A solution that has it all
What do you like best about the product?
It collects all kinds of data regardless of the channel and helps me make decisions in real time. It integrates well with Facebook and Google ad platforms, as well as with data sources such as Salesforce or snowflake. Customer service is top notch, they are always attentive to your needs and resolve your queries quickly.
What do you dislike about the product?
While the SAS Customer Intelligence 360 platform is easy to use, unfortunately your decisions won't improve overnight. You'll make mistakes, but you'll be less lost having this solution than not having it. It's just a matter of testing and you'll find what your audiences like best.
What problems is the product solving and how is that benefiting you?
Collecting data from different channels and unifying it in one place, analyzing it and grouping it by audiences, would take days or weeks if done manually. SAS allows me to speed up the process with the use of new technologies and gives me a deeper perspective of the consumer, which allows me to develop more and better strategies to sell.
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