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WebEngage- The Magic Wand of Marketers
What do you like best about the product?
Webengage is a one stop solution for all things marketing. We use Webengage for segmenting our customer base based on their behaviour and affinity and it turned out to be a successfull strategy for our business. Also, the web personalization features really helps us deliver personalized communication to our customers.
What do you dislike about the product?
The interface could have been better. We have been using other analytical tools like GA4 and Adobe Analytics and the kind of interactive dashboards that we can create there is not feasible on WebEngage.
What problems is the product solving and how is that benefiting you?
It was initially difficult to segment our customers and carft a distinct journey for each segment. But with the help of Webengage, we are successfully segmenting our customers and targetting with with personalized communication. Also, the web personalization feature is quite good. Helped us in showing personalized content to our visitors.
Webengage User Experience
What do you like best about the product?
I like the tools that WebEngage provides us for capturing the user's behavior and communicating with the users, like the ability to send campaign emails and create journeys for segments of users. It has a very user-friendly UI, and easy to find the things that you are looking for. Once you purchase a subscription, a representative is assigned to your account and you can reach that person whenever you have any issues that you want to resolve. The WebEngage events are very easy to integrate and implement with websites and apps, and the data is shown in the dashboard in real-time. I use the webengage dashboard regularly to monitor the campaigns the events triggered for segment of users.
What do you dislike about the product?
The only issue that I have with the WebEngage tool is that sometimes it becomes very slow and takes a lot of time to open campaigns or dashboards. The events triggered are also shown very late (approx 15 mins delay). This happens very rarely.
What problems is the product solving and how is that benefiting you?
WebEngage is helping in analyzing user journey using which we can Identify if users are having any difficulties at any point of the product usage. We can easily send out mails to our customers offering them discounts etc. We are using webengage for all the marketing related tasks and we can automate it. We also use webengage for analysing user journey funnels and user lifetime engagement metrics. It provided 360 degree view of each individual users.
Mastering Personalized Marketing with WebEngage
What do you like best about the product?
What I like most about WebEngage is its ability to help businesses communicate better with their customers. It also has tools to send personailzed messsages, understand customer behaviour, which makes marketing more effective. And all the features are super easy to use.
What do you dislike about the product?
Connecting it with other tools becomes a headcahe sometimes. But the cilent success team helped us to get it done. Pricing is also another factor, not every company can afford it.
What problems is the product solving and how is that benefiting you?
Customer engagement, segmentation, A/B testing, multi-channel communication, automation, analytics, and user retention are all resolved by WebEngage.
It's very useful tool we can send a coms very seamlessly with this.
What do you like best about the product?
Journey's are very good feature to addopt.
What do you dislike about the product?
some more functions can improve while creating the joirney like if we want to send the journey in recurring then it's not useful I think so.
What problems is the product solving and how is that benefiting you?
It's automated our journeys
Webenage as a Saas
What do you like best about the product?
The best part is that it is quick and user friendly
What do you dislike about the product?
Sopmetimes, it doesnot save the changes that are there
What problems is the product solving and how is that benefiting you?
Our marketing comms have become streamlined and manual effort has reduced to a great extent.
WebEngage makes Retention easy with Multi-Channel Integrations
What do you like best about the product?
WebEngage is easy to setup and its dashboard is user-friendly. It is easy to implement and integrate with other tools used to SMS, Email and WhatsApp marketing. The multi-channel integrations make it easy to setup journeys and also to put a frequency cap to avoid spamming.
What do you dislike about the product?
Custom attributes once passed cannot be deleted. They can only be paused and renamed. This is also a tedious process as it requires raising a ticket and the WebEngage tech team will do it from their end,
What problems is the product solving and how is that benefiting you?
WebEngage is making the retention journey easier with multi-channel integrations and its a one stop solution. Frequency Capping on communication through all channels helps ensure that the Customer is not spammed.
Top notch marketing automation tool
What do you like best about the product?
WebEngage journeys with rich media formats and analytics. Webengage with it's user segmentation capabilities play an instrumental role in Customer Lifecycle Management. Also, seamless integartion with great customer support is a big plus.
What do you dislike about the product?
For in-app messgaing, the prompt can misfire due to misfiring of events
What problems is the product solving and how is that benefiting you?
WebEngage gives me the power to influence user journeys at different junctures. It enables me to communicate with users and provide them the right contextual guidance and offers in their journey.
Excellent Marketing Automation tool with in-depth analytics
What do you like best about the product?
Using Custom Events, parameters and user attributes in our Marketing automation functions is beneficial. The ability to track the event journeys of a user and plan marketing automation segments and journeys accordingly.
What do you dislike about the product?
Updation of Real-time Events in the Event Dashboard can become very slow at times which leads to an increase in the time for testing and verification.
What problems is the product solving and how is that benefiting you?
WebEngage is helping us in gathering the user level event data and analytics using their Custom Event and parameters along with user attributes to map out specific marketing automation journeys for different user states such as a subscriber, free user, and churned user. we can curate our marketing automation journeys and the communication accordingly by using this data.
A must have tool for the customer journeys and the cross channel communications
What do you like best about the product?
I could say that It's a good software, I will recommend it if you want to automate customer journey as well as send hyper personalised and cross channel communications. It's easy to integrate. Currently, we are using this to engage our audience. It comes with an excellent feature such as inbuilt analytics where you can check the progress of your campaigns.
What do you dislike about the product?
The pre-defined email and sms templates are very less in the library, also I found it very difficult to create or use of dynamic templates. The analytics feature can be imporved by using segment level reporting (using funnels).
What problems is the product solving and how is that benefiting you?
My experience with WebEngane is very good as of now. We have decided to go ahead fully with this tool last year, we started paid our journeys which we were doing manually from quite a long. And guess what, It made our lives very easy by using the it's automation. Now the customer journey is much more systematical and powerful. So in the nut shell, I would like to say that the power of this tool related to customer journey is very strong.
Webenageg services
What do you like best about the product?
Webengage provides a holistic solutions to your every need. For marketing and understanding user behavior , webengage is one of the best platforms for the business. A detailed understanding of the features present on the platform gives you an edge over others. Frequently introducing new deatures and updating current ones are some of the highlights of the webengage team. Also, the customer support is very well maintained at their end whther it a holiday or late evening you always get a reply to all your queries. Integerations with other vendors such email, sms or WSP is alo very easy on the webengage platform.
What do you dislike about the product?
Every business requires different use case that needs to incorporated into the system but webengage doesn;t have those functionalities as yet. But the team considers the request and tries to introduce the feature as soon as possible.
What problems is the product solving and how is that benefiting you?
Webengage provides personlaization for every channel according to the user behaviour which is very helpful for the businesses in order to provide customer delight. I am able to seggregate users basis on their behavior with help of the platform in order to target them efficiently. Understanding users journey and their behaviour and giving recommendations helps us in the communications. Predicting user behaviour provides a useful data that can be used in campaigns and journeys in order to convert users.
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