Category: Messaging

Note: This post was written by Dustin Taylor, an AWS Technical Program Manager for Amazon Pinpoint. Amazon Simple Email Service (SES) and Amazon Pinpoint have processes and systems in place to help protect AWS customers from issues that could damage their reputations as email senders. These systems alert customers about sending issues as early as […]

Note: This post was written by Ryan Lowe, an AWS Solution Architect and Chelsea Graf, a Senior PM for Amazon Pinpoint.  Today’s customer expects a high level of personalization in order to continue engaging with an enterprise. Using curated messaging, rather than a “one-size-fits-all” marketing campaign, an enterprise can lower churn rates, increase customer interaction, […]

Short Message Service (SMS) is a text-based component of the global wireless telephone network. Most consumers use SMS as part of Person-to-Person (P2P) communications in their personal lives, but Application-to-Person (A2P) communications are on the rise. A2P messaging enables an application to send a SMS directly to a customer. In 2019, over 1.2 trillion A2P […]

Note: This post was written by Murat Balkan, an AWS Senior Solutions Architect. Many of our customers use voice notifications to deliver mission-critical and time-sensitive messages to their users. Customers often configure their systems to retry delivery when these voice messages aren’t delivered the first time around. Other customers set up their systems to fall […]

Note: This post was written by Ilya Pupko, Senior Consultant for the AWS Digital User Engagement team. Time to read 5 minutes Learning level Intermediate (200) Services used Amazon Pinpoint, Amazon SNS, AWS Lambda, Amazon Lex, Amazon Connect Your customers deserve to have helpful communications with your brand, regardless of the channel that you use […]

In the world of pervasive consumer chat and messaging applications, email has retained its place as a ubiquitous channel for end customer communications. The Radicati Group reports that email usage will continue to grow from an estimate of 3.9 billion users in 2019 to 4.4 billion in 2023.1 Email is a welcome (and preferred) conduit for […]

Note: This post was written by Zach Barbitta, the Product Lead for Pinpoint Journeys, and Josh Kahn, an AWS Solution Architect. We recently added a new feature called journeys to Amazon Pinpoint. With journeys, you can create fully automated, multi-step customer engagements through an easy to use, drag-and-drop interface. In this post, we’ll provide a […]

AWS re:Invent 2019 is less than 50 days away, and that means it’s time to start planning your agenda. The Digital User Engagement team is hosting several builders sessions, chalk talks, and workshops this year. Come join us and learn more about using Amazon Pinpoint and Amazon SES to engage with and delight your customers. […]

Note: This post was written by Alan Chuang, a Senior Product Manager on the AWS Messaging team. On September 19, 2019, Apple released iOS 13. This update introduced changes to the Apple Push Notification service (APNs) that can impact your existing workloads. Amazon SNS has made some changes that ensure uninterrupted delivery of push notifications […]

(Edited November 25, 2019)—We’ve updated this post to include a link to the official Predictive User Engagement solution page. Note: This post was written by John Burry, a Solution Architect on the AWS Customer Engagement team. Predictive User Engagement (PUE) refers to the integration of machine learning (ML) and customer engagement services. By implementing a […]