Sold by: CloudinaryÂ
Deployed on AWS
Cloudinary is used by thousands of customers including iconic brands and the hottest startups, for creating, managing, and delivering visual experiences. Automate the end-to-end image, video, and rich media workflow, accelerating time to market and improving performance. Visit https://cloudinary.com
4.4
Overview
Why Cloudinary?
Increase development productivity and enable your teams through a simple and robust API-based SaaS - so you can concentrate on your core business logic instead of developing and maintaining image and video management capabilities.
Dramatically improve the performance of media-heavy pages and apps, leading to higher conversion rates, and revenue.
Get content to market faster using automation and AI.
Enable your creative, marketing, and development teams to work together across the entire asset lifecycle -- driving organization-wide adoption.
Cloudinary customers have:
- Reported 50-90% time savings in development time for media management.
- Experienced over 60% reduction in page weight.
- Released new features with zero engineering effort leveraging Cloudinary.
For custom packages, please contact AWSSales@cloudinary.com .
Highlights
- Automate image and video workflow: from bulk upload to dynamic URL-based manipulation to optimization to delivery over multiple CDNs.
- Integrate videos easily with real-time transcoding, adaptive bitrate-streaming, and a developer-friendly video player.
- Dynamic digital asset management includes AI-based content analysis, search and tagging, collaboration with creative and marketing teams, and global distribution with usage analytics.
Details
Sold by
Delivery method
Deployed on AWS
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Features and programs
Buyer guide
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Financing for AWS Marketplace purchases
AWS Marketplace now accepts line of credit payments through the PNC Vendor Finance program. This program is available to select AWS customers in the US, excluding NV, NC, ND, TN, & VT.
Pricing
Pricing is based on the duration and terms of your contract with the vendor, and additional usage. You pay upfront or in installments according to your contract terms with the vendor. This entitles you to a specified quantity of use for the contract duration. Usage-based pricing is in effect for overages or additional usage not covered in the contract. These charges are applied on top of the contract price. If you choose not to renew or replace your contract before the contract end date, access to your entitlements will expire.
Additional AWS infrastructure costs may apply. Use the AWS Pricing Calculator to estimate your infrastructure costs.
Dimension | Description | Cost/month |
|---|---|---|
Plus | 225 Monthly credits, 1 user | $99.00 |
Advanced | 600 Monthly credits, 5 users | $249.00 |
Advanced Extra | 1350 Monthly credits, 5 users | $549.00 |
Dimension | Cost/unit |
|---|---|
Top up unit (for 1 unit) | $10,000.00 |
Additional seats/month | $10,000.00 |
Additional sub-accounts/month | $10,000.00 |
DAM platform license/month | $10,000.00 |
DAM admin user/month | $10,000.00 |
DAM contributor user/month | $10,000.00 |
DAM viewer user/month | $10,000.00 |
Platform upgrade/month | $10,000.00 |
Additional usage as defined in the contract | $1.00 |
Vendor refund policy
Please visit https://cloudinary.com/tos for our terms of service.
Custom pricing options
Request a private offer to receive a custom quote.
Legal
Vendor terms and conditions
Upon subscribing to this product, you must acknowledge and agree to the terms and conditions outlined in the vendor's End User License Agreement (EULA)Â .
Content disclaimer
Vendors are responsible for their product descriptions and other product content. AWS does not warrant that vendors' product descriptions or other product content are accurate, complete, reliable, current, or error-free.
Delivery details
Software as a Service (SaaS)
SaaS delivers cloud-based software applications directly to customers over the internet. You can access these applications through a subscription model. You will pay recurring monthly usage fees through your AWS bill, while AWS handles deployment and infrastructure management, ensuring scalability, reliability, and seamless integration with other AWS services.
Resources
Vendor resources
Support
Vendor support
You can visit https://support.cloudinary.com to participate in our community forums, access knowledge base articles, tips & tricks, and best practices for your dynamic digital media needs. Our Customer Success team provides the technical and operational expertise to help you plan, implement, deploy, and manage Cloudinary as your solution evolves. You can open a support ticket using https://support.cloudinary.com/hc/en-us/requests/new , or you can email us at support@cloudinary.com .
AWS infrastructure support
AWS Support is a one-on-one, fast-response support channel that is staffed 24x7x365 with experienced and technical support engineers. The service helps customers of all sizes and technical abilities to successfully utilize the products and features provided by Amazon Web Services.
Updated weekly
Sentiment is AI generated from actual customer reviews on AWS and G2
Functionality
Ease of use
Customer service
Cost effectiveness
Positive reviews
Mixed reviews
Negative reviews
AI generated from product descriptions
Media Workflow Automation
Supports bulk upload, dynamic URL-based manipulation, optimization, and multi-CDN delivery of media assets
Video Processing Capabilities
Provides real-time transcoding, adaptive bitrate streaming, and developer-friendly video player integration
AI-Powered Asset Management
Offers AI-based content analysis, intelligent search, automatic tagging, and usage analytics for digital assets
Media Transformation Engine
Enables dynamic image and video manipulation through programmable URL-based transformations and optimizations
Collaborative Asset Platform
Supports cross-team collaboration for creative, marketing, and development teams throughout media asset lifecycle
Media Ingestion
Comprehensive API components for media ingestion across multiple asset types including video, images, audio, documents, presentations, PDFs, and 3D objects
Transcoding Services
Support for VOD and live transcoding with advanced media processing capabilities
Media Analytics
Integrated analytics components for tracking and analyzing media performance and consumption
Security Management
Advanced media access control and security features for protecting and managing media content
Multi-Platform SDK
Native SDKs and experience components supporting video player, conferencing, galleries, broadcasting, and editing functionalities
Image Optimization
Automatic image compression and conversion to next-generation formats like AVIF and WebP
Content Delivery Network
Global CDN with 99.99% success rate for worldwide image and video delivery
AI-Powered Media Processing
Over 150 programmatic rendering APIs with generative AI capabilities for visual media manipulation
Video Transcoding
Automated video encoding and transcoding to HLS and MP4 formats with adaptive bandwidth support
Real-Time Rendering
On-the-fly image and video rendering with automatic responsive design and resolution optimization
Standard contract
No
No
No
Customer reviews
Marcel C.
Effortless Image Management, Minor UI Challenges
Reviewed on Dec 01, 2025
Review provided by G2
What do you like best about the product?
I really appreciate how Cloudinary allows me to store images on the cloud with ease and retrieve them without needing to compress or edit them beforehand. The ability to store images using their API and then request them simply by calling the URL with appropriate parameters is incredibly convenient. Cloudinary handles transformations and other tasks in the background, which saves me a lot of time and effort. Furthermore, setting up Cloudinary was quite straightforward, and its integration through API calls is greatly simplified, especially with the assistance of AI. Overall, I enjoy the service a lot because it performs exceptionally well, even though I have mentioned some minor concerns.
What do you dislike about the product?
I find the UI of Cloudinary to be somewhat complicated and feel that it could be more modern and user-friendly. Additionally, I feel that the pricing can become quite high once a certain threshold is reached.
What problems is the product solving and how is that benefiting you?
I use Cloudinary to store images easily on the cloud, retrieve them with URL transformations, and avoid pre-editing, which simplifies image management for my open source project.
Pharmaceuticals
Effortless Asset Management for Large Teams
Reviewed on Nov 26, 2025
Review provided by G2
What do you like best about the product?
Easy way for our large company to use/look through all creative assets while having the correct URL needed to be used.
What do you dislike about the product?
Sometimes when scrolling through large amounts of assets, it becomes laggy. I wish there were an easier way to locate images or if there was some way to search details of an images and it were able to find it.
What problems is the product solving and how is that benefiting you?
Cloudinary helps take some time off of our creative teams' hands and creates a bridge with the marketing team. It also helps us have all assets in one place that have the correct URL to use on the site.
Shilpa M.
Seamless Media Storage and Sharing for Students
Reviewed on Nov 25, 2025
Review provided by G2
What do you like best about the product?
I appreciate that Cloudinary offers a free version, which is particularly beneficial for students like myself. I enjoy using it for my educational projects because it enables seamless delivery of media-rich assets over the internet. The quality of service provided by Cloudinary is exceptional, making it easier for me accomplish my educational goals. The platform has been a crucial component in facilitating my ability to store and share large media files, something that was once unimaginable. Additionally, Cloudinary integrates effortlessly with Codepen, enhancing my project development experience.
What do you dislike about the product?
There's nothing that I dislike. I like Cloudinary.
What problems is the product solving and how is that benefiting you?
I use Cloudinary to store and share digital media assets effortlessly for my educational projects, benefiting from its seamless media delivery and high-quality service, which supports my educational goals by enabling smooth integration into my projects.
Program Development
Great ease of implementation.
Reviewed on Nov 25, 2025
Review provided by G2
What do you like best about the product?
It's ease of use. Personaly I don't use the available image enhacing/optimization tools, but I like very much the ease of integration of the Cloudinary API in code, it works very well.
What do you dislike about the product?
Perhaps I haven't found something to strongly dislike.
What problems is the product solving and how is that benefiting you?
We needed a CDN service and cloudinary provides with no issues.
Eilish S.
Cloudinary review
Reviewed on Nov 24, 2025
Review provided by G2
What do you like best about the product?
The quick links and filters by the search function. The organisation structure for folders
What do you dislike about the product?
The search functionality. Search results are inconsistent
What problems is the product solving and how is that benefiting you?
To host are store digital assets. Download the hi def file type