Category: Amazon EC2

This post is co-authored by Guill le Roux​, General Manager – Digital at Inverleigh, Rob Spaits, Product Manager at Inverleigh, and Anshumali Sharma, Solutions Architect, AWS. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post.   Media consumption […]

This post is co-authored by Martin Whittaker – Technical Product Director, Evertz, Aekta Joshi – Sr. Cloud Infrastructure Architect – AWS ProServe M&E, and Mark Stephens, Partner Solutions Architect – AWS. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of […]

ITV, an integrated producer-broadcaster and the largest commercial television network in the UK, experienced a surge in viewership during the pandemic. At the same time, advertisers were being cautious with their spending. ITV needed a way to continue offering the same high-quality services to a larger volume of end users while optimizing costs to decreased […]

With a portfolio of projects starring everything from anthropomorphic body parts and claymation athletes to pop culture icons and psychedelic visuals, creative studio Nathan Love realizes compelling stories through innovative animation and design. For more than a decade, the collective of directors, artists, and producers has collaborated with brands, agencies and fellow studios to develop […]

Creative Studio Runs Simultaneous 4K Projects with Supercharged Cloud Pipeline Erste Group ‘#EdgarsChristmas’ directed by Kyra & Constantin, Passion Pictures Navigating significant entertainment industry shifts is a talent that comes naturally to Passion Pictures. Having been in the business of content production for more than three decades, the multifaceted studio has expanded its offerings and […]

With a background in special effects, founder Alexis Haggar established the boutique, UK-based visual effects studio in 2009 as a resource for filmmakers looking to solve creative problems. In the years since, Lexhag has been the sole visual effects vendor for many episodic television and feature film projects, most recently the BBC period drama “Poldark” […]

Each new technological evolution in media and entertainment (M&E) has pushed the industry to reimagine content creation and consumption. Innovations like the SDI (Serial Digital Interface) family of digital video interfaces, and transporting video over Internet Protocol (IP), for instance, have dramatically impacted how television broadcasting and content production operate. The growing role of the […]

The New York ad scene has received an infusion of technology-powered creativity with the official launch of Preymaker, which was recently announced following months of confidential production. Together with industry veterans Melanie Wickham and Verity Grantham, Preymaker is founded by Angus Kneale, former chief creative officer and co-founder of The Mill New York. Rather than […]

Authored by Tom Schaeffer, Founder, President & CEO of Float Left Interactive. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. This post discusses the history and evolution of over-the-top (OTT) streaming and outlines how my company, Float […]

Today AWS unveiled the AWS Cloud Digital Interface (AWS CDI), a new network technology that allows Independent Software Vendors (ISVs) and AWS Partners to build reliable, live video applications that can connect products and services within the AWS Cloud. Workloads that require high-performance connectivity and uncompressed live video transport have historically been deployed on-premises using […]