing compared to other martech platform
What problems is the product solving and how is that benefiting you?
It helps to target users omnichannel. Create a user journey from top to bottom of funnel.


    Sporting Goods

It was great working with the tool

  • July 20, 2024
  • Review provided by G2

What do you like best about the product?
Features, analytics and ease of use of the tool
What do you dislike about the product?
It lags and take a fair amount of time to load the data
What problems is the product solving and how is that benefiting you?
Retargeting users on their journey with multiple channels.


    Education Management

WebEngage is a good option for Marketing Automation

  • July 18, 2024
  • Review verified by G2

What do you like best about the product?
Easy to use for email marketing. Easy to connect with other applications via APIs.
What do you dislike about the product?
Add on tools such as web personalisation needs to improve overall as a product. It has a lot of potential to improve the overall usage of WebEngage in any org that uses WebEngage. Customer support can be improved.
What problems is the product solving and how is that benefiting you?
WebEngage is primarily used for email marketing and email reactivation efforts for the org. It helps us personalise our communications with our users


    Siddhant S.

WebEngage compatible to InsureTech

  • July 18, 2024
  • Review verified by G2

What do you like best about the product?
Insurance as a use case is very complex, user psychology is kind of negative. Here WebEngage came into pictures to identify the user behaviour and segment it according and creatively nudge user. The way WE creates ehole user journey and mindmap, it is very simple for anyone to understand from any department.
What do you dislike about the product?
There are the cases where WE sometimes finds it difficulties, as user can have multiple iteration in insurance policy and to keep track the WE update the data over the existing events, which make admin to close the track on the previous datapoints against that events or attributes.
What problems is the product solving and how is that benefiting you?
We are a insurance management application, here we are no only focus on to sell insurance but to keep a track of all the existing plus older insurance policy. Maintaining that is not at all possible at user level, so introducing two dashboard approach help us to maintain all the logs without hampering the data.


    Mahima B.

I've been using website for 1.5 year and it has been wonderful.

  • July 18, 2024
  • Review provided by G2

What do you like best about the product?
What I appreciate most about WebEngage is their relentless commitment to continuous improvement. They consistently enhance their product, making it better with each passing day. Their customer support is also pretty good.
What do you dislike about the product?
It is easier to use and I don't see any issues in this.
What problems is the product solving and how is that benefiting you?
WebEngage is solving critical problems in customer engagement and retention by providing a robust platform for personalized, multi-channel marketing campaigns. It helps streamline communication through emails, SMS, push notifications, and web overlays, ensuring we reach our customers effectively. By leveraging real-time analytics and customer journey mapping, we gain valuable insights into user behavior, allowing us to tailor our strategies for better results. This comprehensive approach not only improves our customer interactions but also boosts conversions and loyalty, ultimately driving business growth.


    Stalin L.

Advanced features

  • July 18, 2024
  • Review verified by G2

What do you like best about the product?
As a marketing manager, it is very necessary to know what customers are looking for and then create segments accordingly and send personalise communications to them to get more results, track the entire user journey and nurture them timely. All my needs have been fulfilled using WebEngage for last one year.
What do you dislike about the product?
The platform is a little difficult to understand for new bees. it could be better if its more easy to use.
What problems is the product solving and how is that benefiting you?
Segmenting clients and sending them personal communications in automated from was the big problem that Web Engage has solved.


    Food & Beverages

Good tool to engage with users effectively

  • July 17, 2024
  • Review verified by G2

What do you like best about the product?
WebEngage is easy to implement and use. Getting all the insights about users and making appropriate decisions to activate the communication channels is super simple. WebEngage POC and support are also helpful in solving any query/concern.
What do you dislike about the product?
The mobile and web sync while users transition from one platform to another is a challenge that must be solved. E.g. if a user is on the App and registering while registering if they go to the web environment and come back on the App after registering attribution is broken for the user.
What problems is the product solving and how is that benefiting you?
I can set up campaigns for users as per their actions on my Website and App and the insights by Webengage are good to optimize the campaigns, comminications, segments, jouneys to effectively better the outcomes.


    Sheetal R.

WebEngage is a leading platform impacting both, customer retention and engagement.

  • July 17, 2024
  • Review verified by G2

What do you like best about the product?
I have been using WebEngage for more than 2 years, and I am proud to mention that their ability to build a product and relationships with their clients is beyond appreciation. I am glad to have been in contact with their team to increase customer engagement and retention for our company, TutorBin, and I can say that our decision to use WebEngage was one of the best to date. We have successfully increased retention using WebEngage journeys and curated segments.
What do you dislike about the product?
In my experience, there is nothing to dislike about WebEngage, whether as a product or as a team. Whenever there is a concern related to the product, their team helps us resolve it on a priority basis. I would like to appreciate their customer support team for their assistance and resolutions throughout our usage.
What problems is the product solving and how is that benefiting you?
WebEngage is addressing the most important metric in any business: customer retention. In my work experience, there can be no retention without engagement. WebEngage helps track user behavior and leverages this information to drive customer engagement based on their likes and dislikes.


    Sathishbabu N.

My Go to Engagement Platform been using it for 5 years

  • July 16, 2024
  • Review verified by G2

What do you like best about the product?
I've been using WebEngage for 5 years. It is super simple to navigate and easy to setup campaigns. The interface is user-friendly, so setting up and managing campaigns is a easy task. I love there analytics part where we can able to combine engagement with product to get better data understnding, It also making our communication much more effective. The automation features are a huge time-saver, ensuring our users always hear from us at the right time.

Browine points for their startup program I have recommeded 3 startups to be part of their startup program, do check it out.
What do you dislike about the product?
Not much of dislike, they keep evolvoing and listern to their customers to constantly improve.
What problems is the product solving and how is that benefiting you?
For us Webengage has been helping us solve several key business problems.

One is Customer Engagement,after we implemented webengage we saw significant improvement on our customer engagement, This has led to higher customer satisfaction and retention rates.

Secondly, the automation features streamline our marketing efforts, saving us time and ensuring consistent communication.

Lastly, the detailed analytics provide insights into customer behavior, helping us make data-driven decisions to optimize our campaigns.