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Comprehensive Customer Retention Platform
What do you like best about the product?
A single platform that assists the marketers to retain and engage their customers by helping build pathways to delight the customer at every touchpoint using a multi-channel approach. Its marketing automation intelligence helps us target customers when the intention of completing a goal (Purchase, filling a lead form, etc.) is relatively high. Omnichannel capabilities ensure that the customers are surrounded by brand communication but not bombarded by it to maintain the end user's interest.
What do you dislike about the product?
More technical, hence, not very convenient for a marketer with limited technical knowledge. Integrations in my experience are rigid. Takes quite a lot of time in understanding the platform end to end.
What problems is the product solving and how is that benefiting you?
Reaching out to customers at the right time using multi-channel targeting (SMS, WhatsApp, Email, Push Notifications, etc.) has not only helped us encourage customer engagement but also gain back >6 months old customers with a personalized message. Our remarketing spends on paid media channels have been reduced by more than 60% since the use of CleverTap.
Recommendations to others considering the product:
If customer remarketing and engagement is your marketing concern, then think no more. CleverTap is all for you. But ensure that integration is done properly and a thorough understanding of the platform and its uses is given by the experts at CleverTap.
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Handy Tool for Mobile Marketing and User Behavior Analytics
What do you like best about the product?
It has easy to integrate SDK which helps in tracking every user action accurately. Also it has campaigns feature which helps us in sending push notifications efficiently.
It also has pretty decent user behavior analytics and visualization
It also has pretty decent user behavior analytics and visualization
What do you dislike about the product?
It's deep linking integration with Branch didn't work well for us. We faced a lot of issues are still facing it and it hasn't been resolved yet. The customer support from both the products just keep pushing that the issue is not from our side.
What problems is the product solving and how is that benefiting you?
- User activity tracking
- User Analytics
- Push notifications
- User Analytics
- Push notifications
A great tool for setting up campaign, analysing and reporting
What do you like best about the product?
The segmentation/analytics helps in understanding the user behavior which greatly impacts the decision-making for any marketing campaign. Steps to set up a campaign/journey are well defined, making it a user-friendly and easy-to-use tool. This is a great tool for anyone to start acquisition or to build a retention strategy for the customers.
What do you dislike about the product?
Although there is a quick initial response in case any customer ticket is raised, but it takes a little time to resolve queries.
The UI/ functionality in some areas needs more work, such as in the case of journeys and boards sections which could greatly improve the user experience.
The UI/ functionality in some areas needs more work, such as in the case of journeys and boards sections which could greatly improve the user experience.
What problems is the product solving and how is that benefiting you?
Creating data-driven campaigns for the right set of users. The ability to control the modes and time of channel leads to better customer engagement and hence a better customer life cycle management.
Recommendations to others considering the product:
Clevertap is a sophisticated tool, with an ample amount of features to target the right set of customers with different communication channels, and yet its UI is very user-friendly to give an excellent experience.
Clevertap reveiw from Fitso by Zomato
What do you like best about the product?
The ease of creating app notifications. It is actually dumb proof. I also loved the documentation.
What do you dislike about the product?
The restrictions in journey for recursive paths of notifications.
What problems is the product solving and how is that benefiting you?
We have solved messaging to existing and new users via clevertap
Clevertap for customer retention
What do you like best about the product?
The customer segmentation and customer base target for customer campaigns .Its a very easy to use and target a specific customer according to their behaviour properties
What do you dislike about the product?
Functionality related to analytics should be increased more.Even the customer profile upload and customer properties updation should be made easy.
What problems is the product solving and how is that benefiting you?
Analysis of customer on various parameters.Sms and email campaigning for various brand relatead promotion and programs thereby lead to customer retention
Recommendations to others considering the product:
I would recommend clevertap to every organization who wants to retain their customer and wants analysis of customer on segnentation basis.From sms campaigning to email campaigning it is a great tool to use for.
CleverTap Brings Reporting, Campaigns, Journeys, Analysis, Enhancements in one Platform
What do you like best about the product?
Comprehensive Campaigns help to target users precisely with one-time segments or precomputed (Updates every 4 hours) or Live or CSV uploads. This covers the whole base of users in the Best way possible for now.
What do you dislike about the product?
Pricing structure is based on DRP, which needs to be Company-Data Size based. The bigger the company, the humongous the data retention period & size, hence the pricing needs to be juicy as it was when the Company when a Startup decided upon CleverTap.
What problems is the product solving and how is that benefiting you?
Precise user targetting, Higher delivery rates in CleverTap, Brilliant UI for easiest Campaign or Journey or any configuration by a newbie or expert. This truly helps a lot, for the ease.
Recommendations to others considering the product:
CleverTap is the Go to Marketing Automation Tool for every stage of a Company. Blindly trust CleverTap to meet all your requirements & more with their Product, Support & Experience.
Great application to send Piushes and Communication
What do you like best about the product?
Its a very easy way to send comumunications to our customers in a very easy to use platform.
What do you dislike about the product?
Some features are not very friendly like changing something on Journeys and stopping certain activities.
What problems is the product solving and how is that benefiting you?
An easy way to communicate towards clients promotions and offers to clients
Fantastic tool to manage all my user communications
What do you like best about the product?
Clevertap helps in managing all user communications and notifications from one source.
We have already integrated clevertap with our CDC, to make sure that all user actions (which need to emailed/PN'ed/SMS'ed against) are being ingested into the clevertap system.
We have already integrated clevertap with our CDC, to make sure that all user actions (which need to emailed/PN'ed/SMS'ed against) are being ingested into the clevertap system.
What do you dislike about the product?
Due to the wide range of features and options that clevertap provides, there is a learning curve involved for all users who start to use clevertap. This is slightly annoying, but overall is a definite value addition.
What problems is the product solving and how is that benefiting you?
We manage all user communications with clevertap, and it has proven to be a one-stop solution for all my user communications.
Customer engagement platform that gets the job done!
What do you like best about the product?
The easiness of use, the essential features such as Funnel analysis, Cohort analysis, finding segments, and ad-hoc campaigns. On top of it, it's also relatively easy to integrate with our internal software.
The new UI upgrade on the campaign creation really helps me to plan and create multiple campaigns in a more seamless way than before, thus saving my time significantly.
The new UI upgrade on the campaign creation really helps me to plan and create multiple campaigns in a more seamless way than before, thus saving my time significantly.
What do you dislike about the product?
Being unable to export user-level data after engagement, Product Experience feature is still unreliable as well with its user qualification which I would like to see the improvements from
What problems is the product solving and how is that benefiting you?
Activation and Retention problems, creating automatic treatments to hit certain segments of our users which lead us to become more productive while more efficient with our time
Best Analytics Tool
What do you like best about the product?
this is an amazing product that brings analytics with marketing capabilities
What do you dislike about the product?
Only thing i don't like about CT is the support provided by them, it can be more efficient
What problems is the product solving and how is that benefiting you?
we are using it to improve our product, build engagement journeys in the app
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