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    Utkarsh C.

You can do EVERYTHING meticulously

  • July 08, 2021
  • Review provided by G2

What do you like best about the product?
I love the UX of it; it's so intuitive, even if you are a beginner with WebEngage. All the sections, functionality, setting up campaigns, using analytics, creating segments. All feels natural; there's zero effort in figuring out the platform.

You have all the freedom you want, and you can quickly validate all your hypothesis with analytics and setting up personalized campaigns.
What do you dislike about the product?
The only thing that bothers me is that sometimes it takes too long to create Live segments, and if you are making one while setting up a campaign, periodically, it doesn't refresh acc. to the parameters quickly.

To give you some context, we have around 400k MAU, and I can understand that it can take time to create Live segments, but sometimes it's a bit annoying!

Also if you create segments while campaign setting, it by default creates a live one. One time I got confused and couldn't figue why was I not able to isolate a user for testing.
What problems is the product solving and how is that benefiting you?
We are using it to the full extent, setting up marketing journeys, setting up in-app notifs and PNs to nudge the users, and using the analytics to create segments that help in figuring out a hypothesis and restructure communications according to that.

Benefits as I mentioned before, you can do such powerful stuff with it, and yet the tools do not seem intimidating. As for business problems, we have seen

- Amazing open rates because we could set up journeys in such an easy drag & drop manner, and you can do all you want; WegEngage doesn't constrain you.


    Education Management

Makes marketing so easy

  • July 07, 2021
  • Review provided by G2

What do you like best about the product?
Extremely easy for anyone to learn! Very user friendly
What do you dislike about the product?
Segment creation can be slightly slow sometimes
What problems is the product solving and how is that benefiting you?
Setting up marketing campaigns for our leads, engaging our paid users with targeted campains. We use them for email, sms, push notifications


    E-Learning

Good Multi-channel Marketing Tool

  • July 07, 2021
  • Review provided by G2

What do you like best about the product?
1. Highlight is the drag & drop journey builder, easy to use
2. Ease of segmenting the user's basis different attributes, geo's, behavioral and technology aiding to better targetting of users.
3. Good and wide options of channel integrations are available
What do you dislike about the product?
1. The events in the user section misses showing events sometimes, fixing it will help
2. SMS content editor is a bit cumbersome to use, a good text editor will better the experience
What problems is the product solving and how is that benefiting you?
Driving growth, engagement and revenues.


    Apparel & Fashion

WebEngage has definitely helped in building a solid relationship with our customers

  • July 07, 2021
  • Review provided by G2

What do you like best about the product?
It is great to have everything in one place, and the UI/UX is excellent, makes it really simple to navigate through once you understand the platform. The variety of options available within different channels is also massive.
The support staff and the tech team are quite supportive of your goals and help you achieve them and sometimes even exceed them.
What do you dislike about the product?
It would make it even better if it is compatible in Arabic, as it is written from right to left. Apart from that, having different currencies for different regions would help.
What problems is the product solving and how is that benefiting you?
Having different strategies in place for the retention of customers and customizing content through personalization for different segments.


    Real Estate

Experience with Webengage

  • June 25, 2021
  • Review provided by G2

What do you like best about the product?
Responsiveness of the Team.
UI UX of the platform.
What do you dislike about the product?
Certain processes such as template embedding & Reports to be created.
What problems is the product solving and how is that benefiting you?
Faster & Sharper communication to customers.


    Retail

All in one marketing automation

  • May 20, 2021
  • Review provided by G2

What do you like best about the product?
The funnel & RFM model is really handy. also the triggered campaigns
What do you dislike about the product?
correct upto 90%, user attribute related parameters.
What problems is the product solving and how is that benefiting you?
It helped us automate our user engagement upto most extent, instantly analyse the results of our campaigns and it also made possible such different types of campaigns given the amount of features it offers
Recommendations to others considering the product:
Go ahead, use webenage to its maximum potential


    Sumeet C.

Easy to Use Marketing Automation tool

  • April 17, 2021
  • Review provided by G2

What do you like best about the product?
The best part is it helps drive Marketing Campaign with ease with the help of Journey and event triggers

There are mutiple channle from where we can engage with user
What do you dislike about the product?
Event for is Shown only for Last 30 days.

Understanding the reports and other metrix is tricky
What problems is the product solving and how is that benefiting you?
User Journey. Engaging with the user in various stages of the funnel

Though different channel targeting personalized communication


    Internet

Very effective marketing automation tool

  • April 17, 2021
  • Review provided by G2

What do you like best about the product?
Easy to manage, suggestions from account managers
What do you dislike about the product?
The support team could be quick in fixing the issues
What problems is the product solving and how is that benefiting you?
Wanted to engage our customers and increase the repeat rate
Recommendations to others considering the product:
Analytically platform could be much stong in terms of churning the data and give suggestions


    Financial Services

Webengage is a very comprehensive platform for marketing automation, events tracking etc.

  • April 16, 2021
  • Review provided by G2

What do you like best about the product?
Open Bigquery access for whatever data we track via Webengage. It enables me to work and model the data as I like it to get more insights than that are available on their dashboard.
What do you dislike about the product?
Funnels can have an OR option. (right now we are limited to choosing one hard path to analyse).
Analytics offerings can be a little better. Let me customize what I want / don't want on my own dashboard.
What problems is the product solving and how is that benefiting you?
All given below.
Webengage offers all this in quite a simple format and they are overall cheaper than other alternatives, whilst being just as good, if not better.
Recommendations to others considering the product:
Webengage offers all this in quite a simple format and they are overall cheaper than other alternatives, whilst being just as good, if not better.


    Sandeep B.

Easy to use interphase, good tech and product support

  • April 06, 2021
  • Review provided by G2

What do you like best about the product?
Its user friendly
good support team
easy assistance
What do you dislike about the product?
Few limitations, like you can't run scripts to pull the dynamic value. Hyper personalization.
What problems is the product solving and how is that benefiting you?
user reachability, multi-channel platform, effective communication.
Recommendations to others considering the product:
Yes.