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Simple easy to use and feature rich
What do you like best about the product?
Cohort and funnel analysis tools are excellent. The Journey based push notification campaigns is such an important tool for use.
What do you dislike about the product?
The dashboard can be richer. Performance of some features (details on events) are a bit slow.
What problems is the product solving and how is that benefiting you?
User journey based Push Notification campaign, to provide value to the customers.
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Best combination of Analytics + Engagement
What do you like best about the product?
The ease of getting the insights for a certain requirement and weaving a campaign easily.
What do you dislike about the product?
There are some limitations on the product front but nothing which's major or such which does not have a workaround.
What problems is the product solving and how is that benefiting you?
Like said earlier, the ease and the flexibility of understanding data.
A fantastic way to understand user behaviour, improve engagement and run targeted campaigns
What do you like best about the product?
1. The UI
2. Segmentation
3. Third-party integrations
4. Dashboards
5. Journey feature
6. Cohort analysis
2. Segmentation
3. Third-party integrations
4. Dashboards
5. Journey feature
6. Cohort analysis
What do you dislike about the product?
1. App uninstall data isn't clear. E.g. in a month if there are 1,000 uninstalls, the system doesn't count any new device reinstalls, from the same user login
2. Discrepancy in third-party data; e.g. Bit.ly clicks don't match the platform data with CleverTap data
3. Deliverability of third-party communication, through CleverTap; e.g. reduced deliverability of SMS
2. Discrepancy in third-party data; e.g. Bit.ly clicks don't match the platform data with CleverTap data
3. Deliverability of third-party communication, through CleverTap; e.g. reduced deliverability of SMS
What problems is the product solving and how is that benefiting you?
Understanding user behaviour in terms of app usage, behaviour by time of day, engagement and stickiness, behaviour by geography. Improved response to time-bound, targeted campaigns and substantial increase in revenue.
Overall happy with CleverTap
What do you like best about the product?
Being a one stop shop for automating our customer communication, with advanced features.
What do you dislike about the product?
There are specific gaps in functionalities that we have reported to the team along the way. But overall it's great.
What problems is the product solving and how is that benefiting you?
Marketing automation. Allow to communicate with our user base about promotions.
Transactional communications. Implementing communication related to features in our apps.
Transactional communications. Implementing communication related to features in our apps.
Super complete service for user engagement.
What do you like best about the product?
The ability to create journeys as welll as A/B testing.
I also appreciate the fact that the product is constantely improved with new functionalities and the personalized service from Customer success managers.
I also appreciate the fact that the product is constantely improved with new functionalities and the personalized service from Customer success managers.
What do you dislike about the product?
The fact that we couldn't use it with Opera.
Personally, it has been a bit difficult to work with Arabic, because it is not fully compatible with CleverTap. Previews don't display in the right direction, signs get changed, so it's difficult to track buttons on in-apps, etc.
Personally, it has been a bit difficult to work with Arabic, because it is not fully compatible with CleverTap. Previews don't display in the right direction, signs get changed, so it's difficult to track buttons on in-apps, etc.
What problems is the product solving and how is that benefiting you?
We use CleverTap to promote reading. CleverTap allows us to engage users and make them read more. We find journeys and recurring messages specially useful for these tasks.
Recommendations to others considering the product:
Check that it is fully compatible with the tech you're using.
Clevertap: as right hand for growth marketing
What do you like best about the product?
Clevertap is one-stop marketing tool for automation engagement and mobile analytics. Clevertap has very user friendly UI and has a lot of relevant featur that can align with tech-businesses purpose.
As automatiom engagement tool:
Clavertap has segmentation feature, allow user to build persona strategy.
Has a lot of variety of type of engagement, PN, in app, SMS, email. But the uniqueness are they has advance feature like "Journey" help user to build atomation customer lifecycle.
As analytics tool:
Clavertap provide essential dashboard, like customize cohort.
As automatiom engagement tool:
Clavertap has segmentation feature, allow user to build persona strategy.
Has a lot of variety of type of engagement, PN, in app, SMS, email. But the uniqueness are they has advance feature like "Journey" help user to build atomation customer lifecycle.
As analytics tool:
Clavertap provide essential dashboard, like customize cohort.
What do you dislike about the product?
Would be great if clevertap can provide manual export RAW data, like appsflyer did
What problems is the product solving and how is that benefiting you?
Cracking user acquisition funnel from install to first purchase by monitoring every event and breakdown it using cohort and flow feature, to better knowing user end to end journey. Increase 40% acquisition
CT makes targeting simple and intelligent
What do you like best about the product?
The multiple options CT has to make decisions simple and intelligent and eventually help bottom line of a company is amazing.
What do you dislike about the product?
I believe it is not very intuitive still. A lot can be done to ensure people use features better. Possibly a questionnaire to know why users are using it and then suggesting them relevant features would be of great help
What problems is the product solving and how is that benefiting you?
Reaching out to users and ensure conversions are highest.
I love Cohort analysis and RCF
I love Cohort analysis and RCF
Recommendations to others considering the product:
Making the product more intuitive is definitely a need
Powerful
What do you like best about the product?
A very user-friendly tool for newbie digital marketers. Lets you target communications based on multiple behavioral attributes like locations and a lot of user properties. Analytics is much better than firebase or google analytics. All depends on how well you do the integration.
What do you dislike about the product?
Container size seems limited. Also, live user journey is only limited to 1. Some very good features are not available in my pricing. Should have provided me a trial at least.
What problems is the product solving and how is that benefiting you?
Real-time App analytics available is a customizable and user-friendly way.
Use App as a communication channel in multiple ways which was not possible through the existing marketing platforms.
Use App as a communication channel in multiple ways which was not possible through the existing marketing platforms.
Powerful mobile marketing platform
What do you like best about the product?
Clevertap is a robust mobile marketing platform that allows us to optimise our customer acquisition, engagement and retention efforts. It gives us the ability to analyse customer behaviours to determine what, how, when they are doing things in our app, and create contextual multi channel campaigns to drive engagement. Customers can fall in and out journeys based on conversion actions events - delivering the most personalised experience. Additionally, from a product perspective, the team is able to measure and analyse the impact of new product features/ flows/ enhancements.
What do you dislike about the product?
Clevertap takes a little while to implement properly, however, it is worthwhile to get event and property tags correct the first time.
We have also run into some campaign sending errors from time to time and there aren't any notifications that alert you to this, so monitoring is key.
We have also run into some campaign sending errors from time to time and there aren't any notifications that alert you to this, so monitoring is key.
What problems is the product solving and how is that benefiting you?
Personalised onboarding journeys that drive users to complete a payment/ transaction event within the Golden Window for maximum retention.
Ability to distribute campaign promotions to certain segments based on past behaviours.
Increased engagement and retention of active users with email and push notification campaigns.
Mobile analytics - measuring the impact of new products/ flows/ enhancements on engagement and retention.
Ability to distribute campaign promotions to certain segments based on past behaviours.
Increased engagement and retention of active users with email and push notification campaigns.
Mobile analytics - measuring the impact of new products/ flows/ enhancements on engagement and retention.
Recommendations to others considering the product:
Highly recommend
Depth Looking to Your Customer
What do you like best about the product?
The segmentation feature really helps me and my team to identify which audience effect which message the most and reach them in their preferred time. All channels help us to be more creative and engaging.
What do you dislike about the product?
The long integration process takes almost 2 weeks
What problems is the product solving and how is that benefiting you?
All of it
Recommendations to others considering the product:
if you're looking for a tools that could help you engage with your audience, CleverTap is one of the best option
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