AWS Partner Network (APN) Blog
Category: Announcements
Say Hello to 215 New AWS Competency, Service Delivery, Service Ready, and MSP Partners Added in November
We are excited to highlight 215 AWS Partners that received new or renewed specializations in November 2024 for our global AWS Competency, AWS Managed Service Provider (MSP), AWS Service Delivery, and AWS Service Ready programs. These designations span workload, solution, and industry, and help AWS customers identify top AWS Partners that can deliver on core business objectives. AWS Partners are focused on your success, helping customers take full advantage of the business benefits AWS has to offer.
Spotlight on Industry Solutions: Discover AWS Partner Offerings Through the “This is My Offer” Series
The “This is My Offer” YouTube series from the AWS Partner Network is simplifying how businesses discover and leverage innovative AWS Partner solutions across industries. Featuring concise, insightful interviews with AWS Partners, the series provides a unique window into cutting-edge technologies tackling real-world challenges powered by AWS.
Scale Your AWS Environment Securely with HashiCorp Terraform and Sentinel Policy as Code
At re:Invent 2024, HashiCorp announces the public beta of pre-written Sentinel policies for AWS. With this new release, AWS customers can gain the immediate benefit of Sentinel policy as code, without having to invest in the heavy lifting of writing their own Sentinel policies from scratch.
Powering Partner Solutions with Next Generation Amazon SageMaker
Amazon SageMaker is a unified platform that combines various AWS services into a single, integrated experience supporting data analytics and AI workloads. This post highlights the next generation Amazon SageMaker and its new features, including a Unified Studio, Lakehouse, and enhanced governance tools, which aim to streamline the entire data and AI workflow. It also provides insights into how AWS Partners can leverage Amazon SageMaker to enhance their solutions.
Accelerating AWS Partner Success: New Initiatives to Drive Customer Value in 2025
Learn about new initiatives launched at re:Invent 2024 and how these innovations will streamline co-selling with AWS, enhance collaboration opportunities, accelerate selling Partner solutions in AWS Marketplace and beyond, and leverage cutting-edge AI technologies to drive unprecedented growth.
Unlocking Synergies: Maximizing Co-Sell Opportunities with AWS
Learn about new initiatives to help Partners co-sell with AWS, including building scalable and automated co-sell systems and tools, enhanced partner benefits, co-marketing mechanisms, funding opportunities, and increased customer lead generation.
Accelerate Multi-Partner Opportunities with Partner Connections
We’re excited to announce Partner Connections (in preview), an integrated experience in AWS Partner Central that allows Amazon Web Services (AWS) Partners to find and connect with other Partners and co-sell together on customer deals. Through Partner Connections, Partners can jointly develop and market differentiated solutions, accelerate deal closure, and deliver enhanced value to customers.
Build Customer-Centric Brands and Streamline Operations with AWS Consumer Goods Competency Partners
The consumer goods industry is rapidly evolving, driven by changing customer preferences, supply chain disruptions, and emerging technologies and regulations. We’re excited to announce the AWS Consumer Goods Competency, an AWS Specialization that connects industry customers with Partners offering cutting-edge technology solutions. AWS Consumer Goods Competency Partners deliver leading industry technology solutions and expert consulting service—supporting comprehensive transformation of consumer goods companies’ operating models.
Meet Sovereignty and Compliance Requirements with AWS Digital Sovereignty Competency Partners
In today’s digital landscape, maintaining control over digital assets, or digital sovereignty, has become increasingly crucial, particularly for public sector organizations and regulated industries. We’re excited to announce the AWS Digital Sovereignty Competency—an AWS Specialization that connects customers with trusted Partners to help them leverage the benefits of the cloud, while meeting compliance and regulatory requirements.
Streamline Your Security Data Management with Amazon Security Lake Ready Partner Solutions
In today’s digital landscape, the sheer volume of security data generated across organizations presents a significant challenge. To provide Amazon Web Services (AWS) customers with efficient, scalable, and user-friendly solutions in security data management, we’re excited to announce the Amazon Security Lake Ready Specialization.