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CleverTap All-In-One Customer Engagement Platform

CleverTap | 1

Reviews from AWS Marketplace

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External reviews

596 reviews
from G2

External reviews are not included in the AWS star rating for the product.

    Bhagyaraj P.

Best Platform for engaging the users digitally with different segmented notifications.

  • December 07, 2022
  • Review verified by G2

What do you like best about the product?
Very easy to schedule notification campaigns
Better to understand the user flows/journeys
Very easy to filter the event-wise numbers and their conversions
Efficient customer support
What do you dislike about the product?
Limited projects in a single account
Need to go back to filter one event to another
The project selection scrolling bar is so small
No tool suggestion to improve the campaigns as per the conversions
What problems is the product solving and how is that benefiting you?
Realtime digital engagement
Customer engagement through various notifications
Helping to get the user flows in different segments
To increase the played and retention % of users

    Ritesh S.

Engaging and tracking customers with this software is now easier

  • December 07, 2022
  • Review provided by G2

What do you like best about the product?
This software enables you to schedule the important email, data, information and other kind of files to be sent to any one at perfect scheduled time. There is alse and feature for creating and generating graphical reports and sending it to your clients for making them more clear about your company and the service you provide. The software is very halpful and intuitive for planning for campaigns and advertisements.
What do you dislike about the product?
There is some difficulty while selecting the userbase of this platform for any operation. The storage of this platform is less as compared to other tools, everytime you while need to remove or delete your old data you uploaded in this platform for uploading new information and data
What problems is the product solving and how is that benefiting you?
With this software we had been able to connect and communicate more with our customers through emails, campaigns and web pop ups. Creating and doing marketing analytics and generating reports for the same . Also my marketing is happy while using it as this softwares web application is amazing and works perfectly from any place at anytime.

    Nikita K.

A powerful automation tool that makes user success a reality

  • December 06, 2022
  • Review verified by G2

What do you like best about the product?
A wide range of tools/delivery mechanisms for targeted campaigns. An intuitive interface that makes it easier to evaluate the performance of campaigns and dive deeper into the specifics of engaged users. Prompt support by a dedicated CSM and tech support staff.
What do you dislike about the product?
Nothing worth calling out here. The tool works well.
What problems is the product solving and how is that benefiting you?
CleverTap enables creation of engagement campaigns/journeys for various target segments. This has helped in improving engagement and optimising churn.

    Computer Games

Marketing automation tool with top of the class analytics capabilities

  • December 05, 2022
  • Review provided by G2

What do you like best about the product?
The best thing about Clevertap is although you are paying for a marketing automation tool, you get an excellent product analytics tool out of the box, which is at par with the best-in-class product analytics tools like Mixpanel, etc. It helps you automate SMS, emails, In-app messages, pop-up messages, etc, based on customer journeys and at various touch points in your application. You can quickly check the ROI and efficiency of these marketing campaigns that you run or just create some A/B test to see which campaigns truly deliver your ideas. You can also analyse how customers are interacting with your application and take marketing decision based on that.
What do you dislike about the product?
It has a bit of a learning curve. Analytics can sometimes become a pain to understand and interpret, especially funnels, because, unlike Mixpanel, you cannot set how you want to count your conversion in Clevertap. It is fixed to measure unique conversions only. Secondly, the interface isn't intuitive and can be extremely slow sometimes. The user search capabilities are one specific feature that I dislike about Clevertap because I cannot search my users from their phone numbers. I have to convert the phone number to either email or identity and then search for users from that, which can be cumbersome.
What problems is the product solving and how is that benefiting you?
Clevertap is a marketing automation tool that helps you connect with your customers by interacting with them through emails, SMS, push notifications, in-app messages, etc. This is highly beneficial and helps you run marketing campaigns that your tech team would otherwise have to build. Clevertap has been a life saver to run marketing campaigns on a daily basis and to analyze their impact and gauge our ROI

    Charu S.

Most useful tool for communicating with customers

  • November 21, 2022
  • Review provided by G2

What do you like best about the product?
The platform has a fantastic interface that includes excellent and exciting features for creating straightforward campaigns. More analytical features are available in this platform compared to other software. This software helps in analyzing all the campaigns designed and targeting interested customers.
What do you dislike about the product?
When the data is more on the interface, or the campaign is more extensive, the software takes a little bit more time to get started, or the processing time of the software increases due to this.
What problems is the product solving and how is that benefiting you?
Using this platform for having excellent customer retention toward our business and services. Storing of confidential and vital data has been solved with this software.

    Abhishek T.

Most amazing tool for making clients busy and engaged everytime

  • November 17, 2022
  • Review provided by G2

What do you like best about the product?
The most helpful and valuable feature of the clever tap is that it creates an excellent analytical report showing the use of the software by the user. Making and targeting our clients with the most proper campaigning techniques. All the campaigns done with this software are also being managed under this platform only, no other third-party application needs to be installed for the same.
What do you dislike about the product?
When new data or information is uploaded under this platform, it takes a little time while refresh the data and the dashboard page. So basically platform does not support larder files, or does not work properly with larger-sized files.
What problems is the product solving and how is that benefiting you?
There is a feature available in this platform called automation marketing which enables us to set and automatically do campaigns about our company, which has resulted positively. Under this software, all our marketing team members are creating outstanding campaigns engaging more clients and customers towards our services.

    Sakshi C.

Best platform for tracking customers data

  • November 10, 2022
  • Review provided by G2

What do you like best about the product?
A perfect and handy platform for notifying and sending notifications to your customers, clients, vendors, and team members. There is also a feature for scheduling the sending of information. This is very useful in generating graphical reports for better customer understanding. Texting your client is one of the fantastic features of this platform. Several marketing and advertising tools are available for small or medium-sized businesses. Integrating it with other CRM platforms is much easier with this platform as compared to other similar software.
What do you dislike about the product?
This platform does not allow a group of members to work on a single project or segment. When searching for a company or a brand name, this platform does not show the accurate result on time.
What problems is the product solving and how is that benefiting you?
Before this software, we had an issue storing our client's data and sharing it with team members and problem solvers. So this software helped us in doing the work and saved our time data. It has really improved the time we take to communicate and resolve their problems.

    Kaniska B.

Great platform with minor quirks

  • November 02, 2022
  • Review verified by G2

What do you like best about the product?
The segmentation, the straightforward UI and the slew of communication channels.
What do you dislike about the product?
The analytics still need workings & data representation capabilities are limited. Should add a few more filters in specific segments.
What problems is the product solving and how is that benefiting you?
CleverTap is helping us reach out to different sets of users at the right time over their preferred channels.

    Mridu B.

Very effective but expensive and have scope of improvements

  • October 19, 2022
  • Review verified by G2

What do you like best about the product?
Effective Segmentations,
Insightful reports,
Journeys
Ability to create campaigns directly through reports
Scheduling
What do you dislike about the product?
Intent-based goals are yet to be developed the AI is weak.
Business POC and Accounts Manager support is weak; it often takes days to resolve a simple issue or reach them
The platform is rather expensive for a start-up, and every feature costs as an add-on, which one might get as a package on other automation platforms
What problems is the product solving and how is that benefiting you?
It gives me the ability to reach every segment of my target audience with the right kind of messaging separately.

    Satyam M.

Segment creation tool - Clevertap

  • October 16, 2022
  • Review verified by G2

What do you like best about the product?
We can create audience segments and use them for targeted advertising
What do you dislike about the product?
The UI needs a bit of improvements, other than that nothing else
What problems is the product solving and how is that benefiting you?
CleverTap is helping us create target audience segments for marketing

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