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Amplitude Digital Analytics Platform

Amplitude Analytics | 1

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External reviews

2,199 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Food & Beverages

Great tracking

  • May 01, 2018
  • Review provided by G2

What do you like best about the product?
can track a lot of metrics and funnels - also like it shows by browser
What do you dislike about the product?
UI is hard to use - hard to find one metric I'm trying to track, or track down an issue with a specific session
What problems is the product solving and how is that benefiting you?
tracking on new features, effectiveness, clickthrough rate


    Amey S.

Amplitude- Complete guide for Analytics & er leInsights

  • May 01, 2018
  • Review verified by G2

What do you like best about the product?
The user level insights and convenience of using the brilliantly developed API tool.
Very simple to operate, understand and also let's the user to explore more.
Provides a clear picture of how campaign / content is performing with comprehensive analysis.
What do you dislike about the product?
Process of understanding user journey. It's not very helpful.
Timings of the tutorial. Weekends would be great.
There's nothing very particular that I don't like about Amplitude Analytics.😃
What problems is the product solving and how is that benefiting you?
We are OTT platform who look after acquiring & retaining customers and focus on increasing our content consumption.
Amplitude Analytics helps us with deep insightful analysis of user & consumption.
Amplitude events and data plays a very significant role in influencing our marketing campaigns and user engagement activities.
Recommendations to others considering the product:
Go for it without any hesitation. Do the integration properly.


    Entertainment

Great product accessible to all!

  • May 01, 2018
  • Review verified by G2

What do you like best about the product?
Better than competitors for ready to use charts and dashboards. Very easy to learn
What do you dislike about the product?
Hard to master and to sometimes get more custom needs
Search functionality is not super intuitive
What problems is the product solving and how is that benefiting you?
Evaluation of performance both for gameplay and monetization.
Tracking of improvements
Recommendations to others considering the product:
Compare the features set


    Sarah L.

Great for communicating analytics

  • May 01, 2018
  • Review verified by G2

What do you like best about the product?
It's easy to customize the visualizations to show the specific piece of information that you are looking for, which makes it easy to communicate with lots of different teams. Engineering wondering about the adoption of a new version? Product wondering if membership numbers are rising? Marketing wondering the effect of their latest campaign? Easy to share and easy to understand.
It is also the one place all of our platform data can be joined up. No more digging between Apple and Play Store and GA reports and attempting to join that data in a spreadsheet.
The product is also really dynamic in its ability to create Cohorts of users based on their specific actions and properties.
What do you dislike about the product?
When you are using this to aggregate data from several different sources or platforms, it can be difficult to ensure that all of those platforms are aligned and joined as expected in Amplitude. It seems as though their product team is working to find better ways to handle this outside of your own engineering teams efforts, but there always appear to be small errors in our data that go undetected.
What problems is the product solving and how is that benefiting you?
We are unifying our data in Amplitude, even using it to pull in info from other third parties that provide us with valuable attribution and messaging details for our customers. It is the one source of truth that our company has. This is a huge benefit when the team has a single place to look when we answer our business questions.
Recommendations to others considering the product:
Ensure that your CSM really helps you understand the details of implementation and ensures that you have a solid plan moving in. Errors during this stage can prolong the process of getting valuable data for some time.


    Entertainment

My Favorite Tools

  • May 01, 2018
  • Review verified by G2

What do you like best about the product?
The ability to create new charts quickly, and to group/filter based on attributes we assign.
What do you dislike about the product?
A lot of its power is hidden -- takes a while to learn everything it can do.
What problems is the product solving and how is that benefiting you?
Tracking usage of a mobile app. Amplitude helps me see what content performs best with which users, and optimize our promotions accordingly


    Computer Games

Quick and Easy

  • May 01, 2018
  • Review verified by G2

What do you like best about the product?
Amplitude provides an easy to understand platform to analyze and track lots of data. The different types of charts and formulas that you can use provide a robust way to visualize data points to show performance. Users should be able to pick up the program without much prior knowledge of such platforms.
What do you dislike about the product?
Basic queries can be easy, but more understanding of the tools may be needed to create specific analyses.
What problems is the product solving and how is that benefiting you?
We use Amplitude to track specific user behavior so we can better suit our products to their needs. It is easy to track tests so we can see what performs better. We have been able to make key decisions based on our findings from the data.
Recommendations to others considering the product:
It is useful to have some introduction to the platform by someone with prior knowledge.


    Danny L.

Amplitude review

  • May 01, 2018
  • Review verified by G2

What do you like best about the product?
The dashboard and data visualizations are pretty neat
What do you dislike about the product?
The queries and data filtering. That is pretty limited
What problems is the product solving and how is that benefiting you?
product analytics and how things are working or not. I can figure out user path flow
Recommendations to others considering the product:
try it yourself first


    Andrey M.

Amazing analytics software

  • May 01, 2018
  • Review verified by G2

What do you like best about the product?
Building graphs is easy and you can have pretty complicated analytics in just a few clicks
What do you dislike about the product?
It’s a bit pricy comparising to some other tools
What problems is the product solving and how is that benefiting you?
Without Amplitude we would spend way more time to make our product development decisions


    Francisco C.

My experience with Amplitude

  • May 01, 2018
  • Review verified by G2

What do you like best about the product?
I like seeing the weekly revenue of my game and compare with events to see what we are doing right
What do you dislike about the product?
I would like to have the ability to add timeline markers on the fly
What problems is the product solving and how is that benefiting you?
Ease of creating charts and visualizing data


    Entertainment

Intuitive/Deep UI with Great Support

  • May 01, 2018
  • Review verified by G2

What do you like best about the product?
As an analyst, Amplitude gives me the tools and support I need to both learn and teach our product development team best practices on event tracking.
What do you dislike about the product?
It can be tough to maintain data integrity, given ease of implementing an event.
What problems is the product solving and how is that benefiting you?
- Exploratory analyses on product flows
- Reporting on new product features
- A/B testing (with help from outside integrations)
- CRM targeting around event-level information