CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value by helping them create personalized experiences to retain their most valuable customers.
Overview
CleverTap is an all-in-one engagement platform that helps consumer brands create personalized experiences to retain their valuable customers. CleverTap is trusted by over 2000 customers, including TiltingPoint, Big Fish, Jio, ESPN Cricinfo, English Premier League, Zomato, Papa Johns, Paytm, TD Bank, Carousell, and AirAsia to increase Customer Lifetime Value.
The platform is powered by TesseractDB(TM) - the world is first purpose-built database for customer engagement, offering both speed and economies of scale. With CleverTap is unique AI capabilities, you can predict churn, identify the segment of users who will most likely convert, show personalized recommendations, deliver messages at the optimal time, and run growth experiments with confidence.
Highlights
- Omni-channel Customer Engagement
- Product and Marketing Analytics
- AI-Driven Personalization
Details
Features and programs
Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on contract duration. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for any usage exceeds the entitle amount or not covered in the contract. These charges will be applied on top of the contract price. If you choose not to renew or replace your contract before it ends, access to your entitlements will expire.
Dimension | Description | Cost/month | Overage cost |
|---|---|---|---|
Custom Plan-Advanced | Customized Plan with add-ons for 40K+ MAU | $100,000.00 | - |
Custom Plan-Cutting Edge | Customized Plan with add-ons for 40K+ MAU | $200,000.00 | - |
Essentials: 5,000 MAU | Essentials plan for startups with upto 5K Monthly Active Users | $75.00 | - |
Essentials: 20,000 MAU | Essentials plan for startups with upto 20K Monthly Active Users | $250.00 | - |
Essentials: 40,000 MAU | Essentials plan for startups with upto 40K Monthly Active Users | $500.00 | - |
Datapoints Plan | Datapoints plan for Gaming clients | $200,000.00 | |
Essentials Datapoint Plan | Essentials Datapoint Plan | $75.00 | |
Advanced Datapoint Plan | Advanced Datapoint Plan | $250.00 | |
Cutting-Edge Datapoint Plan | Cutting-Edge Datapoint Plan | $500.00 | |
Integration Services | Integration Services | $10,000.00 | - |
The following dimensions are not included in the contract terms, which will be charged based on your usage.
Dimension | Cost/unit |
|---|---|
Additional Usage fee per 100 MAU | $1.50 |
Vendor refund policy
Non-refundable
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA) .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
Email Support https://help.clevertap.com/
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Customer reviews
Kanika B.
Great product with evolving features & Prompt support
Reviewed on Nov 15, 2024
Review provided by G2
What do you like best about the product?
1. CleverTap has an intuitive UI which makes the tool super easy to use.
2. Great tool to identify user segments basis user behaviour, which also helps targeting the right audience for our business growth.
3. Their user analytics help prioritise product features and drive product roadmap.
4. Excellent and prompt service by the support team. They are available round the clock to assist us for any blocker we encounter.
5. The team promptly takes initiative to do audits on changes we implement.
2. Great tool to identify user segments basis user behaviour, which also helps targeting the right audience for our business growth.
3. Their user analytics help prioritise product features and drive product roadmap.
4. Excellent and prompt service by the support team. They are available round the clock to assist us for any blocker we encounter.
5. The team promptly takes initiative to do audits on changes we implement.
What do you dislike about the product?
The login journey is a bit cumbersome with 2 steps authentications, using authication apps.
What problems is the product solving and how is that benefiting you?
User behaviour analytics help us drive our marketing campaigns and product innovations.
Real time tracking of user journeys help us prompty address issues that our customers are facing and proactively solve them.
Real time tracking of user journeys help us prompty address issues that our customers are facing and proactively solve them.
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Ankur G.
Great for Automation, Okay for Scalability
Reviewed on Nov 14, 2024
Review provided by G2
What do you like best about the product?
This is by far the only tool that allows very easy P2P connections, API integrations with various CDP platforms in the easiest manner. Their product support is great in terms of reasons time and accuracy of solutions. The tool has great features like intelli node and scribe to create hyper segmented AI powered campaigns. Great tool for setting up your CRM from ground up. Even better tool if your CRM has limited experience in martech stack management.
What do you dislike about the product?
Hits a roadblock in terms of scalability in terms of database management (eg. Cpanel for query based segmentation) and custom messaging (eg. ampscripting) compared to its other market competitors.
What problems is the product solving and how is that benefiting you?
Clevertap allowed us to run a very low-code, low redundancy CRM setup which helped us to kickstart marketing very easily. Saved us a great deal of time to market.
Amiya S.
Powerful Engagement and Analytics Platform with great ease of use
Reviewed on Nov 07, 2024
Review provided by G2
What do you like best about the product?
CleverTap's best and foremost differentiating factor is their unbeatable customer support team and the technical support team. We currently use Clevertap for it's various features but primarily for enagagement with push notifications and analytics for digging deeper and understanding our users. We almost use it daily for an everyday snapshot of data related to our app's performances as well as user engagement.
What do you dislike about the product?
For new users, it might take a while to get the hang of it, like any other new skill. Another thing that could be better is the data visualisation aspects as well as creating a dashboard view across multiple boards. We currently have different brands with each brand designed in a different project, a bird's eye view of all such projects is not possible.
What problems is the product solving and how is that benefiting you?
Clevertap allows us to view all of our data at a glance using their system generated dashboards. With the events and metrics that we pass, we have also created certain custom dashboards that are consummable on the business front.
We have extensively deployed automated nurturing campaigns for new users using the journeys feature. Regular push notifications can also be scheduled using clevertap, we could therefore schedule it for longer periods.
We have extensively deployed automated nurturing campaigns for new users using the journeys feature. Regular push notifications can also be scheduled using clevertap, we could therefore schedule it for longer periods.
Telecommunications
An Essential Tool for Customer Engagement and Retention
Reviewed on Oct 28, 2024
Review provided by G2
What do you like best about the product?
Clevertape provides me detailed insights of Customer behavior that helps me further more to Build new UX s
What do you dislike about the product?
I feel sometimes some difficulties using the segmentation part (interface looks not clear)
What problems is the product solving and how is that benefiting you?
Clevertape helps me to understand my customers behaviour .This is helping to personnalized my Actions next
Aishwarya V.
Awesome tool for growth marketers to boost engagement and track data
Reviewed on Oct 24, 2024
Review provided by G2
What do you like best about the product?
- Easy user cohortisation
- Quick data insights
- Great for retention with automation
- Very easy to understand and manage dashboards
- Quick data insights
- Great for retention with automation
- Very easy to understand and manage dashboards
What do you dislike about the product?
- Data syncing can be a bit slow at times
- Pricing gets steep as usage grows
- Pricing gets steep as usage grows
What problems is the product solving and how is that benefiting you?
- Helps us understand user behavior better
- Enables personalized communication
- The automation features save us time and effort
- Improved retention and customer loyalty.
- Enables personalized communication
- The automation features save us time and effort
- Improved retention and customer loyalty.