Category: Compute

Customers in the media and entertainment industry interact with digital assets in various formats. Common assets include digital camera negatives, film scans, post-production renders, and more, all of which are business-critical. As assets move from one step to the next in a workflow, customers want to make sure the files are not altered by network […]

Introduction As the media and entertainment (M&E) industry evolves, companies within the space are finding more opportunities to use artificial intelligence (AI) and machine learning (ML) to deliver a better customer experience. Customer acquisition, retention, and engagement are key areas where AI/ML technologies are poised to deliver significant value. With increasingly complex content consumption patterns, […]

Authored by Greg Holick, Vice President of Product at Cloudsoda.io. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. The media and entertainment content production process is highly orchestrated. It encompasses establishing the creative vision, scouting shoot locations, […]

Today, we introduce the Amazon Web Services (AWS) Reference Architecture for Virtual Production with Epic Games’ Unreal Engine. AWS customers, when challenged with building the right architecture for virtual production, can follow the best practices outlined in this post. This reference architecture is built with security, agility, and operational excellence in mind. AWS Reference Architecture […]

This post from the AWS Compute blog explains how to use the new AWS Virtual Waiting Room solution to buffer user requests to your website during times of peak demand and sudden bursts of traffic, preventing system resource exhaustion and providing an improved user experience. For retail or event sales, medical appointments and vaccine registrations, […]

With more than 50 launches and announcements of new services and major features during AWS re:Invent 2021, the following is a tailored list of those most relevant for media and entertainment (M&E) workloads. Watch the full Adam Selipsky Keynote here for even more announcements and information. AWS Private 5G for on-set connectivity AWS Private 5G is […]

Demonstration shows the power of AWS edge computing for a distributed performance Music is built on a framework of time. To maintain the beat, tempo, swing, groove, and storyline, musicians depend on reliable and consistent timing. Opera is one of the most precise artforms in the music world and relies on ultra-low latencies for real-time […]

Multidisciplinary creative studio Nice Shoes provides end-to-end content production services across media formats and platforms. With several locations throughout North America, the independent client-focused outfit is headquartered in the heart of New York City, where a modest technology staff of four keeps each facility running efficiently through even the most demanding projects using Amazon Web Services […]

In our second installment of Edit in the Cloud series, we covered getting started with virtual workstations powered by Amazon Elastic Compute Cloud (Amazon EC2)—a web service that provides secure, resizable compute capacity in the cloud—to meet the needs of creative workloads (for example, Blackmagic Design’s DaVinci Resolve) for media and entertainment (M&E). In this […]

Global creative production studio Taylor James provides the artistic firepower behind mesmerizing short form content for some of the world’s most recognizable brands, including luxury automakers, consumer packaged goods, and technology companies. Embracing a multidisciplinary approach, the awarding-winning Taylor James team spans locations in New York, Los Angeles, London, and Mexico City, and draws from a […]