Tag: AWS Partner Central

Exclusively for members of the APN, we have created the inaugural version of the AWS Co-Branding Guide. These guidelines detail how AWS brand marks should be used in co-branded assets, such as web banners and social media posts, as well as the different ways APN Partners can co-brand with AWS, all while maintaining your own brand voice. This guide is a must-read for APN Partners interested in growing their relationship with AWS customers.

On April 1, 2019, we announced updates to the overall APN program that included new benefits for APN Partners, such as prescriptive funding based on your current tier and program attainment, and updated APN tier requirements. The APN Customer Satisfaction (CSAT) Program is one of the new requirements we added for 2019. Learn what’s new with the APN CSAT program, how to access your unique customer review form URL, and how to see your CSAT data available in APN Partner Central.

Be amongst the first businesses in the AWS Partner Network (APN) to receive a branded APN Partner Plaque showcasing your company name and APN Partner status. To receive the APN Partner Plaque, your company must meet the new APN tier requirements at your current tier, or upgrade to the next APN tier prior to December 31, 2019. If you are a registered APN member, you can earn the plaque by becoming an official APN Partner—that is, Consulting and Technology Partners at the Select tier or higher.

Tens of thousands of AWS Partner Network (APN) Partners from across the globe support Amazon Web Services (AWS) customers of all sizes to build sophisticated, personalized, scalable solutions in a diverse set of industries. More than 90 percent of Fortune 100 companies utilize APN Partner solutions and services to drive their business outcomes. Learn more about the benefits of becoming an APN Consulting or Technology Partner.

We have expanded and updated our APN Partner Learning Paths to make it easier for you to find the right training for your role. APN Partners can choose from AWS Business Professional, AWS Technical Professional Path, or a new AWS Professional Services learning path. Each path highlights where to get started, and then directs you where to find and enroll in the relevant training courses and AWS Certification to achieve your learning objectives.

We strongly encourage APN Partners to register for AWS Training and Certification through APN Partner Central so those achievements count towards your APN tier requirements. By registering through APN Partner Central, your organization receives credit toward APN tier eligibility and compliance requirements. Employees should make sure all registrations are made using their corporate email address. To register, log in to APN Partner Central and access the Training portal via the link at the top of the home page.

Public references are commonly noted as one of the top APN elements that AWS customers look to when selecting an APN Partner. Customers can view validated public references within your AWS Partner Solutions Finder listing under the “Case Studies” tab, and they use these public references to review an organization’s previous success delivering AWS workloads. References not only enhance your visibility with customers, they can prepare your organization to apply for APN Programs such as the AWS Competency Program.

In this new series, we are highlighting best practices designed to help APN Partners maintain tier compliance. We’re calling this series “Achieve the Green” because our goal is to help you get green check marks throughout your Partner Scorecard Review. To kick off our series, we focus here on the Partner Scorecard view that is accessible in APN Partner Central. This is an integral tool for tracking and managing your APN tier status and to view eligibility requirements for upgrading to the next level.

We are excited to announce that APN Marketing Central is now available in Simplified Chinese. If you are an APN Partner in China, or a global APN Partner with a presence in China, the assets available in APN Marketing Central can help you go-to-market with approved messaging from AWS. We have launched two new campaigns in Simplified Chinese—Big Data and Cloud Migration. APN Marketing Central is a benefit for all Standard-tier and above APN Partners and is available at no additional cost via Partner Central.

The APN Badge Manager is a tool that allows Select tier and above APN Partners to access, manage, and create custom badges to showcase the APN Program designations and AWS Competencies that your company holds. With APN Badge Manager, APN Partners can build customized badges to suit different communications goals. The tool will dynamically create an APN Badge with up to five program components. To get started, login to APN Partner Central and select the Badge Manager link on the left menu.