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Reviews from AWS customer

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2,601 reviews
from and

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4-star reviews ( Show all reviews )

    Financial Services

Great tool for Product Managers

  • August 18, 2020
  • Review provided by G2

What do you like best about the product?
Amplitude halls deliver key insights....
What do you dislike about the product?
So far there is nothing to dislike......
What problems is the product solving and how is that benefiting you?
Getting insights into user flows through our sites and getting click through rates.
Recommendations to others considering the product:
Easy to implement.


    Computer Software

One of the best out there for product analytics

  • August 18, 2020
  • Review provided by G2

What do you like best about the product?
Ease of use in setting up specific types of charts, sharing with teammates, digging deeper into data, custom events, exports, custom user attributes.
What do you dislike about the product?
Some IA and navigation don't quite make sense (e.g. saved dashboards vs pinned dashboards, spaces).

Restructuring data if you don't like the way you originally set it up is a bit of a pain, but I suspect this is the case with any vendor. For example, we had to redo work to unify our iOS and Android projects into one mobile project.
What problems is the product solving and how is that benefiting you?
Understanding user behavior in our product, finding groups of users that have taken a particular action, monitoring launches to make sure things are working as intended.


    Victor H.

Comprehensive Product Analytics Solution for Early-Stage application development

  • August 18, 2020
  • Review provided by G2

What do you like best about the product?
Ease of use for isolating user properties and event properties to build custom charts and dashboards. Amplitude is simple to use and integrate with our tech development. Once amplitude is up and running, it is quite intuitive to use for product analytic purposes. Amplitude is also very generous in its free version offering, working in a start up, this weighed into our decision making when deciding on a product analytics tool to use for building our app.

The ability to create workspaces and share charts / attach comments on charts is great to enable collaboration within the team.
What do you dislike about the product?
Chart types are limited and additional customization of chart visualizations are limited. Based on my usage to date, I found it slightly difficult to get detailed insights related to product marketing / traffic conversion. Amplitude may not be the best tool to use for marketing / sales metrics so one would likely need to look at another tool for that.
What problems is the product solving and how is that benefiting you?
Understanding our customer user journey, identifying key app activities that drive retention, user drop off.. Our organization has been using amplitude for roughly 10 months now, and we have been able to extract many valuable product insights that help with our product decision making.

Some examples include optimizing our onboarding process to reduce drop off on sign up rates, and general hypothesis testing of new feature releases to determine whether version releases are achieving the success metrics originally outlined.
Recommendations to others considering the product:
This is a tool that requires slightly more technical implementation compared to other tools. Will require development time. Additionally, depending on how many events you need to track, I would recommend QA testing to ensure events are logging properly and event properties / user properties are captured correctly.


    Pianpian G.

Useful analytics product

  • August 18, 2020
  • Review provided by G2

What do you like best about the product?
Amplitude is easy to use and the functions are very helpful. We use it to track user paths, sources, behaviors, and funnel. We are using the free version and it's very useful.
What do you dislike about the product?
The paid version is quite expensive and I hope it will become more affordable.
What problems is the product solving and how is that benefiting you?
Understand user behaviors, paths, trends, sources.


    Shai A.

Great analytics platform

  • August 18, 2020
  • Review provided by G2

What do you like best about the product?
Flexibility and variety of charts. I like that it uses stickiness and othe best practices charts. I also like the correlation chart
What do you dislike about the product?
I find my self creating the smae charts over and over again. Not sure what the solution is
What problems is the product solving and how is that benefiting you?
Understanding which feature is most used, examing ab tests. The engagement matrix is invaluable!
Recommendations to others considering the product:
Make sure you make your events conventions I a smart way that will help you to be consistent. It will make your life much easier.


    Computer Software

Solid starter tool for BI & analytics needs

  • August 18, 2020
  • Review provided by G2

What do you like best about the product?
The thing I like best about Amplitude is the ability to create funnel analyses and filter the data at each step in the funnel.
What do you dislike about the product?
The biggest drawbacks to Amplitude is that there is some learning curve to understanding what each type of analysis can and cannot do. Secondarily, I wish I could pull in other data sources beyond purely tracked events, but that requires more powerful BI tools.
What problems is the product solving and how is that benefiting you?
The main problem we're able to solve with Amplitude is to quickly analyze various funnels to get in-depth analyses about our funnels, which areas we're converting well and which we're not.


    Consumer Services

Easy to use

  • August 18, 2020
  • Review provided by G2

What do you like best about the product?
They have well printed documentation as well as response to inquiry pretty fast
What do you dislike about the product?
Wish there was more analysis you can do other than initial template they give
What problems is the product solving and how is that benefiting you?
We're mostly trying to find a product market fit and have realized rentention analysis of our customers
Recommendations to others considering the product:
Read through contents they have such as retention handbook etc


    John N.

Robust analytics for all size product teams

  • August 18, 2020
  • Review provided by G2

What do you like best about the product?
Variety of charts and functions available for free and paid tiers. Available filters and multi event charting is easy to use.
What do you dislike about the product?
Documentation is narrow. Videos are help documentation with text to speech. It would be useful to have my interactive exercises to master new chart types.
What problems is the product solving and how is that benefiting you?
Learning how my product is used (or not)

Analyzing behaviors and determining areas of focus

Tracking conversion funnels


    Computer Software

Great for SaaS performance analytics

  • August 18, 2020
  • Review provided by G2

What do you like best about the product?
I love having all of my website events in the same space, with the ability to compare them across all geo locations, dates, users, etc. It's easy to spot spikes in revenue and keep track of product updates to learn more about what works and what doesn't.
What do you dislike about the product?
Figuring out formulas is tricky, I wish there was a way to choose what view you want, and have the formula auto-populate without reading blogs on the correct formula usage. I also would love a way to connect a list of users to Google Ads or other ad platforms to create personas and improve marketing channels with customized audiences.
What problems is the product solving and how is that benefiting you?
We are able to see where the dropoff is between converting users and non converting, and which events on our site are used most frequently in the purchase funnel. The ability to group events has made our analyzing a lot more intuitive and I benefit greatly from the analytics provided.
Recommendations to others considering the product:
Great product when looking to see the funnel from a variety of events happening on your website/app. Endless opportunities when linked to all your other tracking, email, automation programs.


    Andrew T.

Amplitude has been a great place for us to consolidate and analyze our product data

  • August 18, 2020
  • Review provided by G2

What do you like best about the product?
I like that I can quickly create charts, cohorts of users, and dashboards.
What do you dislike about the product?
There is a slightly steep learning curve
What problems is the product solving and how is that benefiting you?
Amplitude has helped us understand our user's activation and engagement better. We have been able dive deeper into what is driving dropoff and what helps retain users.