Tag: Retail Partner

Consumer packaged goods (CPG) companies are in the midst of a digital transformation. With pressure from inflation, disruptions to supply chains, and increased competition around the globe, CPG companies must find new ways to grow revenue. In parallel, companies must maximize existing B2B channels with retailers, independent grocery stores, convenience stores, and small corner or […]

In the training of a machine learning (ML) model, the quality of the model is directly proportional to the quality of data. However, in many cases, in consumer packaged goods (CPG) datasets, there are a lot of missing values affecting the quality of training and prediction in the long run. If your models are already […]

The world of retail has shifted to an omnichannel experience, and it’s here to stay. That means retailers need to adapt to what customers want: being able to browse on their mobile phones while binge-watching Netflix, ordering online to pick up in store, or just going into your shop like they always did before. Each […]

Digital commerce has grown exponentially, and that growth has subsequently increased the digital touchpoints where brands and customers interact. Because contact centers help retailers respond to customer questions and issues, they play a significant role in a retailer’s ability to earn and keep customers’ trust, especially when the contact center can help solve postpurchase challenges […]

Opportunity at the intersection of demand and supply Complexity and volatility characterized the consumer-packaged goods (CPG) and retail industries even before the pandemic impacted all of us. According to a Boston Consulting Group study, the associated opportunity loss due to complex and volatile business is estimated to be 8–10 percent, and poor anticipation of demand […]

Consumer packaged goods (CPG) companies are undergoing massive transformations on multiple fronts to cater to the demands of ever-changing consumer behavior, new supply chain practices, and increasing competition with new market entrants. A survey conducted by Boston Consulting Group (BCG) with global business leaders, whose companies underwent a transformation over the past five years, suggests […]

A staggering 83% of consumers believe businesses should actively be shaping their best practices around environmental, social, and governance (ESG) issues, as based on a 2021 Corporate Social Responsibility Survey. Retailers are getting serious about slowing the effects of climate change by reducing their carbon footprints. Many are committed to net-zero emissions targets within the […]

Ecommerce is Becoming Ever More Important According to this Forbes article from April 2021, global ecommerce sales were expected to reach $4.2 trillion, and “surveys of consumers in the United Kingdom, Japan, and the United States showed online shopping is becoming the preferred method of grocery shopping for a growing number of consumers.” While that […]

Since the start of the pandemic, retail customers’ purchasing habits have shifted dramatically—and they’re not going back. From online shopping and curbside pickup to changing brand loyalties prompted by supply chain disruptions to purchase decisions strongly influenced by social media, the world of retail has changed for good. To compete, retailers need to reinvent their […]

The COVID-19 pandemic created unprecedented disruption. In a matter of days, our world turned upside down. As shelter-in-place lockdowns, mask mandates, and social distancing rules took hold, new consumption patterns quickly emerged. Arguably, no industry felt the pandemic’s dramatic impact more than consumer packaged goods (CPG). However, leaders are forging ahead with resilience, tenacity, and […]