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External reviews

667 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Anoop R.

Best lead nurturing software

  • August 12, 2022
  • Review verified by G2

What do you like best about the product?
The ability to schedule emails based on customer journeys
What do you dislike about the product?
Nothing comes to mind right now and if it does, I will share it.
What problems is the product solving and how is that benefiting you?
We are in an industry where we need to nurture leads a lot to get them to enroll to our programs. WebEngage helps us do that by sending out journeys to leads.


    Chandra G.

Helped me throughout the product building journey.

  • August 11, 2022
  • Review verified by G2

What do you like best about the product?
1. Easy to operate. I had been using WE for a very long period now and can say that it's really very easy to operate from a Product pov. I had been able to enable my operations and customer support team with WE in a very shorter period because of its easiness to the naive audience.
2. Quick support available. I am very impressed with the availability of the support team be it by email or phone call.
What do you dislike about the product?
1. Limited customization on campaigns and journey data
2. Lack of preview options on a filtered data set
3. Limited options available in data export
What problems is the product solving and how is that benefiting you?
1. tracking all user's journeys and events
2. been able to look at the actions taken by the users


    Akash G.

Why webEngage is important for a Business whether it is B2B or B2C

  • August 11, 2022
  • Review verified by G2

What do you like best about the product?
I liked the Dashboard and the Personalization and Analytics feature very much, so you can target the consumer very deep and analyze your campaigns and journeys better from the dashboard, you can message on-site through personalization and in-app Which is some limitations in other tools but not in Web Engage
What do you dislike about the product?
When you create a live segment, the time taken in it is not suitable for segment creation, it slows down the speed of your work because your journey and campaign are segment-dependent.
What problems is the product solving and how is that benefiting you?
Working on increasing the maximum reachability to the consumer because it is very important because reaching every consumer is the objective of our campaign, this helps in growing our business and also helps in understanding the behavior and mentality of the users. When we reach the user by breaking the consumers into segments and cohorts, then we can target the right consumer with the right communication, which increases the chances of converting the consumers.


    Srikanta M.

WebEngage review from B2C healthcare startup

  • August 11, 2022
  • Review verified by G2

What do you like best about the product?
The user experience is smooth and it is fairly intuitive to marketing users. The test campaign failure management could be much improved to instruct the user as to what is going wrong.
What do you dislike about the product?
Some missing key metrics like DAU/MAU ratios for key growth businesses. User drop-out funnels automation and views to tap onto weak areas of the application as a product manager. The integration touchpoints with SSPs are very troublesome if things go wrong and collaboaration is very cumbersome between the WebEngage tech and SSP tech.
What problems is the product solving and how is that benefiting you?
WebEngage is the key message communication platform and journey designer interface for us. However, re-targeting of users is very manual and there are no simple business rule composition techniques, mostly import CSV-driven processes have to be undertaken with strict knowledge of format and specificity.


    Ankit K.

One of the best marketing automation tools out there!

  • August 11, 2022
  • Review provided by G2

What do you like best about the product?
Webengage is fairly simple to use. Creating multichannel campaigns, automated marketing campaigns, integrating multiple data sources is possible in Webengage. In addition, it allows some level of personlization on website through pop ups etc.
What do you dislike about the product?
While using webengage, we did face a couple of challenges. The initial integration using APIs with our website and inhouse application wasnt very simple and was indeed time consuming. Second, while webengage allows website personlization through pop ups etc, it doesnt allow for on-site page personlization within the content.
What problems is the product solving and how is that benefiting you?
Webengage was the first marketing automation product we ever used. It was very intutive and we extensively used it to create on-site campaigns as well as campaigns through emails, and other channels through their jourbeys feature. Overall, our marketing automation was completely taken cafre of using webengage.


    Computer & Network Security

Great Automation tool

  • August 11, 2022
  • Review provided by G2

What do you like best about the product?
I like the easiness of journey creations. The interface is easy to navigate. More helpful in segmenting and targetting our users. I can customize my email design better than I was able to in Sendgrid.
What do you dislike about the product?
Not available of the pre-built (Cart abandonment / Product recommendation, etc.,) customer journey. If we have a readymade journey we can easily customize it according to our requirements.
What problems is the product solving and how is that benefiting you?
Using Webengage to get increased conversions of website visitors.


    Hosein A.

A great tool for automating marketing at scale with excellent ROI

  • August 10, 2022
  • Review verified by G2

What do you like best about the product?
Journey Automation
User Segmentation
Intuitive user interface
Easy service provider integration
What do you dislike about the product?
Attribution
RFM Analysis
Analytics can be improved.
slowly when creat huge segment
What problems is the product solving and how is that benefiting you?
Helpful in marketing automation which in turn helps in improving engagement & retention. The platform is good [where] the capability part is concerned


    Financial Services

While the features are great, support needs some improvement

  • August 10, 2022
  • Review verified by G2

What do you like best about the product?
The features offered by Webengage are amongst the best ones, and the dashboards are clean and easy to understand.
What do you dislike about the product?
In case of any issues, the support team takes a lot of time to provide resolution, which is not very great for business.
What problems is the product solving and how is that benefiting you?
It allows us to have a central tool for all our communication and control how many communications to send in a day intelligently.


    Ashish D.

WebEngage is my everyday go to for every Product related requirement

  • August 10, 2022
  • Review verified by G2

What do you like best about the product?
WebEngage is filled with so many amazing features. But, for me, the best one is the Journeys. I use it for inactive users' conversion, event-based interventions, and most importantly for creating automated campaigns.
What do you dislike about the product?
I recently faced an issue, where I couldn't complete an on-site survey on a single page. The reason was that the survey was conditional. This issue was costing me successful conversions.
What problems is the product solving and how is that benefiting you?
WebEngage is trying to help Product Teams with creating a more personalized and close relationship with their user base. Doing this without WebEngage would mean hundreds of development hours that could be used otherwise.


    Mukul K.

Effective & Efficient Tool

  • August 10, 2022
  • Review verified by G2

What do you like best about the product?
There are a lot of things in webengage that help us in target audiences in strategize manner. Also panel is user friendly, easy to use.
Features I like the most
1. Journey
2. RFM
3. Live Segment
What do you dislike about the product?
Everything is good just lot of improvement can be done in on-site & in-app notification. Apart from it New features can be added in Journey part which can help us in making better journey
What problems is the product solving and how is that benefiting you?
It is helping me in scheduling campaigns on daily basis and targeting users on a real-time basis. Themes and variety in campaigns are helping me in reducing dependency on UI team.