Meltwater Suite
MeltwaterReviews from AWS customer
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Efficient Influencer Database and Reporting, Exceptionally Easy to Use
What do you like best about the product?
We love the influencer databses and reporting funtions on Meltwater the most. It is easy to use and efficent.
What do you dislike about the product?
Creating searches with the keywords can be confusing but the Meltwater team are very helpful at guiding us each time.
What problems is the product solving and how is that benefiting you?
Real-time monitoring and reporting. Influencer vetting and monitoring.
Effective Media Reporting with Some Coverage Gaps
What do you like best about the product?
I find the ability to create dashboards with Meltwater particularly useful, as it significantly simplifies the process of generating a media report each month. These dashboards help me by making it easier to measure the effectiveness of our political communication efforts. This feature is a key component of what I like about Meltwater because it enhances the efficiency and effectiveness of my workflow, particularly in counting media hits and assessing the media value for our spokespersons. The tool's functionality in this area is impressive, helping me gather, analyze, and report essential communication data smoothly each month.
What do you dislike about the product?
I still find some local media coverage, especially Afrikaans media, are not always picked up. Additionally, the initial setup of Meltwater was a bit of a struggle.
What problems is the product solving and how is that benefiting you?
Meltwater simplifies measuring the effectiveness of political communication and facilitates monthly media reporting through dashboard creation, enhancing the reporting process.
Staff Support Makes All the Difference
What do you like best about the product?
The support provided by Meltwater staff has been a great boon. Without them we would have struggled to get off the ground.
What do you dislike about the product?
The service is very overwhelming to beginners and the training on site is often unhelpful.
What problems is the product solving and how is that benefiting you?
Our ability to track hits across radio, newspapers and online. The service has been informative.
Outstanding Support and Powerful Features
What do you like best about the product?
The customer support for Meltwater is unmatched. Anna was such an amazing rep that helped me tackle any issues I had with the platform. The platform itself was full of amazing capabilities, but again Anna really wasn’t above and beyond when helping.
What do you dislike about the product?
It was less so about melt water, but more so about the constant having to reconnect social network accounts
What problems is the product solving and how is that benefiting you?
The accessibility of social media management, social listening. It’s made my job as social media manager way easier.
Outstanding Support and Guidance from a Friendly Team
What do you like best about the product?
All of the representatives that we have worked with have been very friendly, knowledgeable, and helpful. They ensured we had the tools we needed, offered helpful advice and recommendations, and ensured we knew how to use them.
What do you dislike about the product?
Some of the tools are still in the early phase and have some minor inconveniences that require a bit of manual work on a monthly basis.
What problems is the product solving and how is that benefiting you?
For our small team, it is increasing our communication capabilities, helping us be more targeted and effective with our outreach, as well as providing insights into prospective audiences and our competitors.
Comprehensive Media Monitoring Made Effortless
What do you like best about the product?
What we value most about Meltwater is its ability to give us a comprehensive, real-time view of our media presence. Their platform allows us to easily track earned media mentions, monitor key conversations through customized keyword searches and social listening, and distribute press releases directly to targeted journalists. The ability to export clear, usable data for campaign, event, and reporting purposes is a major asset for our communications work.
What do you dislike about the product?
At this time, we don’t have any significant dislikes. Meltwater meets our needs well, and any minor adjustments we’ve required have been easy to manage within the platform.
What problems is the product solving and how is that benefiting you?
Meltwater helps us solve the challenge of staying on top of a fast-moving media landscape. By centralizing our media monitoring, social listening, and journalist outreach in one platform, we can quickly identify mentions of Advocis, track key issues, and understand the conversations shaping our industry. This supports better decision-making, more effective communications, and stronger reporting for our campaigns and events.
360° Media analytics
What do you like best about the product?
Their continuous drive to develope their products but also to stay customer centric and always providing additional help.
What do you dislike about the product?
Their media database coverage is not fully global.
What problems is the product solving and how is that benefiting you?
Meltwater easily gives you an overview of your media reach, also very good analytics of tonality etc.
Meltwater: Streamlined Analytics and Content Oversight with Some Quirks
What do you like best about the product?
Meltwater has been an invaluable tool for me and my team. Its monitoring capabilities are top-notch, the way it displays data is clear, visually intuitive, and makes it easy to spot trends quickly. I love how I can dive into the analytics and gain actionable insights that directly inform strategy development. The reporting features are equally impressive, allowing me to generate detailed reports that support decision-making and showcase results to stakeholders.
The publishing platform is another highlight. It streamlines community management in a way that makes both my life and my client’s life easier. My clients can easily review and approve content, and the platform provides detailed performance data for every post, so we can continually optimize our approach. This visibility builds trust and confidence with clients while keeping campaigns on track.
Additionally, the digest report functionality is a game-changer. I can receive condensed, high-value summaries of relevant insights and trends, saving time while staying fully informed. Overall, Meltwater combines powerful monitoring, insightful analytics, and practical publishing tools in one platform. It’s helped me work smarter, make data-driven decisions, and manage content with confidence. I highly recommend it to anyone looking to elevate their media monitoring and community management efforts.
The publishing platform is another highlight. It streamlines community management in a way that makes both my life and my client’s life easier. My clients can easily review and approve content, and the platform provides detailed performance data for every post, so we can continually optimize our approach. This visibility builds trust and confidence with clients while keeping campaigns on track.
Additionally, the digest report functionality is a game-changer. I can receive condensed, high-value summaries of relevant insights and trends, saving time while staying fully informed. Overall, Meltwater combines powerful monitoring, insightful analytics, and practical publishing tools in one platform. It’s helped me work smarter, make data-driven decisions, and manage content with confidence. I highly recommend it to anyone looking to elevate their media monitoring and community management efforts.
What do you dislike about the product?
I’ve been using Meltwater extensively, and there’s a lot to love about the platform. The monitoring features are excellent, data is displayed clearly, making it easy to analyze trends and uncover actionable insights. Their reporting and insight tools are invaluable for strategy development, helping me make informed decisions quickly. I also really appreciate the publishing platform for community management: my clients can review and approve content easily, and the performance data for each post is detailed and helpful. The digest reports are another standout feature, giving me concise summaries that save time while keeping me informed.
That said, there are a few limitations. To get a full 360° view, you often have to navigate multiple sections of the platform, which can be a bit cumbersome. The publishing platform sometimes rejects content due to sizing issues even when the files are correct. Additionally, not all social media platforms are fully tracked, meaning some data must be gathered natively. Alerts can also be inconsistent; for example, I set up one to monitor a crisis, but it ended up sending information about everything except my specific query, which required me to handle it manually.
Overall, Meltwater is a powerful tool that streamlines monitoring, reporting, and content management, but it has some quirks that users should be aware of. Despite these minor drawbacks, I still find it incredibly valuable for analyzing trends, supporting strategy, and managing client content effectively.
That said, there are a few limitations. To get a full 360° view, you often have to navigate multiple sections of the platform, which can be a bit cumbersome. The publishing platform sometimes rejects content due to sizing issues even when the files are correct. Additionally, not all social media platforms are fully tracked, meaning some data must be gathered natively. Alerts can also be inconsistent; for example, I set up one to monitor a crisis, but it ended up sending information about everything except my specific query, which required me to handle it manually.
Overall, Meltwater is a powerful tool that streamlines monitoring, reporting, and content management, but it has some quirks that users should be aware of. Despite these minor drawbacks, I still find it incredibly valuable for analyzing trends, supporting strategy, and managing client content effectively.
What problems is the product solving and how is that benefiting you?
Meltwater is solving several key challenges that are central to my work in digital marketing and client content management. First, it consolidates monitoring data from multiple sources, making it easier to analyze trends and track conversations about brands, campaigns, or industry topics. This helps me identify opportunities and insights quickly, allowing for more informed strategy development.
Second, the platform supports content publishing and community management. By providing a space where clients can review and approve posts, and where I can track performance metrics for each piece of content, Meltwater simplifies client communication, ensures accountability, and helps optimize engagement.
Finally, the digest report functionality and reporting tools save significant time while keeping me updated with relevant trends and metrics. Overall, Meltwater allows me to work more efficiently, make data-driven decisions, and deliver measurable value to my clients, even though some manual effort is still required for full coverage and alert accuracy.
Second, the platform supports content publishing and community management. By providing a space where clients can review and approve posts, and where I can track performance metrics for each piece of content, Meltwater simplifies client communication, ensures accountability, and helps optimize engagement.
Finally, the digest report functionality and reporting tools save significant time while keeping me updated with relevant trends and metrics. Overall, Meltwater allows me to work more efficiently, make data-driven decisions, and deliver measurable value to my clients, even though some manual effort is still required for full coverage and alert accuracy.
Precise information provision with potential for improvement
What do you like best about the product?
I appreciate the design of Meltwater and how the headlines are structured. The quality of the topics compiled for us has improved over the years, enriching our collaboration with Meltwater. I find the customized information that Meltwater provides very helpful, as it saves us a lot of effort. Despite the intensive initial setup, I find the process logical and well thought out.
What do you dislike about the product?
I find it problematic that changes at Meltwater can only be made manually, which is certainly time-consuming.
What problems is the product solving and how is that benefiting you?
Meltwater provides us with customized information that we would have to collect ourselves. This saves time and delivers high-quality content for our newsletter.
User-Friendly Interface, But Data Accuracy Needs Improvement
What do you like best about the product?
It is easy to use and our contact person answers really quickly
What do you dislike about the product?
The numbers in Klear are off on a daily basis. It is not always klear where the numbers come from.
What problems is the product solving and how is that benefiting you?
I use it to find influencers, track campaigns and see the demographics of the influencers
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