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WebEngage might be a good choice.
What do you like best about the product?
WebEngage is easy to learn and requires no extra expertise. WebEngage has all the features required for any business and is easy to integrate the third-party APIs and other required things through Webhook.
What do you dislike about the product?
Unable to create the segment-level customization reporting analysis.
What problems is the product solving and how is that benefiting you?
1. WebEngage enables businesses to map and manage customer journeys, ensuring a seamless experience across touchpoints like Events, Purchasers, etc.
2. WebEngage helps to create automated marketing workflows (Customer journeys, Event-based campaigns) to get good engagement and Business ROI.
3. New features solve the maximum hassle of engaging the users with new features.
2. WebEngage helps to create automated marketing workflows (Customer journeys, Event-based campaigns) to get good engagement and Business ROI.
3. New features solve the maximum hassle of engaging the users with new features.
WebEngage comms and events tracking
What do you like best about the product?
Our usage as an organisation is limited but I have gone through the tool and it's very powerful than it looks, It covers all around comms channels and has very good space for events tacking that offers valueable insights about your product performance and user insights.
What do you dislike about the product?
I wish WebEngage had a schedule option to auto trigger campaign on scheduled time rather than relying on triggers from external source, etc
What problems is the product solving and how is that benefiting you?
WebEngage is a very powerful tool when it comes to configure comms journey and tracking events to measure product and user insights.
Great for journeys, not so great for analytics
What do you like best about the product?
I have loved the cross platform ease of plugging in multple platforms and integrating them into journeys.
I have also loved the support and expertise that Phillip Matthews has brought to the table. Matt is honestly the reason we are still with webengage
I have also loved the support and expertise that Phillip Matthews has brought to the table. Matt is honestly the reason we are still with webengage
What do you dislike about the product?
The webengage analytics part needs a lot of improgement. Simple features like tracking of funnel conversions over time, retention split by cohorts need to be a lot simpler and easy to use. Using webengage as an analytical tool is cumbersome.
The speed of the tool while creating journeys also can be improved a lot.
The speed of the tool while creating journeys also can be improved a lot.
What problems is the product solving and how is that benefiting you?
The problem webengage really solves for me is that it allows me create complicated journeys, the tools and attributes, and flexibility of journeys and campaign creation is allowing me to nudge users however i want!
a way to organize and unify all your marketing activity across all channel
What do you like best about the product?
High speed in development to adapt more to the needs of marketers. especially in the last few years.
What do you dislike about the product?
Lack of clear documentation and notification updates. Also, the weakness in its reporting system and fixing system bugs.
What problems is the product solving and how is that benefiting you?
Segmentation,
real-time interactions, Customers abandon shopping carts, increasing conversion Rate, finding funnel leaks, boosting sales, educating customers, generating more qualified leads, Knowing the customer
real-time interactions, Customers abandon shopping carts, increasing conversion Rate, finding funnel leaks, boosting sales, educating customers, generating more qualified leads, Knowing the customer
Helps manage all CRM Commnunication Channels in one place with Personalization
What do you like best about the product?
The only CRM tool I handled before this was MailChimp for emails. In my current job when I was given access to webengage it was easy to pick it up with its step-by-step tools and easy personalisation methods. Plus I could get all the channels in one place and it was easy to integrate with the AWS we were currently on with just one click - Yeah. I was also surprised, especially after manually uploading so many lists at previous jobs.
Our company was that boring transaction-based email company - i.e., boring signups, and delivery instructions to our users. But now we send them timely pushes, SMS, emails, rcs, and web push. We have automatic user journeys for new users, abandoned carts etc which has helped our company get more revenue. We use webengage daily as an e-commerce business we can't afford to leave gaps with our customers. So, pushes, nudges, timely sale announcements, and educational emails are a necessary part of our life.
I like the way the email journey is made. It is systematic, from naming the campaign, timing, and scheduling methods, to the ability to A/B test msgs, see sample emails, and personalise for mobile and desktop. What I love I how easy it is to get test emails and check it. And we always are able to find minor issues in our scheduled emails and fix them before scheduling them. The peace of mind is priceless. Our team enjoys this maker-checker process a lot.
The RFM, Funnels and Cohorts help us create new lists easily and it is especially a delight after they started refreshing them. Now we segment and target users based on the lists we create easily knowing full well that everyone in the segment is covered when they are starting their journey-with automatic refreshes... The insights for the business are valuable. We have for sure upped our retention game in the company and enjoy looking forward to regular product updates from Webengage as they are always up to something new based on retention strategies and usecases.
Our company was that boring transaction-based email company - i.e., boring signups, and delivery instructions to our users. But now we send them timely pushes, SMS, emails, rcs, and web push. We have automatic user journeys for new users, abandoned carts etc which has helped our company get more revenue. We use webengage daily as an e-commerce business we can't afford to leave gaps with our customers. So, pushes, nudges, timely sale announcements, and educational emails are a necessary part of our life.
I like the way the email journey is made. It is systematic, from naming the campaign, timing, and scheduling methods, to the ability to A/B test msgs, see sample emails, and personalise for mobile and desktop. What I love I how easy it is to get test emails and check it. And we always are able to find minor issues in our scheduled emails and fix them before scheduling them. The peace of mind is priceless. Our team enjoys this maker-checker process a lot.
The RFM, Funnels and Cohorts help us create new lists easily and it is especially a delight after they started refreshing them. Now we segment and target users based on the lists we create easily knowing full well that everyone in the segment is covered when they are starting their journey-with automatic refreshes... The insights for the business are valuable. We have for sure upped our retention game in the company and enjoy looking forward to regular product updates from Webengage as they are always up to something new based on retention strategies and usecases.
What do you dislike about the product?
Earlier a lot of lists were static - not anymore, The learning curve especially for tasks a bit complicated tasks like personalisation, and fetching important dynamic things was a bit hard. We had to contact customer support to sort out some of those issues. We received responses within 24 hours with solutions. Now they are starting with their academy to help with common tasks.
What problems is the product solving and how is that benefiting you?
As a startup we didn't know how to engage our users across all channels to give a full stack experience and personalise the journeys. And WebEngage helped us get all channels in one place, track everything, and A/B test our ideas. Which we use a lot as we are trying to find the best way to reach our segmented users.
Our team easily schedules the pushes based on the winning science - clicks, purchases or event-based conversions, we can get a look at how our snapshot view of how the campaigns are doing. Recently we started with RCS and since we didn't activate that in web-engage. I know how hard it was to manually down the list of users and send them the msg out and then come back and send the left-out users SMS or Whatsapp based on their reach. As a small team, WebEngage helped us implement journeys and campaigns faster and across multiple channels. Their segmentation helps us send relevant msgs to our user in less time. We can see good retention and a considerable increase in revenue and repeat businesses from our customers because now we are in front of them through their preferred channel with content personalised to their segments. Looking forward to hyper-personalisation and other experiments on it.
Our team easily schedules the pushes based on the winning science - clicks, purchases or event-based conversions, we can get a look at how our snapshot view of how the campaigns are doing. Recently we started with RCS and since we didn't activate that in web-engage. I know how hard it was to manually down the list of users and send them the msg out and then come back and send the left-out users SMS or Whatsapp based on their reach. As a small team, WebEngage helped us implement journeys and campaigns faster and across multiple channels. Their segmentation helps us send relevant msgs to our user in less time. We can see good retention and a considerable increase in revenue and repeat businesses from our customers because now we are in front of them through their preferred channel with content personalised to their segments. Looking forward to hyper-personalisation and other experiments on it.
WebEnagage - The Marketing Automation Platform
What do you like best about the product?
The seamless interface, Easy to use. Customer service & involvement of Webengage team in Implementation, management of journeys.
What do you dislike about the product?
I think Webenagege team can schdule more trainings at the brand side.
What problems is the product solving and how is that benefiting you?
With the use of WebEbgage we were able to create Journey on our Website, Push Notifications & segmenation of the visitors.
Somewhat brilliant
What do you like best about the product?
The best thing is that it is easy to use. User-friendly UI
What do you dislike about the product?
there are a few function missing compared to other martech platform
What problems is the product solving and how is that benefiting you?
It helps to target users omnichannel. Create a user journey from top to bottom of funnel.
It was great working with the tool
What do you like best about the product?
Features, analytics and ease of use of the tool
What do you dislike about the product?
It lags and take a fair amount of time to load the data
What problems is the product solving and how is that benefiting you?
Retargeting users on their journey with multiple channels.
WebEngage is a good option for Marketing Automation
What do you like best about the product?
Easy to use for email marketing. Easy to connect with other applications via APIs.
What do you dislike about the product?
Add on tools such as web personalisation needs to improve overall as a product. It has a lot of potential to improve the overall usage of WebEngage in any org that uses WebEngage. Customer support can be improved.
What problems is the product solving and how is that benefiting you?
WebEngage is primarily used for email marketing and email reactivation efforts for the org. It helps us personalise our communications with our users
WebEngage is compatible with InsureTech.
What do you like best about the product?
Insurance as a use case is very complex, and user psychology tends to be somewhat negative. Here, WebEngage comes into play to identify user behavior, segment it accordingly, and creatively nudge users. The way WebEngage creates the entire user journey and mind map is very simple for anyone to understand from any department.
What do you dislike about the product?
There are cases where we sometimes find it difficult, as users can have multiple iterations in an insurance policy, and to keep track, we update the data over the existing events. This makes it necessary for the admin to close the track on the previous data points against those events or attributes.
What problems is the product solving and how is that benefiting you?
We are an insurance management application. Here, we not only focus on selling insurance but also on keeping track of all existing and older insurance policies. Maintaining that is not possible at the user level, so introducing a two-dashboard approach helps us maintain all the logs without compromising the data.
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