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External reviews

301 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Cameron S.

Amazing!

  • July 15, 2022
  • Review verified by G2

What do you like best about the product?
Contentful has been awesome to work with. I set it up to host the content for my software development company and it has been a breeze to use and create articles to generate inbound traffic. I've talked to a few staff members for help and they're always super quick and friendly. Fantastic company to work with so far!
What do you dislike about the product?
Nothing! It's been a great tool for my business and I haven't run into any problems using it so far. The API for JS was very easy to use and took me only a day to integrate into my website.
What problems is the product solving and how is that benefiting you?
Contentful makes my life so much easier by allowing me to create & manage content for my page without having to modify the source code. In the past, I would edit these pages manually and if a customer wanted an edit, I would have to go modify the code to match their content. Contentful allows me to hand a log in to these customers so that they can easily edit, but also allows me to write one page that creates a shared template for common content. It's really quite amazing :)


    David R.

Davids review

  • July 12, 2022
  • Review verified by G2

What do you like best about the product?
I really like the developer experience, on the community slack channel especially, anyone who get's stuck can ask for help.
What do you dislike about the product?
Lack of documentation in certain areas like the app framework in the past
What problems is the product solving and how is that benefiting you?
Providing an excellent platform as a headless CMS solution, A lot of our clients are seeing it as a great alternative to Drupal. For example: Powering things like digital touch screen displays and advertisting boards inside gyms.


    Dio F.

Contentful is the most interactive way to bring remote employees together

  • June 26, 2022
  • Review provided by G2

What do you like best about the product?
Allows the creation of virtual meetings in a virtual reality or metaverse platform, allowing our employees and developers to increase their creativity and learn more about this new technology. Within the platform, it allows the creation of avatars, which behave as if they were interacting in person, being able to customize them according to the physical characteristics desired. It also allows the creation of conferences, where the number of people that can enter is much higher, being able to dictate talks, meetings, courses, workshops, etc., in a different space than usual.
What do you dislike about the product?
The configuration was not so easy and being able to communicate with the technical team was also a difficult task, but we were able to do it and start using it. Some clients are finding it a bit difficult to adapt to virtual reality, that's why we are using it for the moment only in the creative department and with clients from that same department. Having a high speed internet connection is key for the platform to work properly.
What problems is the product solving and how is that benefiting you?
We started using this software in the creative department of the company with remote employees and clients who were out of town. We wanted to innovate by using a program where we could hold virtual meetings, conferences and seminars, all on a metaverse platform. The result was much more than we expected, as the clients noticed our ingenuity and creativity in using this type of program. Our employees feel much more motivated to develop all their creativity and ingenuity and it is giving us as a company, to know and experiment with this type of technology, leading us to be pioneers in our industry.
Recommendations to others considering the product:
Although we use it for the moment in the creative department, we recommend this program to all companies that want to innovate and take a step beyond their competitors, because it will make them stand out and many more customers will approach their services and products.


    Online Media

Great Tool, great service, happy customers

  • May 25, 2022
  • Review verified by G2

What do you like best about the product?
Never ever in almost two years did we have any technical hick-ups – Contentful works ALL THE TIME! And when we reached our API limit, the customer service was very helpful!
What do you dislike about the product?
If there were one wish I could make: I would love to talk to the great customer service on the phone, I mean the online service is great, but sometimes a word in person is even quicker.
What problems is the product solving and how is that benefiting you?
The world is full of bad news – we at Good News work hard to find the best good news of the day and publish them via contentful to our 45k+ readers! Thanks to contentful, people hear about solutions to problems on our website and in our app.


    Jacqueline N.

Good for individual projects, not good for team or enterprise

  • April 28, 2022
  • Review verified by G2

What do you like best about the product?
It was good to have a free version. We benefited massively from going SaaS and headless - having struggled with the overheads of Episerver (Optimizely DXP) that was very expensive to upgrade and maintain etc. due the PaaS hosting.
What do you dislike about the product?
Very clunky. Almost zero support. And lacks the basic collaboration features that I expected.
Pricing model is complex to the point that the reason we chose Contentful (Cheap and Easy) was no longer valid - as Contentful prices escalates quickly for multiple spaces (prod, uat) and usage. We actually moved to a more enterprise and transparent offering with Contentstack.
What problems is the product solving and how is that benefiting you?
Multi-channel content orchestration. The output of moving to a headless CMS from Episerver (Optimizely DXP) has been massive. No upgrades and lower overheads, with faster roll-out of content and campaigns.
Recommendations to others considering the product:
Consider how you want to use Contentful in the long term. Pricing and features can be limiting if you have a team working on the CMS.


    Karen M.

Awesome Website Builder

  • April 24, 2022
  • Review verified by G2

What do you like best about the product?
Contentful's free version is relatively easy to use and awesomely robust compared to the WordPress alternative I've been using. I like how sleek and streamlined the end result is, and the learning curve isn't too steep. Makes converting website platforms a fairly headache-free process.
What do you dislike about the product?
In some ways, the UI seems more geared toward developers and not average/generalist users and marketing folks. For example, it's not always easy to preview changes as they'd appear to the end user and sometimes I have to work on a hunch of what will look good in the end. But none of this would prevent me from using Contentful going forward.
What problems is the product solving and how is that benefiting you?
WordPress has fallen out of favor as our website builder because of its known performance issues, especially its slow load time. WordPress has become too cumbersome and clunky with all its plugins (which, ironically, were developed to streamline the UX and UI), leading me to seek out other options, which is how I found Contentful.


    James C.

A painless route for marketing websites

  • April 22, 2022
  • Review provided by G2

What do you like best about the product?
Contentful has to offer a proven interface that is intuitive and user-friendly for every user even for those who are not having a background in developing websites. It does not require any sort of coding. It allows multiple teams to collaborate on a particular project/task.
What do you dislike about the product?
Contentful is a good CMS but it needs to improve in many aspects for maintaining its place. First of all, it would be for good to include more options for training. Secondly, more functionalities could be integrated for it to make the overall experience of users worthwhile. An update in a while will make the users more faithful. As far as filters are concerned, it does not offer satisfactory filters. It is expensive for introducing functionalities. More updates need to be made to meet the competitors. Moreover, a public roadmap should be aired for upcoming features in the releases that are to be made in near future.
What problems is the product solving and how is that benefiting you?
Contentful ensures that beginners do not have to worry about managing and customizing content. It is user-friendly and flexible. Replicating the forms has never been a hassle with Contentful. It is a cloud-based CMS and has a healthy text editor.
Recommendations to others considering the product:
The ability to manage all content on the cloud assists in saving a great deal of time. The customer support is commendable and makes the overall operation much easier and more joyful.


    Information Technology and Services

Decent content platform, not the most intuitive

  • January 17, 2022
  • Review provided by G2

What do you like best about the product?
There are so many features and options available for building a webpage and posting content.
What do you dislike about the product?
It can be hard to find items in the search functions.
What problems is the product solving and how is that benefiting you?
The benefit is an API-first, shared content platform that makes it easy to post new webpages and share content.


    Christine Faith Angelou H.

I've been using Contentful since the day I was hired from my company and it's very easy to use.

  • December 16, 2021
  • Review verified by G2

What do you like best about the product?
What I like best is managing content and customizing it. Also, how the teams can collaborate on a particular project is a plus. The platform gives a very user-friendly approach to beginners. I was able to familiarize the Contentful with minimal supervision.
What do you dislike about the product?
I dislike not being able to duplicate the content types created in a different environment. I worked on a specific project where we needed to deploy changes to production, and I kept getting errors whenever I duplicated the entry. It turned out to be there's no content type there. I can't proceed with the duplicating of entries.
What problems is the product solving and how is that benefiting you?
The benefit I realized using Contentful is the convenience it gives to manage every commerce site with colossal content. The content has a significant impact on our business, and this platform helps us connect with our clients.
Recommendations to others considering the product:
I recommend using it when they have a big commerce site they are handling. The convenience and content management this platform provides are fantastic.


    Hospital & Health Care

Very good tool for global content adaptation

  • December 16, 2021
  • Review verified by G2

What do you like best about the product?
It is user friendly and pretty straightforward
What do you dislike about the product?
It would be nice if the articles could be filtered by languages
What problems is the product solving and how is that benefiting you?
By using this tool, we can edit content at our will in a most efficient way