AWS for M&E Blog

Category: Storage

Cloud rendering using Pixar’s Tractor on AWS

Rendering is the process of converting 3D models into 2D images that can be displayed on screen and is a critical part of making almost any movie these days. Rendering is resource-intensive, requiring powerful computational processing. With 8K resolution coming online, the demand for compute resources for rendering is at an all-time high. When the […]

How virtual workstations are reshaping talent acquisition and production workflows

A look at how cloud technology and remote access solutions provided by AWS and Leostream set creative studios up for post-pandemic success “The show must go on,” is a mantra for anyone working in sports, news, lifestyle, and entertainment. Bringing a production, TV series, or broadcast event to life relies heavily on technology that can […]

In this diagram, two types of feeds are processed. First, the live RTMP feed from the game court is processed by the media pipeline using AWS Elemental MediaLive and MediaConvert services to create video clips. Second, Hawk-Eye and statistical feeds are pushed into Amazon Kinesis streams. Lambda processes these events and stores them in Aurora Serverless Postgres database.

How Infosys reimagines the game of tennis using AWS

This post has been co-authored by Rohit Agnihotri, Chief Architect of Infosys Tennis Platform, and Satheesh Kumar, Principal Solutions Architect at AWS Infosys is a global leader in next-generation digital services and has developed innovative solutions to engage stakeholders in the sports ecosystem. Infosys is the official digital innovation partner for major tennis events like the […]

TBS develops live broadcast-ready remote appearance tool on Amazon Chime SDK in three months

Tokyo Broadcasting System Television, Inc. (TBS) offers a wide range of services including TV broadcasting, video distribution, film production, and cultural projects. When the pandemic effectively halted in-person studio appearances and guests had to be remotely incorporated into live programs, the company sought an alternative to pre-existing video conferencing solutions, which couldn’t meet its high-quality broadcasting […]

Case Study: Magnetic Asia keeps entertainment alive with live streaming services on AWS

Magnetic Asia is a Hong Kong-based events management and production company offering end-to-end services. When the pandemic struck in 2020, Magnetic Asia expanded its business to build live streaming events platform Total Streaming and complementary virtual ticketing solution Total Ticketing. Initially, Magnetic Asia’s engineers spun up instances from scratch using virtual machines on Amazon Elastic Compute Cloud (Amazon […]

Case Study: Panasonic Avionics uses Amazon GuardDuty and AWS Security Hub for security and compliance

Panasonic Avionics is a leading supplier of in-flight entertainment and communications solutions for airlines. As demand increased for digitized solutions, the company faced a major obstacle: it wasn’t in the cloud. In need of a digital transformation that would allow Panasonic Avionics to securely migrate all its sensitive data to the cloud, the company approached AWS […]

Bundesliga Interactive Feed display

The dynamic tech lineup behind Bundesliga’s award-winning Interactive Feed

Delivering standout content that entices and engages viewers is a continuous challenge for modern content providers, especially in capturing the fast-paced action of live sport. Recognizing that personalization is paramount to audience engagement, at the start of the 21/22 season, DFL Deutsche Fußball Liga GmbH launched several fan-first offerings, many of which use technologies from […]

Best Practices for Implementing a Media Asset Management (MAM) Solution on AWS

Media & Entertainment (M&E) customers seeking to modernize their Media Asset Management (MAM) on Amazon Web Services (AWS) have questions to consider before getting started: Should they build their own solution or invest in a 3rd party system? How can they best leverage AWS services to get the most from a MAM in the cloud? […]

Introducing Autodesk Flame on AWS

Marking a major milestone for an application celebrating it’s 30th anniversary that was once only available on dedicated hardware, Autodesk has enabled Flame 2023 to run on Amazon Web Services (AWS). Autodesk ® Flame ® provides high-end 3D visual effects (VFX), finishing and color grading software used across advertising, and episodic and feature film VFX […]

Alt text: New checksum options include SHA-256, SHA-1, CRC32 and CRC32C

Building scalable checksums

Customers in the media and entertainment industry interact with digital assets in various formats. Common assets include digital camera negatives, film scans, post-production renders, and more, all of which are business-critical. As assets move from one step to the next in a workflow, customers want to make sure the files are not altered by network […]