Category: Content Production

The National Association of Broadcasters Show (NAB) 2023 may be winding down, but the technological advancements on display at the show this year will continue to spur conversation for months to come. Cloud-based innovation in media and entertainment (M&E) was top of mind across the Las Vegas Convention Center halls, and especially at the Amazon […]

With the NAB Show kick off only a few hours away, Amazon Web Services (AWS) is ready to greet visitors in booth W1701 in the West Hall of the Las Vegas Convention Center. In addition to booth demos, AWS is hosting and participating in a number of panels and speaking engagements ranging from the technical […]

Organizations in the media and entertainment (M&E) industry are using Amazon Web Services (AWS) to reinvent how they handle their media workloads. NAB Show 2023, in Las Vegas from April 16–19, 2023, showcases the use of AWS solutions throughout the entire content life cycle—from creation to consumption. Using AWS, companies create, deliver, and monetize content […]

As the media and entertainment (M&E) industry gears up for the National Association of Broadcasters (NAB) show in Las Vegas April 16-19, Amazon Web Services (AWS) is putting the final touches on a robust slate of programming that highlights how the cloud helps customers create, deliver, and monetize content. Along with celebrating 100 years of […]

2023 marks 100 years of the annual National Association of Broadcasters (NAB) conference and exhibition, an amazing milestone considering the state of the media and entertainment industry (M&E) today. The rise of cloud-connected workflows has certainly opened up new possibilities, and as we prepare for our annual trek to Las Vegas, Amazon Web Services (AWS) […]

With a global box office haul of $2.28 billion and counting, “Avatar: The Way of Water” is an undeniable success. Along with its significant financial achievement, the film has also garnered widespread industry recognition, earning an impressive slate of award wins and nominations. At the 95th Academy Awards, held March 12 in Los Angeles, “Avatar: […]

This blog post is co-authored by Brian Kenworthy and Jason Dvorkin at AWS, and Fereidoon Khosravi at Venera. Quality control (QC) checks have always been a critical step in media supply chain workloads. Today, with the shift to cloud-based workloads on Amazon Web Services (AWS), the QC process has evolved from on-premises desktop software to […]

AWS Media & Entertainment Symposium 2023, Kings Place, London, 8th February After engaging with customers and partners exclusively online since 2019, it was incredibly rewarding to hold the annual AWS M&E Symposium in person in 2023. Over 300 customers and partners joined Amazon Web Services (AWS) in London for a day of knowledge sharing, trend […]

In the previous blog in this series, Securing production workflows in AWS: Aligning to the MovieLabs Common Security Architecture for Production (CSAP), we expanded the dailies editing use case to include asset ingest and exchange to vendors for workflows like Visual Effects (VFX), color correction, and final mastering. For these workflows, we discussed security best […]

Producer Jon Landau and Wētā FX Executive VFX Producer David Conley highlight the growing role of cloud in content production Epic sci-fi action feature “Avatar: The Way of Water” is the culmination of nearly a decade of technology development for ambitious storytelling. Directed by James Cameron, the highly anticipated sequel to the 2009-billion-dollar blockbuster “Avatar” […]