Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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User friendly experience
What do you like best about the product?
The tool is extremely user friendly. The documentation is easy to understand. The support is fairly quick.
What do you dislike about the product?
The date selection is only 365 days. The product has been live longer than that.
What problems is the product solving and how is that benefiting you?
Behavioral cohorts. Creating user buckets made my analyses fairly easy. User paths are helpful in tracking the exact journey of the user and helps me track the drop offs
Recommendations to others considering the product:
Easy access to the sql tab would be helpful
Amplitude for Mobile Games Analytics
What do you like best about the product?
I like that I can easily compare multiple different data sets and use formulas to express ratios and the like. I also like that the interface makes it a breeze to add WHERE and GROUP BY clauses, and really adds in the speed of chart creation and gaining quick visual insights.
What do you dislike about the product?
I don't seem to be able to create charts that combine data of an app across multiple platforms, so for instance I can't use Amplitude to create overview dashboards related to how an app does on iOS, Google Play and Amazon combined.
What problems is the product solving and how is that benefiting you?
The speed to meaningful visualization without requiring backend engineers running complicated queries has been our biggest benefit from using Amplitude. Via custom events we can analyze how users interact with certain features, react to newly introduced features, and we're able to correlate that with install sources thanks to the integration of Amplitude and our attribution partner.
Recommendations to others considering the product:
If you like to make a lot of custom dashboards, Amplitude makes it a quick and effective process.
Change.org use of Amplitude for Product / User Analysis
What do you like best about the product?
Interface ease of use.
Easy setup for fast experimentation, A/B testing.
Amplitude product team new feature velocity faster than our ability to learn, initiate new capabilities. :)
Easy setup for fast experimentation, A/B testing.
Amplitude product team new feature velocity faster than our ability to learn, initiate new capabilities. :)
What do you dislike about the product?
Property volume limits.
User segmentation can be tricky, at times we have trouble reconciling amplitude results with direct queries.
User segmentation can be tricky, at times we have trouble reconciling amplitude results with direct queries.
What problems is the product solving and how is that benefiting you?
Realtime awareness: of key funnel performance.
Velocity. Has allowed us to increase our experiment velocity significantly.
Velocity. Has allowed us to increase our experiment velocity significantly.
Excellent Product to Understand the User Journey
What do you like best about the product?
2 things that differentiate Amplitude from many other products
- Trends of the Funnels - that also split by Device, channel, Page type etc which shows where the trends are changing
- Typical User journey of any given case to understand what users clicked
- Trends of the Funnels - that also split by Device, channel, Page type etc which shows where the trends are changing
- Typical User journey of any given case to understand what users clicked
What do you dislike about the product?
Timeline comparison isn't available on Amplitude to see the changes in trends over 2 or more time frames
What problems is the product solving and how is that benefiting you?
- The trend of Funnels helped us check if things went wrong on some page/ channel or device and corrective measures were taken impromptu
- The User journey helped us to figure out what deviates the User from achieving the desire Goals. This helped us improve conversion significantly.
- The User journey helped us to figure out what deviates the User from achieving the desire Goals. This helped us improve conversion significantly.
Recommendations to others considering the product:
It's a very User friendly product, easy to set up and see reports/ dashboards.
Great tool that enables everyone to get involved with metrics.
What do you like best about the product?
1) The tool is super user friendly enabling everyone in our company to get involved with metrics
2) It's fast, making this great to answer business questions in a couple of minutes
3) We get new features regularly.
2) It's fast, making this great to answer business questions in a couple of minutes
3) We get new features regularly.
What do you dislike about the product?
Sometimes we need to do analysis with custom sql queries.
- example: statistical analysis of certain event (std, min, max)
- when want to use a different x-axis than time (example: user days since install)
- example: statistical analysis of certain event (std, min, max)
- when want to use a different x-axis than time (example: user days since install)
What problems is the product solving and how is that benefiting you?
- Monitoring metrics
- analyzing user behavior
- controlling ab tests (we do final measurements with other tools)
- finding bugs (specially when we release new version)
- analyzing user behavior
- controlling ab tests (we do final measurements with other tools)
- finding bugs (specially when we release new version)
Great for communicating analytics
What do you like best about the product?
It's easy to customize the visualizations to show the specific piece of information that you are looking for, which makes it easy to communicate with lots of different teams. Engineering wondering about the adoption of a new version? Product wondering if membership numbers are rising? Marketing wondering the effect of their latest campaign? Easy to share and easy to understand.
It is also the one place all of our platform data can be joined up. No more digging between Apple and Play Store and GA reports and attempting to join that data in a spreadsheet.
The product is also really dynamic in its ability to create Cohorts of users based on their specific actions and properties.
It is also the one place all of our platform data can be joined up. No more digging between Apple and Play Store and GA reports and attempting to join that data in a spreadsheet.
The product is also really dynamic in its ability to create Cohorts of users based on their specific actions and properties.
What do you dislike about the product?
When you are using this to aggregate data from several different sources or platforms, it can be difficult to ensure that all of those platforms are aligned and joined as expected in Amplitude. It seems as though their product team is working to find better ways to handle this outside of your own engineering teams efforts, but there always appear to be small errors in our data that go undetected.
What problems is the product solving and how is that benefiting you?
We are unifying our data in Amplitude, even using it to pull in info from other third parties that provide us with valuable attribution and messaging details for our customers. It is the one source of truth that our company has. This is a huge benefit when the team has a single place to look when we answer our business questions.
Recommendations to others considering the product:
Ensure that your CSM really helps you understand the details of implementation and ensures that you have a solid plan moving in. Errors during this stage can prolong the process of getting valuable data for some time.
Quick and Easy
What do you like best about the product?
Amplitude provides an easy to understand platform to analyze and track lots of data. The different types of charts and formulas that you can use provide a robust way to visualize data points to show performance. Users should be able to pick up the program without much prior knowledge of such platforms.
What do you dislike about the product?
Basic queries can be easy, but more understanding of the tools may be needed to create specific analyses.
What problems is the product solving and how is that benefiting you?
We use Amplitude to track specific user behavior so we can better suit our products to their needs. It is easy to track tests so we can see what performs better. We have been able to make key decisions based on our findings from the data.
Recommendations to others considering the product:
It is useful to have some introduction to the platform by someone with prior knowledge.
Overall a great product
What do you like best about the product?
The creation and sharing of customizable dashboards
What do you dislike about the product?
Propagation of data can take awhile. Leading to inaccurate info
What problems is the product solving and how is that benefiting you?
Monitoring product improvements and areas that are decreasing negatively. Instant actionable data that helps drive product decisions.
An insightful system that helps organise and work on huge loads of data.
What do you like best about the product?
The UI - once you get used to it, it's really easy to navigate around, though beginnings are a little bit rough. When you know your data, possibilites unfold.
What do you dislike about the product?
Sometimes you hit a border-case where you cannot group in specific usecase you are looking for - but the team grabs feedback and is really responsive, so I am hoping this will only get better :)
What problems is the product solving and how is that benefiting you?
We're working to see how our Customer Success Team actions affect our customers. Thanks to that we are able to improve and pivot if some campaigns do not bring results.
Recommendations to others considering the product:
Do give it a try. Once you get the data, it pays off.
Best among its competition
What do you like best about the product?
Rich feature set & better onboarding process than competition
What do you dislike about the product?
UX could be a little better to augment my needs
What problems is the product solving and how is that benefiting you?
Amplitude helps us understand whether we're heading into the right direction for the product we're building.
Recommendations to others considering the product:
If you are looking for a event based data analytics platform, this is one of the best.
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