Amplitude Digital Analytics Platform
Amplitude AnalyticsExternal reviews
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Super powerful once you know your way around
What do you like best about the product?
I love how quickly I can slice data in different ways and actually get the answers I need without waiting on dev support. The breakdowns, filters, and dashboards make it easy to spot trends and share them with the team. It’s flexible enough to go from a quick check to a deep dive in the same tool.
What do you dislike about the product?
It’s not the most beginner-friendly — the interface can feel a bit heavy at first, and some things take a while to find. Once you learn it, it’s fine, but there’s definitely a learning curve before it feels second nature.
What problems is the product solving and how is that benefiting you?
It helps us understand how users interact with our product so we can make better decisions, faster. We can quickly see what’s working, where users drop off, and which features drive engagement. This means we can prioritize the right improvements and measure the impact of changes without waiting on custom reports.
A must for product and analysts alike
What do you like best about the product?
Tool is excellent to analyze some of the most important metrics in a software business: retention, funnel performance, analyzing results of testing, etc. It is used on an almost daily basis, to track performance across our products in the business. It is quite simple to use after some interaction with it.
What do you dislike about the product?
No downsides from the user perspective. Perhaps a more comprehensive "Amplitude University". Still, there is a lot of material already available.
What problems is the product solving and how is that benefiting you?
Funnel optimization (onboarding, traffic, etc), performance for tests (A/B, Painted Door tests, etc).
pretty good for a non tech PM
What do you like best about the product?
Auto detection of events. every event is tagged using some or the other metadata even if the actual event is not tagged in the codebase.
The AI generated charts are quite accurate for simple to mid complex variable
THe UI is pretty intuitive
The AI generated charts are quite accurate for simple to mid complex variable
THe UI is pretty intuitive
What do you dislike about the product?
How to effectively prompt to get the most of amplitude is not yet given
A set of onboarding templates would be helpful to start a newbie on the product
A set of onboarding templates would be helpful to start a newbie on the product
What problems is the product solving and how is that benefiting you?
Its helping me understand user telemetry
A Amazing tool to scale any webapp , app or landing page
What do you like best about the product?
the ease of using amplitude and its intergration ,it has helped me a lot to analyse my funnel better , i use this to understand my drop off points and why is my app having conversion issue
What do you dislike about the product?
there is nothing to say here , all is amazing
What problems is the product solving and how is that benefiting you?
my landing page funnel, the amount of help amplitude gives me is insane
Easy to use, a necessity to understanding our users
What do you like best about the product?
I can build charts, cohorts, dashboards to gain deeper understanding about our users and it's intuitive.
What do you dislike about the product?
There are some limitations to what data and users paths I can create, sometimes I want to build deeper than I can (or maybe it's possible but difficult to do)
What problems is the product solving and how is that benefiting you?
As a marketer Ampitude is a huge part of how I discover customer paths to improve communication with users at the right time.
a lot of features, but need ux refinement
What do you like best about the product?
- a lot of feature to implement whatever I need
- event updates are instant, good for testing
- able to embed markdown to describe dashboard
- event updates are instant, good for testing
- able to embed markdown to describe dashboard
What do you dislike about the product?
- ux is rough. For instance, when I was facing permission issue, I don't get an error describing this error, I had to try it till it works
- when creating a chart/dashboard, it's not obvious which project it belongs to
- need better onboarding for developers who's new to analytics
- when creating a chart/dashboard, it's not obvious which project it belongs to
- need better onboarding for developers who's new to analytics
What problems is the product solving and how is that benefiting you?
I can add a/b testing and user adoption dashboard without reinventing the wheel
Experience of using Amplitude for marketing campaign analysis
What do you like best about the product?
The tool enabled tracking of campaigns originated by marketing. What I liked most was the flexibility of the tool in reading attributes within a text message and transforming them into records to generate analytical data.
For example: we use an incoming message on WhatsApp, Amplitude saves word attributes with # to count the number of users who started a conversation with that tag.
For example: we use an incoming message on WhatsApp, Amplitude saves word attributes with # to count the number of users who started a conversation with that tag.
What do you dislike about the product?
What I think could be improved is the graphical view of the tool. Example: the analysis period being more flexible for the user, and not depending on the dashboard administrator to adjust.
What problems is the product solving and how is that benefiting you?
Track the user's origin and the path they take on their journey. This type of tracking helps direct investment actions to the right place and optimize results.
Enabling faster and easier business understanding across our organization
What do you like best about the product?
Amplitude allows our organization to have a single source of truth for our entire 250+ organization to look to in order to understand the health of our business, user cohorts, and individual users. Amplitude makes building, sharing, and explaining bespoke views easy and intuitive, enabling us to spend more time discussing why we are seeing trends than how to build views to get to trends. Amplitude spends time in trainings for our teams to ensure everyone knows how to use at least the most straightforward functions to support cutting data in different manners to support functional and evolving needs.
What do you dislike about the product?
We have two primary pain points in connecting on platform and off platform data (i) our financial metrics are difficult to integrate into Amplitude as chargebacks/refunds don't flow through and (ii) source attribution can be difficult to track (although this is more of a general marketing challenge than Amplitude specifically)
What problems is the product solving and how is that benefiting you?
It is helping us identify high-level trends in user behavior and empowers easy deep dives into root cause analysis. Its ability to cut and reposition data in various forms allows multiple teams to be able to use the same charts for a range of purposes grounding it as one of the few tools adopted widely across our entire organization.
Solution tool for conversion within external environments
What do you like best about the product?
The scope within the corporation I work for solved a huge problem. We needed to know the conversion coming from a WhatsApp bot. Having the data for this helped us a lot.
What do you dislike about the product?
The data analysis view could be a bit more intuitive. New members have greater difficulty adapting.
What problems is the product solving and how is that benefiting you?
Within WhatsApp, we didn't have the visibility of how many leads are converted. This impacted the sales funnel, in marketing the breadth brought about a transformation of vision. We optimized our costs based on this.
Amplitude is a good platform, it helps us with measurements.
What do you like best about the product?
It is a platform that brings a lot of data, very resolutive.
What do you dislike about the product?
Complex to handle, could have more training on how to handle it, etc.
What problems is the product solving and how is that benefiting you?
Help me with the Paid Media campaigns.
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