Category: Broadcast

Digital media publishers are reinventing their user experiences to meet their customers’ needs. Especially when multitasking, on the go, or interacting with smart devices, readers are looking for alternative ways to consume content. Infographics, photo stories, podcasts, audiobooks, visual narrations, and social media stories are only a few examples of emerging content types that adapt […]

Since 2015, television broadcasters have been migrating their channel origination workflows to the cloud. For those new to the concept, channel origination is the process by which prerecorded show segments, live content, advertisements, and graphics are combined to convert individual video assets into what we see at home as an assembled linear channel. But the […]

This blog was coauthored by Vibhav Gupta (Quantiphi), Noor Hassan (Amazon Web Services), and Liam Morrison (Amazon Web Services). Introduction The media and entertainment (M&E) industry is undergoing a multitude of transformations, driven by ever-changing industry trends across the value chain from content production, supply chain, and broadcast to distribution. These transformation initiatives are leading […]

Major sporting events in Summer 2021 attracted audiences in the millions to BBC viewing platforms, breaking previous records. A peak BBC TV audience of 25 million tuned into the UEFA Euro 2020 final between Italy and England, and a peak audience of 7.8 million witnessed Novak Djokovic defeat Matteo Berrettini in the Men’s Singles Final […]

With more than 50 launches and announcements of new services and major features during AWS re:Invent 2021, the following is a tailored list of those most relevant for media and entertainment (M&E) workloads. Watch the full Adam Selipsky Keynote here for even more announcements and information. AWS Private 5G for on-set connectivity AWS Private 5G is […]

With the announcement that the in-person IBC 2021 event is canceled, AWS will hold an AWS for M&E Demo Showcase December 6 – 10, 2021. The showcase features demonstrations to help companies reinvent how they create content, optimize media supply chains, and compete for audience attention across streaming, broadcast, and direct-to-consumer platforms. AWS for M&E […]

Amazon Web Services (AWS) Elemental has a long and rich history when it comes to 4K / Ultra High Definition (UHD) encoding in both live and file-based video workflows. AWS Elemental Live—which processes video streams in near real time—supported the world’s first near-real-time 4K High Efficiency Video Coding (HEVC) transmission when it streamed the Osaka […]

If your business is encoding and delivering video, your primary goal is to make sure the video you distribute looks great for many types of source content. To achieve high video quality, video encoders need to use the best settings with inputs that have different content complexities, genres, and bandwidth constraints. Configuring settings can be […]

With every major event, professional sports leagues continue to transform the fan experience using a range of technological advancements, from artificial intelligence (AI) to machine learning (ML) and analytics. Looking to boost fan engagement and streamline its video production and delivery workflow, the PGA TOUR (TOUR) recently enlisted Amazon Web Services (AWS) as its official […]

The entire AWS Media & Entertainment (M&E) team welcomes you to celebrate 10 years of AWS re:Invent this year. We’re back in Las Vegas (and virtually) with an exciting program planned with five keynotes, more than 20 leadership sessions, and over 1,200 breakout and interactive sessions from November 29 through December 3, 2021. Plus, stop […]