Airtable
AirtableReviews from AWS customer
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Powerful and Convenient Management Tool
What do you like best about the product?
The fact that it's a Cloud Based Database tool that can be easily shared with custom interfaces is what I like the most.
What do you dislike about the product?
I wish it had more Excel type functionality. Some things are complex to make work between sheets.
What problems is the product solving and how is that benefiting you?
I used to use Excel and having to share a spreadsheet with Alot of data was cumbersome.
Airtable is a game changer
What do you like best about the product?
Spreadsheet feel, database power – It looks like Excel but functions like a relational database, so non-technical users can build powerful tools without writing code. Drag-and-drop, color-coding, and easy filtering/sorting make it super approachable. Airtable adapts to many use cases: project management, content calendars, CRMs, event planning, inventory tracking—you name it. You can build custom workflows without needing a dev team. Grid, Kanban, Calendar, Gallery, and Gantt views let you see your data the way you want. Different team members can have their own views without affecting the underlying data. Real-time updates, comments, and @mentions make teamwork seamless. Permissions and roles help control who can view or edit what. Connects with tools like Slack, Google Workspace, Zapier, Notion, etc. Built-in automation helps trigger actions like sending emails, updating records, or posting to Slack. You can extend functionality with mini-apps (e.g., charts, maps, page designers). You can link tables like you would in a real database, which is powerful for connecting complex data (e.g., linking projects to clients or products to suppliers). Tons of pre-made templates to get started fast.
What do you dislike about the product?
The mobile experience isn’t nearly as strong as the desktop version. No native reporting/dashboard features out of the box. You can build charts with apps or export to another tool, but it's not as seamless as users want.
What problems is the product solving and how is that benefiting you?
Centralizes data in one place with clean, structured views that everyone can access. Better team coordination, less back-and-forth, and clearer communication. Saves time from repetitive tasks and automates busywork, so you can focus on the important stuff. Airtable has clean interfaces with dropdowns, checkboxes, attachments, and linked records—feels more like an app. More intuitive data entry, fewer mistakes, and easier onboarding for new users.
I enjoy the simple manner Airtable allows users to uniquely manage complex and variable systems.
What do you like best about the product?
I love how useful it is for team projects, divvying up work, and assigning tasks. I've also capitalized on the easy connection to Zapier and other third party API's.
What do you dislike about the product?
Not knowing everything possible within Airtable as it applies to my business. I'm still learning how best to connect and capitalize on connected tables and creating useful interface/dashboards.
What problems is the product solving and how is that benefiting you?
Annual event planning and task management; tracking KPI's; automatically posting social media upon approval.
Airtable is my productivity fortress
What do you like best about the product?
Connecting siloed data, consolidating attributes about my products, customers, and processes into one centralized source of truth. The ability to rapidly improve and customize essential tools without the need of time-consuming contracts with freelancers or developers. The open community and constant focus on innovation. Airtable has become our fortress of transparency and reality for a small marketing team at an incredibly profitable small business. We are able to scale up our marketing operations and collaboration with other teams (engineering, supply chain, executive leadership) in a totally bespoke way.
What do you dislike about the product?
The admin panel is the most confusing part, especially when an internal advocate of the Airtable tool (with a totally unrelated job title) ends up being in charge of the implementation. I have found it difficult to explain to leadership how to scale up with pricing per person, how we'll transition datasets to the tool, etc. Most of the companies I've worked for have loved the tool because I'm able to show them what it can do for marketing, but then I end up being the go-to person for all the ideas all the other departments have and it's very difficult to manage the admin piece of things as we're trying ot get more and more departments on board. I'm just a "doer" of work a lot of the time and it's difficult to be that strategic leader when I don't understand the admin side of things very well.
What problems is the product solving and how is that benefiting you?
Siloed data, transitioning a small organization from Outlook/Teams to productive dashboards that clearly display reality, a single source of truth for marketing projects, customer profiles, product information, bottlenecks, priorities, etc, the ability to connect disparate systems and make use of our first party data, better collaboration among teams, a tool to reference in internal meetings
I really enjoy Airtable!
What do you like best about the product?
Airtable makes it easy to keep information in one place, update it in real time, collaborate with team members, and organize and track projects in an efficient way. Airtable has many resources for support or to help navigate the system.
What do you dislike about the product?
Because Airtable seems specifically designed to suit certain kinds of businesses (like consulting or wealth management, etc - companies that use it mainly to serve the purpose of keeping track of projects that differ based on clients), it makes it a bit difficult to adapt to a different company workstyle. For us, we are also project tracking, but working in the business of film distribution, so the projects we are tracking are films. I wish Airtable was just a little bit more flexible. That being said, we do still use it and love it - there are just times when I don't feel the platform is geared towards versatility.
What problems is the product solving and how is that benefiting you?
It is helping to solve the problem of having too much information in too many places -- consolidating it into one database that is collaborative and easy to update. It helps our team be more efficient and organized!
Airtable Eases the
What do you like best about the product?
What I like best about Airtable is how easy it is to use—it's intuitive, flexible, and doesn't require a steep learning curve. It integrates seamlessly with Jotform, which makes managing our workflows super smooth. I rely on Airtable's automations daily to streamline repetitive tasks, and over time, it has become our “source of truth” for the entire application process. Everything lives there now, and it keeps our team aligned and efficient.
What do you dislike about the product?
What I dislike is that the billing structure can be confusing—I’m not always sure how I’m being charged, especially when it comes to adding or managing team members. It would be helpful to have a more transparent and user-friendly overview of how billing works and what each user or role contributes to the overall cost.
What problems is the product solving and how is that benefiting you?
We use Airtable to manage our statewide grant application process. It helps us efficiently match applicants with volunteers, and we rely on its automation features to keep everyone informed and up to date throughout each step.
Great product with wonderful services and community!
What do you like best about the product?
In simple terms, Airtable is like Excel on steroids. It can accomplish many tasks you can imagine. The combination of automation with formula or template features is powerful and can greatly enhance project management. Utilizing these features makes project management efficient and minimizes risks.
The customer support and ease of Integration are also beauty in the system. I love Airtable's customer services, they are really friendly and have a lot of knowledge about their softwares.
The customer support and ease of Integration are also beauty in the system. I love Airtable's customer services, they are really friendly and have a lot of knowledge about their softwares.
What do you dislike about the product?
When using the automation feature to create data, errors can occur with synced Airtable bases. This happens because the automation triggers too quickly, only allowing partial data creation (or copy/paste). While conditional logic can provide a workaround, a simpler solution would be ideal.
Additionally, I hope there are advanced courses and training available to learn all the features of Airtable.
Additionally, I hope there are advanced courses and training available to learn all the features of Airtable.
What problems is the product solving and how is that benefiting you?
Project management with multiple data and communicate with internal stakeholders. Time management using its features.
Delightful Software - Easy to Get Started AND Very Advanced Features
What do you like best about the product?
Airtable is the first software in a while that made me smile. It was simple to get started, had plenty of templates and design references, intuitive to build from there. Now using it for months, I have been able to add on progressively more advanced features over time
What do you dislike about the product?
sometimes have a blank-page issue - like what do I do and how do I go from here?
What problems is the product solving and how is that benefiting you?
as easy to use as excel, as convenient as G Sheets, as powerful as Zapier!
Project Management Gold Standard
What do you like best about the product?
I love how customizable Airtable is and how detailed it can be for any project. I also find it extremely helpful that clients can have their own interface so everything can remain in one place.
What do you dislike about the product?
There is a big learning curve to Airtable and can be daunting at first.
What problems is the product solving and how is that benefiting you?
Airtable is solving the redundancy of using separate documents for every little thing that goes into a group tour. Instead of tons and tons of documents and spreadsheets, it is very nice to just have one place that compiles every detail and piece of information.
AirTable has completely revolutionized our company and saved us countless hours
What do you like best about the product?
The ease of use is unparalleled and helped us save hours of time as a company to centralize our data for all items and make referencing a central database easier than ever.
What do you dislike about the product?
I wish there was easier ways to revert data cell by cell in the event of errant edits as opposed to restoring previous versions by day
What problems is the product solving and how is that benefiting you?
Centralized data tracking for media projects
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