AWS for M&E Blog

This post was co-authored by Chris McGuire, SVP Products, ThinkAnalytics. ThinkAnalytics is an AWS ISV Partner specializing in personalized content discovery, metadata, viewer insight, and targeted advertising for media and entertainment. ThinkAnalytics offers tools for AI-powered content recommendations, channel creation, and scheduling. Major broadcasters and streaming services around the world use the company’s products. At […]

Introduction Customers with live streaming video use cases often express a desire for flexibility in how they deploy live streaming services. Not all live channels are alike, and the ability to balance resiliency against cost is crucial. AWS Media Services from Amazon Web Services (AWS) are designed with redundancy in mind. Stateful services for video […]

Introduction AWS Elemental MediaConvert, a cloud-based video transcoding service from Amazon Web Services (AWS) now features the ability to create Broadcast Mix audio description (AD) outputs from Receiver Mix AD sources. Interpreting control track data in the source, MediaConvert dynamically mixes AD commentary into audio outputs during the transcode process. A recent consultation by the […]

In Part I of this blog post series, we introduced the Sustainability Pillar of the Amazon Web Services (AWS) Well-Architected Framework through the lens of live and on-demand video encoding workflows powered by Media Services from AWS. We provided guidance to apply best practices from the Sustainability Pillar regarding the choice of AWS Region, use […]

This post was co-authored by Meir Lehrer, Senior Director Video Network Product Management, Synamedia. As the TV viewership experience has become more personalized and ubiquitous, service providers must make sure their subscribers’ favorite shows are available to watch anytime and anywhere. A modern Cloud-based Digital Video Recording (cDVR) solution becomes a critical feature for Multichannel […]

In the realm of 3D animation and visual effects, rendering is a crucial yet computationally demanding process. The intricate details and high resolutions required for stunning visuals often lead to exorbitant rendering times and costs. As the demand for high-quality computer-generated imagery (CGI) rises across industries, traditional brute-force rendering approaches strain hardware resources and energy […]

As awareness grows around the importance of reducing an organization’s carbon footprint, media workflow architects are increasingly interested in understanding the environmental impacts of the workloads they design. One overall resource offered by Amazon Web Services (AWS) cloud architects is the Sustainability Pillar of the AWS Well-Architected Framework (WAF), which provides design principles, operational guidance, […]

This blog was authored by Gunpowder, LLC. Creating an integration for your DCC with AWS Deadline Cloud? One word: templates. Introduction In the world of creative media and visualization, rendering is a crucial step that brings artistic visions to life. However, the process of integrating various creative tools and renderers into a unified rendering pipeline […]

Are you ready to captivate your audience with seamless live streams on social media? In today’s digital landscape, live streaming is a powerhouse for engagement, offering a direct line of communication between content creators and their viewers. To ensure your streaming endeavors reach their full potential, mastering the art of streaming to social media platforms […]

This blog post walks through a content localization approach where English is translated to Korean. In media production, subtitling plays a crucial role in augmenting viewer comprehension by providing transcriptions that facilitate translation from one language to another. This capability has helped expedite the globalization of media content. For example, the popular Netflix show Squid […]