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Significant increase in conversion with tailored product recommendations.
What do you like best about the product?
The tailored email campaigns with product recommendations, improved open rates and we saw an increase in engagement.
What do you dislike about the product?
It was a little difficult for our team to shift to these tools, but the Insider team really helped us adapt really well to their training sessions.
What problems is the product solving and how is that benefiting you?
We saw that there was a dip in our customer engagement and realised we have to do something different. By adopting Insider’s tools, we have managed to increase engagement by a whopping 35%! Our team created a seamless shopping experience along with tailored customer journeys with the help of Web Suite and Architect. The timely price alert and back-in-stock alerts further helped engage the customers and drive sales too.
Delivering hyper personalized experiences possible with Insider
What do you like best about the product?
Web Suite for its ability to run easy pop-up campaigns.We make good use of Architect’s pre-built templates because it enables us to launch and activate campaigns quickly. We save these as custom templates and then use different versions of it later.
What do you dislike about the product?
The tools appear to be complex but they are super easy to use.
What problems is the product solving and how is that benefiting you?
Our customer data was siloed and there was no way we could track and identify if it was the same customer browsing our app and webstore. Architect’s journey tracking coupled with CDP capabilities helped us establish a unified customer profile for all our customers. With each customer having a unique profile and all their data at one place we could engage with them meaningfully.
Personalized communication giving us higher customer satisfaction rates
What do you like best about the product?
The Web Suite’s gave us the intuitive design that made navigation easier for customers. We saw that more people actually completed the buying journey, without abandoning the cart.
What do you dislike about the product?
Nothing major but we wish that the new updates or features could be rolled out across products simultaneously. We experience great results from one product, but that particular feature is not available in the other products, it is a little disappointing.
What problems is the product solving and how is that benefiting you?
We were losing sales opportunities because of the unsatisfactory customer experience. We wanted to address problems with our engagement strategies. We have implemented the architect solution and ran customized campaigns, which improved lead quality. We managed to reduce higher bounce rates using personalized communications and suggestions regarding their loans.
Helped us create a convenient shopping experience for our customers
What do you like best about the product?
The mobile app’s easy-to-use design makes it simple for our customers to browse and purchase our products, which has increased our engagement and retention rates.
What do you dislike about the product?
Insider’s predictive segments are ready-to-use and AI-driven; we can’t manually adjust them. If manual changes were possible, the learning phase could have been shorter
What problems is the product solving and how is that benefiting you?
We struggled to direct our customers to the right products because of our diverse product lines. But Insider helped us streamline the process and not only allow customers to use the AI search and find the right product, but also recommend other products which they may like. This increased our Average Order Value (AOV) and conversions became comparatively easier
Our customer base grew by 5% with Insider's products
What do you like best about the product?
Web Suite for its ability to run easy pop-up campaigns.
We make good use of Architect’s pre-built templates because it enables us to launch and activate campaigns quickly. We save these as custom templates and then use different versions of it later
We make good use of Architect’s pre-built templates because it enables us to launch and activate campaigns quickly. We save these as custom templates and then use different versions of it later
What do you dislike about the product?
We faced some minor issues with data migration in the beginning but Insider's onboarding team helped us get it done. It would have been helpful if it was done faster.
What problems is the product solving and how is that benefiting you?
Getting new customers onboarded was a challenge. Also, making our existing and target customers aware of the various profitable schemes we offer was a challenge. Insider’s Web and App products helped us encourage discovery when users were logging and with SMS and Email we re-engaged users when they failed to transact. With all these products together, we overcame these major challenges and made customer acquisition a breeze.
Multi-channel communication increased customer retention by 27%
What do you like best about the product?
1. We have been using this platform for 2 years now, and it is easy to use every day. It helps us maintain brand consistency across channels.
2. Insider’s Customer team is very helpful in explaining features.
3. The WhatsApp integration transformed our customer support experience and customers felt valued when they could get instant replies to their queries.
2. Insider’s Customer team is very helpful in explaining features.
3. The WhatsApp integration transformed our customer support experience and customers felt valued when they could get instant replies to their queries.
What do you dislike about the product?
While our multi-channel approach worked wonders for engaging customers, it did come with challenges. Coordinating messaging across different platforms required a lot of time and effort from our team, making it a bit overwhelming at times.
What problems is the product solving and how is that benefiting you?
We initially struggled with a unified approach to effectively reach our audience through the channel of their convenience. By leveraging Insider’s Architect, Email, SMS, and WhatsApp, we established meaningful multi-channel touchpoints that enhanced customer interaction at every stage. This strategy not only improved our communication but also led to a 27% increase in customer retention, showcasing the power of a well-coordinated multi-channel engagement plan.
We shared personalized clothing suggestions with customers on different channels for different occasions. Reaching out to customers has become easy for us.
We shared personalized clothing suggestions with customers on different channels for different occasions. Reaching out to customers has become easy for us.
30% increase in website user engagement using web personalization
What do you like best about the product?
Insider product suite is the best in the market for improving user engagement rates. We used their Web Suite and Mobile App tool, and the results surpassed our expectations. The feature named 'InStory' allowed us to create and publish interactive content on our website and mobile app.
What do you dislike about the product?
The Insider smart recommender Suite helped us map our campaigns to our customers' cross-channel journeys, improving our campaign effectiveness. We don’t have any complaints.
What problems is the product solving and how is that benefiting you?
increase conversion rate and customer retaintion
Creating personalized digital experiences for customers in no time
What do you like best about the product?
-The ready to use do-it-yourself layouts empowered our team to move fast and launch campaigns for our clients quickly.
-No IT support and coding required a lot of times.
-We were amazed to know that live analytics can be tracked. It helped us review our campaigns more efficient.
-No IT support and coding required a lot of times.
-We were amazed to know that live analytics can be tracked. It helped us review our campaigns more efficient.
What do you dislike about the product?
Migrating all user cases to Insider took a little longer than expected, but their team was supportive.
What problems is the product solving and how is that benefiting you?
Our clients' engagement levels were inconsistent. But as soon as we adopted Insider’s tools to clients, we were able to increase engagement, thanks to the visually appealing content and the smart recommendations. We were able to streamline the customer journey and entice customers to finish the buying cycle.
Web Suite,Architect , Sms
What do you like best about the product?
"Decreased cart abandonment rate as a result of the Architect's ability to track the customer journey and prompt them with SMS messages at the right time with hard to resist offers.
Web Suite's typo tolerance, internationalization, and search keyword previews are all fantastic features.
Web Suite's typo tolerance, internationalization, and search keyword previews are all fantastic features.
What do you dislike about the product?
Although the template library is excellent, getting new templates on a more regular basis would be great.
What problems is the product solving and how is that benefiting you?
"Within two days of utilizing Insider capabilities, we saw an improvement in conversion rate.
We could identify the customer journey's exact breaking point using the Architect which enabled us to send them the right offers using the SMS capabilities. This helped us get more conversions and almost zero instances of cart abandonment."
We could identify the customer journey's exact breaking point using the Architect which enabled us to send them the right offers using the SMS capabilities. This helped us get more conversions and almost zero instances of cart abandonment."
My Comments
What do you like best about the product?
Insider is a powerful tool I use to improve customer experience and boost conversions. It lets me deliver personalized content based on user behavior, building a stronger connection with each customer. I can create targeted campaigns for specific customer segments, making my marketing more effective. Through multiple channels like email, web push, and SMS, I stay engaged with customers across all touchpoints. With A/B testing and behavior analytics, I optimize conversion rates and track campaign performance with detailed reports to refine my strategy. In short, Insider helps me enhance both customer satisfaction and sales conversions.
What do you dislike about the product?
There isn’t anything I dislike. I am happy with Insider
What problems is the product solving and how is that benefiting you?
Insider provides effective solutions to some of the key challenges I face in digital marketing. For example, if my conversion rates are low, it helps me boost them with personalized content and A/B testing. By enabling better analysis in customer segmentation, I can create more targeted and effective campaigns for my audience.
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