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Airtable

Airtable | 1

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External reviews

2,760 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Apparel & Fashion

A Game-Changer for Team Collaboration and Organization

  • December 10, 2024
  • Review provided by G2

What do you like best about the product?
Airtable strikes the perfect balance between the flexibility of a spreadsheet and the power of a database. I love how intuitive it is to create custom workflows tailored to my team’s needs. The wide variety of templates and integrations with tools like Slack, Zapier, and Google Drive make it a versatile solution for managing projects across different industries. Plus, the interface is clean and visually engaging, which makes working on Airtable a pleasure rather than a chore.
What do you dislike about the product?
The mobile app could use some enhancements to better replicate the desktop experience. Some advanced features, like scripting, have a steeper learning curve, especially for non-technical users. Additionally, while the free plan is great for starting out, teams with larger-scale projects might need to upgrade for features like higher record limits and advanced customization options.
What problems is the product solving and how is that benefiting you?
Airtable has streamlined our project management and cross-functional collaboration. We use it to manage editorial calendars, track deadlines, and coordinate with external vendors. It has replaced several tools we previously used and reduced the friction in team communication. The ability to link records across tables and create custom views has been a lifesaver for keeping everyone on the same page, especially during tight deadlines.


    Brian C.

Excellent for data tracking, project management, and collaboration.

  • December 10, 2024
  • Review verified by G2

What do you like best about the product?
I like that Airtable is intuitive and simple to use - the equations and ability to create/generate reports is simple and elagent. The ability to gather and customize data allows me to create impactful reports for my team and board.
What do you dislike about the product?
It requires a little more time and effort to get things just right, but once you put this work in, everything runs more smoothly.
What problems is the product solving and how is that benefiting you?
Airtable allows me to better manage large projects and provide team members with clear and guided road map of tasks to accomplish our goals. I am also able to track ongoing projects and generate attractive reports through the interface feature.


    Amanda W.

Finally, a database with great UX and UI

  • December 10, 2024
  • Review verified by G2

What do you like best about the product?
First and foremost, as an artist who works with a lot of data in my day job, I highly appreciate Airtable's visual appeal. I can create Views to separate information or separate categories by color, gone are the days of sprawling spreadsheets with minimal filtering options. Whew!

The ability to view multiple forms of data (images, emails, dates, links) in multiple formats (grid, calendar, gallery, or Kanban) is fast and effortless. Can't recommend it enough.
What do you dislike about the product?
Airtable Interfaces: While the interfaces are excellent for viewing data, it would be even more powerful if they allowed users to enter data directly. This would make Airtable an even better tool for collaboration without every user needing to be an Airtable expert on where to find and enter information.
What problems is the product solving and how is that benefiting you?
It has become the source of truth for information. We use many tools at our company. Some of the tools are integrated with Airtable. Even when a tool isn't seemlessly integrated into Airtable, I can still embed Airtable within those spaces and/or put links and docs directly into my base, so it's still a one stop shop.


    Eric V.

Allowed me to create everything I've always asked for and has become the foundation of our company.

  • December 10, 2024
  • Review verified by G2

What do you like best about the product?
Large and helpful community, tons of resources available to learn. Near infinite use case for almost every facet of our business. Constant new features and updates, hardly ever run into any service issues.
What do you dislike about the product?
Almost too many features, high cost to involve more members of our team, interfaces have a lot of limitations (at this time).
What problems is the product solving and how is that benefiting you?
Our company has always lived out of spreadsheets and redundant, inefficient, and repetitive work. Airtable allows us to streamline and optimize our entire process while effectively leveraging all of our archived data to make the entire team more effective.


    Jordan T.

Great! But just missing something

  • December 10, 2024
  • Review verified by G2

What do you like best about the product?
THE AUTOMATION TOOLS ARE AWESOME. I loved integrating our ideas inside airtable using automation. Implementing it was easy as well after several days finding the right tutorials for what we needed.

I love the look, it is intuitive once you get past the learning curve.
What do you dislike about the product?
There's not really an extensive comprehensive tutorial that breaks demonstrates the capabiilities on the grandest scale and that's what I love to see in a platform. Show me everything and then I can dial back from that if necessary but I want to know the limits.

I wish it had some formulaic capabilities like excel that could add/subtract/divide/multiply etc.
What problems is the product solving and how is that benefiting you?
We are using it at Paramount Pictures to track claims, status, next steps, hold all of the information of each claim.


    Marketing and Advertising

Excellent For More Specific Use Cases Compared To Running Multiple Spreadsheets

  • December 10, 2024
  • Review verified by G2

What do you like best about the product?
Airtable was extremely useful for our team to streamline paid media planning and analysis. It was almost impossible finding an out-of-the-box solution for media planning and analysis, especially when needed to handle budgeting and ad spend. I was able to find a template in Airtable that gave us a foundation for us to bend the base to our needs and allow us to create a comprehensive database of paid campaigns for our clients. This has enabled our team to more easily access campaign information and results/analysis on each.
What do you dislike about the product?
Extension trial and error is always a pain, and I don't particularly like how they're displayed in bases for functionality purposes. I also believe the automation feature could be improved for a better user experience. I feel like it can be troublesome trying to troubleshoot automation functions, so having a more reliable support solution here could help. Right now I just rely on the community forums to help troubleshoot.
What problems is the product solving and how is that benefiting you?
Combining all of our paid media campaign plans/budgets/reports/analysis into one comprehensive database.


    Consumer Services

Airtable Review

  • December 10, 2024
  • Review verified by G2

What do you like best about the product?
The ease of use and organization for large sets of data.
What do you dislike about the product?
Figuring out the automation in the beginnings was tricky, but all the forums and videos made it easier to understand.
What problems is the product solving and how is that benefiting you?
Airtable took us away from multiple people trying to work in one large excel file. Airtable gave us the solution to easily acccess data and make our jobs easier


    Katie M.

A magic bullet for data management

  • December 10, 2024
  • Review verified by G2

What do you like best about the product?
My favorite thing about Airtable is how quick and easy it is to ask questions or our data and get useful answers that can drive decision-making.
What do you dislike about the product?
I would like to see Airtable roll out a more robust form-making capability.
What problems is the product solving and how is that benefiting you?
Airtable allows us to track candidate progression through our teacher education program. It also allows us to collect, manage, and report the data that is needed for program improvement and accreditation.


    Shabana P.

Great CRM and Project Management Database

  • December 10, 2024
  • Review verified by G2

What do you like best about the product?
It is so versatile, if I can think of something Airtable can most likely do it.
What do you dislike about the product?
It is very easy to accidentally edit info or delete info.
What problems is the product solving and how is that benefiting you?
Airtable is where we hold all customer data, it is helping us to standardize our data and allowing us to automate many processes.


    Mining & Metals

Great and Almost There

  • December 10, 2024
  • Review verified by G2

What do you like best about the product?
Airtable is mostly easy to use if you have someone helping to support you and educate you. It's simplistic design makes for a mostly user friendly experience.
What do you dislike about the product?
Airtable is lacking in functionality in the ability to print PDF documents easily.
What problems is the product solving and how is that benefiting you?
serving as an ERP system for our business