AWS Marketplace
Category: Learning Levels
Evolving the cloud marketplace to support solution-centric procurement
This post explores the value of solution-centric selling for Partners in AWS Marketplace and how customers can streamline their solution discovery and procurement. With over 50 multi-product solutions in AWS Marketplace today, Partners will learn how independent software vendors (ISVs), Channel Partners, system integrators, and distributors have already created innovative solutions that customers can start exploring today.
AWS Marketplace: Simplifying the path from discovery to deployment in the AI era
Earlier this year, we introduced a new generative AI-powered search for AI Agents and Tools in AWS Marketplace. Customers love the ease of using natural language to discover AI solutions that solve their business challenges. Today, we’re introducing new AI features that help reduce friction in discovery and transactions across AWS Marketplace.
Mitigate AI security risks with Amazon Q Business and Securiti: Five-step governance framework
This post demonstrates how Securiti’s five-step governance framework is applied when implementing the Security for Amazon Q solution.
Enhancing multicloud networking with AWS Direct Connect and Equinix
This post explains how FCR enables robust cloud connectivity, examines key benefits and use cases, and helps you to get started with deploying this solution.
Step-by-Step Guide to SaaS Integration with AWS Marketplace
This post guides you through the integration requirements for listing your SaaS product in AWS Marketplace. It serves as a complement to our existing resources, including a SaaS quick start, supporting documentation, and labs.
Goal-oriented growth: Driving AWS Marketplace success with COSS
A 2025 IDC study, commissioned by AWS, found that AWS Marketplace sellers who implement the COSS framework achieve 31% faster AWS Marketplace sales growth compared to other sellers. We will discuss and expand on best practices for COSS pillar 4: Partner commitment to AWS Marketplace revenue.
How to enable multi-account log collection with AWS Control Tower and Cribl
Learn how to streamline multi-account log collection in AWS by integrating Control Tower with Cribl. This solution eliminates the need for individual worker groups by leveraging a centralized logging account for efficient log management.
How to drive sales alignment to grow in AWS Marketplace
The sales alignment pillar includes three key elements to accelerating growth in AWS Marketplace: securing executive sponsorship, defining clear AWS Marketplace objectives, and aligning your sales team to maximize co-sell opportunities, all designed to help you grow your business.
Streamline customer support operations by integrating Zendesk with AWS Support API
This post shows you how to deploy and configure the zendesk-aws-support-connector to streamline your customer support operations, reduce manual overhead, and improve response times for your customers.
Agentic AI in Financial Services: The future of autonomous finance solutions
The financial services industry is leveraging AI to transform how financial institutions serve their customers. Learn more about agentic AI in financial services and how AWS Marketplace is your trusted source to discover, buy, and deploy AI agent solutions from Partners.









