Tag: AWS re:Invent

We see customers increasingly turn to AWS Marketplace to modernize the software they use, and to transform their software supply chain. AWS Marketplace helps you reach more customers, establish contracts faster, and automate renewals. It also enables data sharing with AWS and a co-sell motion with the AWS Sales team. Learn how partners can leverage AWS Marketplace to delight customers through innovations that help them modernize, transform, and govern.

AWS re:Invent 2020 is being held as a free, three-week virtual conference. To help you prepare for the Global Partner Summit, we’ve rounded up a number of things to check out (virtually, of course). Global Partner Summit offers content and activities designed specifically for AWS Partners and prospective partners alike. Learn how to leverage AWS services to build solutions for customers, and explore programs that can help differentiate your business and reach new customers faster.

AWS re:Invent is a special time for all of us at Amazon Web Services, our customers, and certainly for our valued AWS Partners. There is nothing more exciting and gratifying than bringing people together to learn and explore innovations in cloud technology. We have doubled down for 2020 on a virtual program of re:Invent sessions and activities designed to showcase how together, we can deliver incredible results for our customers.

Cloud is on the business transformation agenda for customers all across the world, and CIOs acknowledge how critical it is for them to have partners with the right set of skills to achieve the desired pace of transformation. At AWS, we see our Global System Integrator (GSI) partners offer customers advisory services along with the skilled resources required to take ideas to completion and enable digital transformation regardless of industry.

For more than a decade, customers have run their most strategic workloads on AWS, including SAP, VMware, and Windows, due to AWS’s experience, maturity, reliability, security, and performance. While an increasing amount of customers are migrating their strategic workloads to AWS, the majority of businesses still run these critical workloads on-premises. AWS Partners serve as trusted advisors to many of these customers, supporting their migration and innovation journeys on the AWS Cloud.

AWS is building a partner community that is the most customer-centric in the world and creates long-term success for AWS and our committed partners. One of the ways we do this is by focusing our investments on independent software vendors (ISVs) that extend the reach of the AWS Cloud and provide our customers with more choice. These trusted AWS Partners provide feature-rich experiences on AWS to support customers’ enterprise IT needs.

In her role leading the Worldwide Public Sector Partners and Programs team at AWS, Sandy Carter gets a firsthand look at the value and impact AWS Partners have on customers all over the world. Learn how AWS Public Sector Partners are helping customers address the needs and challenges they face today, and how the AWS Public Sector Partner Program helps organizations grow their business and focus on mission-based solutions.

A new 2020 IDC study shows the VMware Cloud on AWS service provides significant business and operational value to customers in improving their IT infrastructure, and delivers flexibility, agility, and scalability to their business. In this study, IDC uncovers that on average, customers will realize an estimated 479 percent ROI over five years, so it makes sense that our customers became evangelists on the benefits of VMware Cloud on AWS to their business.

The annual Global Partner Summit was held Dec. 2-6 at AWS re:Invent 2019, and we are excited to introduce the APN’s new program launches and key initiatives for 2020. Global Partner Summit helps APN Partners to leverage AWS technologies and learn how the APN program can help companies build, market, and sell their AWS-based offerings. This post will showcase the new APN programs that partners can take advantage of today, including AWS Service Ready and the APN Global Startup Program.

Mid- to late-stage startups need to move at a fast pace in order to compete with much larger companies. To help businesses build, market, and sell faster with AWS, we developed the APN Global Startup Program. This program is invite-only and helps startups become enterprise-ready with prescriptive benefits, simplified paths to meeting foundational requirements for the AWS Partner Network, and a robust set of resources to help startups accelerate their growth.