Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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For any startup looking to optimize their product, I would recommend it 100 times to use Amplitude
What do you like best about the product?
I really enjoy using Amplitude. As someone focused on product optimization at a startup, I rely on a free account and find it extremely valuable. I highly recommend it. I use it to check data almost every day! This platform genuinely provides access to a wide range of useful features for everyone, and its goal of helping products grow is clear. For instance, when we needed to track error levels in our products, we considered using Amplitude as our dashboard. At first, we were a bit disappointed to learn that the alert feature required payment. However, we soon found that the experimental features included an alert function, allowing us to create flags and monitor their status for timely notifications. Even with a free account, it's possible to create unlimited flags, which is truly impressive. My colleagues and I are all genuinely impressed by what a fantastic platform and product Amplitude is.
What do you dislike about the product?
There may be a bug, as emails sent by Amplitude to my inbox are not being fully displayed at the moment. However, the attached files do appear to be complete. Additionally, since the platform offers such powerful features, I would like to see more real-world use cases showcased on the official website.The login process is also very strange. I'm already logged in to Amplitude, but when I open another Amplitude page, I often have to log in again.
What problems is the product solving and how is that benefiting you?
Amplitude's SDK is really useful. Not only does it easily visualize user journeys, but it also allows for easy integration of data from other sources. Here's a dashboard I shared with my team.
- Quickly view key user data and identify potential issues based on this data.
- Identify key areas of user churn, providing insights for product/development optimization:
For example, during the user registration process, users who click "next" are assumed to be interested in the product, but not all of these users successfully register.
- Quickly view marketing/marketing effectiveness: Data is broken down by country, and currently this dimension allows us to easily identify new customers driven by various campaigns. In the future, we can assign specific metrics to each channel to differentiate traffic and effectiveness.
- Quickly view key user data and identify potential issues based on this data.
- Identify key areas of user churn, providing insights for product/development optimization:
For example, during the user registration process, users who click "next" are assumed to be interested in the product, but not all of these users successfully register.
- Quickly view marketing/marketing effectiveness: Data is broken down by country, and currently this dimension allows us to easily identify new customers driven by various campaigns. In the future, we can assign specific metrics to each channel to differentiate traffic and effectiveness.
Great Event Based Analytics Tool
What do you like best about the product?
Pre-built reports that can easily be customized to match the events you send.
What do you dislike about the product?
Takes time to learn everything, and you need to make sure you pre-define and send all the event and their properties to make things work.
What problems is the product solving and how is that benefiting you?
This is our main analytics tool for all types of reporting for both mobile app and website data.
Comprehensive Analytics Solution with Room for Better Onboarding
What do you like best about the product?
I find Amplitude Analytics indispensable for tracking everything in one place. It provides insights into user behavior, like average read time for pop-ups, helping us refine our strategies effectively. I appreciate its dashboard and chart features, especially funnel and pathfinder capabilities, to visualize conversion rates and user journey steps. Additionally, the setup, despite being heavy initially, ensures consistent use over time, making it a valuable tool for repeated application.
What do you dislike about the product?
I find Amplitude Analytics' tiered pricing model to be a potential concern because as the number of events increases, the costs can rise significantly, impacting our budget and potentially forcing us to look for other options. The initial setup phase was quite challenging, particularly in creating accounts and dashboards, which required me to seek help from the analytics team, indicating a less intuitive user experience. Furthermore, Amplitude lacks comprehensive in-app guides, which makes the learning curve steep. The onboarding process could be improved significantly to support first-time users better. Finally, I rely on Google Analytics for certain metrics like impressions and bounce rates because I feel they provide more accurate data on these than Amplitude does.
What problems is the product solving and how is that benefiting you?
I use Amplitude Analytics to track our activities, improving decision-making and user engagement by identifying areas needing change, like underperforming pop-ups. It provides critical insights all in one place, preventing us from being uninformed about our performance.
UX Lead, tracking all metrics in amplitude
What do you like best about the product?
How easy it is to track metrics and create charts. We track everything on our marketing site and product in Amplitude. Additionally, the help and support is great. The ability to create a ticket about something i'm not sure about and get a response within the week is very important to me.
What do you dislike about the product?
Sometimes i'm not sure about the data and I have to make extra charts to cross-test an inquiry. I wish that the Guides and Surveys features was more robust and part of the base package.
What problems is the product solving and how is that benefiting you?
Knowing which features and design improvements were effective in moving company metrics.
Amplitude Analytics helps track user behavior and convert data into clear, actionable insights.
What do you like best about the product?
What I like best about Amplitude Analytics is its user-friendly interface and the depth of insights it provides. The platform makes it simple to analyze user behavior, build funnels, and track cohorts without requiring heavy technical skills. Its customizable dashboards allow quick access to the most relevant metrics, making decision-making faster and more data-driven. I also appreciate how seamlessly it supports experimentation and iteration, helping teams identify growth opportunities and optimize performance effectively.
What do you dislike about the product?
One limitation of Amplitude Analytics is that the initial setup and integration can be somewhat complex, especially for teams without prior analytics experience. Some of the advanced features may also require additional training to use effectively. Additionally, loading large datasets can sometimes be slow, and there could be more ready-to-use templates for common use cases to make the platform even more accessible.
What problems is the product solving and how is that benefiting you?
Amplitude Analytics helps solve the challenge of understanding user behavior and tracking product performance in a detailed, data-driven way. By providing insights into user journeys, retention, and conversion patterns, it enables teams to identify bottlenecks and optimize features effectively. This benefits me by allowing quicker, informed decision-making, improving product strategies, and highlighting opportunities for growth, ultimately leading to more efficient and targeted efforts.
Amplitude an excellent tool for Product Analytics
What do you like best about the product?
At Coursera, our Data Science team frequently relies on Amplitude to track product launches, quickly perform root cause analyses, and gain insights into user behaviour. Amplitude stands out for its intuitive and user-friendly interface, while also enabling us to conduct a wide range of complex analyses with ease. The customer support is also very helpful and we have regular office hours setup for doubts. The tool is very easy to use and we use it almost everyday to draw insights from our users.
What do you dislike about the product?
Amplitude has certain limitations when it comes to customizing charts and graphs. I also find that some of the more advanced features are difficult to locate, and at times, the menus and documentation can be confusing.
What problems is the product solving and how is that benefiting you?
Amplitude enables us to effectively monitor product launches, quickly perform root cause analyses, and gain deeper insights into our users. As a result, the time we spend on any analysis is significantly reduced.
Amplitude is the best tool for Growth and Product Managers
What do you like best about the product?
I love to have diferent options of reports where i can see funnels of conversion and event detonation. It allows me to compare diferente segments and countries
What do you dislike about the product?
I have not experience any downside using amplitude events
What problems is the product solving and how is that benefiting you?
Its benefit is mostly because as in Treinta we have 2 products, we need to diferenciate behavior between app and web users. Also, because as we have diferent type of user business and it helps us to stablished patterns according to this.
The more you know, more you know that you don't know.
What do you like best about the product?
Easy to use interface. I feel like even not knowing all feature I'm able to to explore and try to use. Documentation super helps at all time.
What do you dislike about the product?
Sometimes I feel stuck in some views and documentation language is a bit confusing at times. An practical example is how the "each" operator works. It was hard to find the answer and even harder to double check the information.
What problems is the product solving and how is that benefiting you?
My main use is regarding Marketing Analytics and corporate report.
User segmentation -> Patter Behavior -> Feature usage -> Campaigns Performance.
I'v been able to identify segments of highly engaged users and improve my conversions overall, while justifying through data next steps and optimizations.
User segmentation -> Patter Behavior -> Feature usage -> Campaigns Performance.
I'v been able to identify segments of highly engaged users and improve my conversions overall, while justifying through data next steps and optimizations.
Good UX and easy navigation
What do you like best about the product?
Compared to clevertap or GA that I've used before, Amplitude stands out on the UX and features that really makes analysis and sharing much more easier. What's I like best and the most creative part, URL is automatically generated and can be shared without the hassle of saving the viz.
What do you dislike about the product?
Real time event analysis is not helping. It has delays, doesn't show previous
What problems is the product solving and how is that benefiting you?
Amplitude makes the analysis process easier, allowing us as a product team to not be fully dependent on BI analysis.
The Best Event Tracking Data Analysis Tool I’ve Seen
What do you like best about the product?
What I like most is Amplitude’s diverse chart analysis capabilities and its powerful dashboard combinations. These features help me conduct various data analyses to optimize products, increase conversion rates, enhance marketing campaigns, and improve ROI in a more targeted way. They also frequently host online tutorial webinars, which allow me to learn more about how to use Amplitude effectively.
What do you dislike about the product?
Funnel charts cannot be displayed vertically, which is not very intuitive—I hope this will be supported in the future. In addition, some event tracking data has long-term anomalies with no data. It would be even better if time-based monitoring and anomaly alerts could be added.
What problems is the product solving and how is that benefiting you?
I use Amplitude to track user event data, analyzing user preferences, product usage, and marketing conversion rates.
1. It helps me understand the factors that affect conversion rates and take corresponding improvement measures.
2. It helps me clearly perceive how users engage with different product features, so I can make targeted improvements or determine feature prioritization.
3. It helps me analyze from which angles product subscription revenue can be increased.
1. It helps me understand the factors that affect conversion rates and take corresponding improvement measures.
2. It helps me clearly perceive how users engage with different product features, so I can make targeted improvements or determine feature prioritization.
3. It helps me analyze from which angles product subscription revenue can be increased.
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