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Sprout Social

Sprout Social

Reviews from AWS customer

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    Jordan p.

Efficient Social Media Management with Great Features

  • November 30, 2025
  • Review provided by G2

What do you like best about the product?
I find Sprout Social to be incredibly valuable for my business needs, particularly because of its content scheduling calendar, which has been instrumental in managing my content posting efficiently across various platforms. This feature streamlines my workflow, ensuring timely and organized distribution of marketing materials. Additionally, I love the auto-generate hashtags feature for Instagram posts, which has significantly increased the reach and engagement of my content. The hashtags are generated automatically, saving me time and enhancing my social media strategy. Overall, I appreciate how these tools simplify complex tasks and contribute to the success of my marketing efforts.
What do you dislike about the product?
Can't think of anything as of now
What problems is the product solving and how is that benefiting you?
I use Sprout Social for easy content posting across platforms, leveraging the scheduling calendar for management and auto-generated hashtags for Instagram to increase post reach.


    Dylan B.

Effortless Social Media Scheduling with Sprout Social

  • November 30, 2025
  • Review provided by G2

What do you like best about the product?
I really appreciate the auto-scheduling feature of Sprout Social as it significantly simplifies my social media marketing activities. It enables me to effortlessly schedule and post my personal media content across different platforms with ease. I find the user experience to be intuitive, making it very straightforward to handle tasks that otherwise could be cumbersome if done manually. Setting up Sprout Social was quite easy for me, contributing to a seamless introduction to its functionality. The simplicity and effectiveness of scheduling a single piece of content on various platforms are extremely valuable to me, as it saves considerable time and enhances my productivity.
What do you dislike about the product?
Working well for me, no dislikes about Sprout Social
What problems is the product solving and how is that benefiting you?
I use Sprout Social for scheduling and posting my personal media content effortlessly across different platforms, benefiting from its easy-to-use auto-scheduling feature.


    Andrew W.

Effortless Social Presence, Limited Reporting Flexibility

  • November 27, 2025
  • Review provided by G2

What do you like best about the product?
I find Sprout Social invaluable for creating monthly smart reports that effectively monitor brand sentiment, which significantly aids in tracking our brand's image and public perception. The platform efficiently helps me maintain a consistent social media presence without the need for manual efforts, allowing me to focus on strategic tasks. I particularly appreciate the content planning, scheduling, and publishing features, which streamline the social media management process and improve my productivity. The initial setup of Sprout Social was straightforward and easy, ensuring a smooth transition and immediate functionality. The overall user experience with Sprout Social is so positive that I would highly recommend it to colleagues and friends.
What do you dislike about the product?
I dislike the limited customization flexibility in reports. It restricts how I can tailor the reports to meet specific needs or preferences.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to create smart reports for brand sentiment and maintain a consistent presence effortlessly with features like content planning, scheduling, and publishing.


    Christopher W.

Deep Analytics, Smooth Setup, Pricey for Small Businesses

  • November 27, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate the deep analytics offered by Sprout Social, which I find invaluable for identifying micro-influencers. The platform's engagement metrics and audience demographics tools are particularly helpful, providing detailed insights that help me tailor my social media strategies effectively. Additionally, the smooth initial setup of Sprout Social was a notable positive experience, ensuring that the transition to the platform was seamless and hassle-free.
What do you dislike about the product?
Sprout Social is too expensive, especially for small businesses.
What problems is the product solving and how is that benefiting you?
Sprout Social helps me analyze engagement metrics and audience demographics, assigns messages to the right team members, and uncovers micro-influencers, enhancing my team's efficiency and social media strategy.


    Isabella Y.

Fast Setup, Effective Scheduling Tool

  • November 27, 2025
  • Review provided by G2

What do you like best about the product?
I appreciate Sprout Social's built-in content calendar, which aids in crafting a powerful schedule for my social media activities. Additionally, the user interface enhances my experience by being fast and intuitive, allowing for a quick setup and seamless navigation. These features significantly contribute to my workflow efficiency, and the positive impact they have on my daily tasks warrants a high recommendation score of 10.
What do you dislike about the product?
I find the base plan of Sprout Social to be limiting because it covers only a limited number of social profiles.
What problems is the product solving and how is that benefiting you?
I use Sprout Social's built-in content calendar to create powerful schedules, helping me understand what types of content to post.


    Charlotte H.

Streamlined Social Management, Rapid Setup

  • November 27, 2025
  • Review provided by G2

What do you like best about the product?
I genuinely appreciate not having to log into individual platforms one by one when using Sprout Social. This feature significantly enhances my productivity and efficiency by streamlining my workflow, allowing me to manage multiple social media accounts from one centralized dashboard with ease. Additionally, the initial setup of Sprout Social was fast, which made the transition to using this tool seamless and hassle-free. This efficiency in setup is crucial for businesses that seek to quickly implement the tool into their existing systems without downtime. These aspects of Sprout Social contribute to an improved customer experience by making management tasks more manageable and less time-consuming.
What do you dislike about the product?
I find that the cost of using Sprout Social can go up quickly, which may affect budgeting and long-term affordability.
What problems is the product solving and how is that benefiting you?
I use Sprout Social to compare the impact of trending topics and improve customer experience without logging into each platform individually.


    Ava l.

Flawless Scheduling and Instant Setup

  • November 27, 2025
  • Review provided by G2

What do you like best about the product?
I really appreciate the powerful scheduling feature of Sprout Social, which streamlines my tasks and enhances my overall productivity. The built-in content calendar is another standout aspect for me, as it allows me to organize and plan my content effectively. I am particularly impressed with how easy and instant the initial setup of Sprout Social was, making the onboarding process smooth and hassle-free. These features contribute to a seamless user experience, and I find that there's nothing in need of improvement at the moment. This results in a high recommendation score from me, as indicated by my likelihood of recommending Sprout Social to others being a 10.
What do you dislike about the product?
Nothing
What problems is the product solving and how is that benefiting you?
I use Sprout Social to streamline influencer discovery and enjoy the powerful scheduling and content calendar features.


    Benjamin C.

Customizable Reports Shine, But Limited Post Variants

  • November 27, 2025
  • Review provided by G2

What do you like best about the product?
I thoroughly enjoy the customizable analytics and reporting features in Sprout Social, which provide valuable insights tailored to my specific needs. The platform's task and thread assignment capabilities, along with post approval functionalities, significantly enhance my workflow. Moreover, the initial setup of Sprout Social was impressively fast, saving me time and allowing me to get started quickly.
What do you dislike about the product?
I have encountered some challenges with Sprout Social, primarily concerning its social listening tools. The tool seems to miss important trends and has a defect when it comes to detecting trending words, which is critical for my work. Additionally, the publishing and scheduling features are lacking, with a limited capacity for creating diverse post variants. These limitations make it more difficult to efficiently manage content and engagement on social media platforms. There is also a report of missing features, such as the lack of an easy restructuring option, which requires more manual effort to achieve the desired outcomes.
What problems is the product solving and how is that benefiting you?
I find Sprout Social's customizable analytics and reporting valuable, allowing for insightful data management. Additionally, it enables task assignment and approval of posts, streamlining workflow and reducing manual effort. However, improvements are needed in publishing, scheduling, and detecting trending words.


    Daniel H.

Smooth Setup, Great for Content Consistency

  • November 27, 2025
  • Review provided by G2

What do you like best about the product?
I find Sprout Social incredibly valuable because it supports features that help in maintaining post consistency across platforms, such as automatic scheduling. This feature streamlines the process of planning and distributing content, ensuring that my posts are consistent and timely without the need for constant manual intervention. Additionally, the feature of collision detection aids in preventing content from being posted at the same time as other planned posts, avoiding overlaps and ensuring a clean, professional social media presence. The initial setup of Sprout Social was smooth, showcasing its user-friendliness right from the start. Overall, these features contribute to an efficient and effective social media management experience, making Sprout Social a tool I highly recommend.
What do you dislike about the product?
I find Sprout Social too expensive.
What problems is the product solving and how is that benefiting you?
I use Sprout Social for customer pain alerts and understanding what content works best, maintaining post consistency across platforms with automatic scheduling and collision detection.


    Jack R.

Sprout Social Turned Our Social Workflow Into a Predictable System—Not a Daily Guessing Game

  • November 26, 2025
  • Review provided by G2

What do you like best about the product?
What surprised me the most about Sprout Social is how it quietly fixes problems I didn’t even realize were slowing down my team. The Smart Inbox feels less like a dashboard and more like a mission-control screen that keeps every conversation—from comments to DMs to mentions—exactly where it belongs. Instead of bouncing between tabs, we literally operate from one place. The approval workflows also felt like an upgrade to our entire content process. They removed all the “Did you approve this?” messages we were used to sending each other.
What do you dislike about the product?
If I had to pick something, I’d say the learning curve is slightly more detailed than expected—not difficult, just deeper. But honestly, that’s only because Sprout has more features than the average user expects at first.
What problems is the product solving and how is that benefiting you?
Sprout Social helped us turn our social reporting into something we can actually use for decisions, not just presentations. The analytics break down performance in a way that highlights trends before they’re widely noticeable, which has changed how we plan campaigns. The scheduling calendar has also helped us maintain consistency across multiple platforms without worrying about missing posting times or misaligned messaging.