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External reviews

4,620 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Ashley S.

Such a time/life saver!

  • June 20, 2016
  • Review verified by G2

What do you like best about the product?
ease of use, accessibility, organisation, the platforms available
What do you dislike about the product?
the font size could be larger, or have a scroll over to preview.
What problems is the product solving and how is that benefiting you?
overall planning for social media and marketing strategies. When everything is planned in advance it makes it that much easier to be prepared for what is ahead in the coming weeks.
Recommendations to others considering the product:
Its a great tool for all organisations, I have used it in many business structures, for profit, non profit and volunteer organisations. I cannot say enough how much this saves time and really helps to keep marketing and teams on track.


    Tiffany W.

Years of Hootsuite Pro use for managing client accounts for a small agency

  • June 17, 2016
  • Review verified by G2

What do you like best about the product?
The ability to access all of our clients' social accounts with one master login, bulk uploads, the ability to delegate, organizational options
What do you dislike about the product?
No ability to pre upload images for bulk uploads
What problems is the product solving and how is that benefiting you?
Time saver!
Recommendations to others considering the product:
Take the time to have someone on your time do Hootsuite University. It's quick and worth it.

Set up columns so you can monitor keywords in the vicinity of your business, and hop into the conversation


    Julian L.

For my relatively basic usage, this works just great

  • June 16, 2016
  • Review verified by G2

What do you like best about the product?
I use Hootsuite basically just to schedule tweets. For my company's Facebook page and other social media, I just use the queuing features within each platform. So, given my very limited usage of the product, I'm totally satisfied.
What do you dislike about the product?
I wish that more of the analytics tools were available without the Pro account. I guess I can't blame Hootsuite for doing this, but, to reiterate, my usage of the platform is so minimal but I definitely would make use of more analytic features if they came with the basic account.
What problems is the product solving and how is that benefiting you?
The obvious one -- this enables us to schedule tweets. Pretty utilitarian in that regard, though I'm imagining other users getting more expansive usage out of the product.


    Kat B.

Clunky interface-- but gets the job done

  • June 15, 2016
  • Review verified by G2

What do you like best about the product?
It's like an early day bulk copier-- giant, gray, gets the job done.

If I need to login to our company accounts, great, they're there.
What do you dislike about the product?
Doesn't feel new in design or innovation. Seems like they have made a product and are just fine with it with no changes.

Nothing feels exciting about social media, the feed doesn't seem engaging, I am never looking forward to signing in and posting content for our page.
What problems is the product solving and how is that benefiting you?
We have to promote shows and keep active on social media across many channels with a small staff and limited resources.

Benefits of this are the bulk scheduling and promotional messaging. We are able to at least get the job done that we need to accomplish-- no frills.
Recommendations to others considering the product:
Know that this product is not at the leading source of innovation.


    Mike P.

Social Media Management Made Easy

  • June 15, 2016
  • Review verified by G2

What do you like best about the product?
I like how easy it is to integrate and link accounts. It was painless and took seconds ti complete.
What do you dislike about the product?
I find the interface a tad clunky. It isn't as streamlined and clean looking as I'd expect. The product works well, but I wish the UX was a little more clean and polished.
What problems is the product solving and how is that benefiting you?
We're finding ways to streamline our social media efforts. It has made our lives easier to post social media content and manage our pages in one place.
Recommendations to others considering the product:
I think if you need an affordable and easy to use product for social media management, then HootSuite is right for you. I think there are some products out there that have a nicer looking platform, but for what it is, it works great!


    Lilo A.

Hootsuite Review

  • June 15, 2016
  • Review verified by G2

What do you like best about the product?
I like the ability to manage all of your social media accounts on one platform.
Particularly, the paid version allows you to view all of the posts that are scheduled in a monthly calendar view.
This allows for seamless scheduling of material that doesn't overlap.
What do you dislike about the product?
I dislike the confusing aspect of the team function. There's too many permissions and logins needed separately from each other in order to manage all accounts.
What problems is the product solving and how is that benefiting you?
Consolidating all of our team's marketing efforts into one website has proved to be very beneficial.
It also cuts down on labor hours.
Recommendations to others considering the product:
I definitely recommend this product for individuals who are using less than 3 social media platforms.
However, things tend to get a bit pricey once the paid version is needed.


    Adewale O.

Hootsuite Great For Beginners in Social Media Realm.

  • June 14, 2016
  • Review verified by G2

What do you like best about the product?
Hootsuite is a little more clumsy as an application, but it's still a very good platform for social media managers and community managers. The addition of Facebook Campaigns has really made the platform stand out from some of the other offerings. The content recommendations are also a nice touch as well!
What do you dislike about the product?
The layout for scheduling social media content is not the best in my opinion. The Campaigns section was in Beta the last time I used it but it could use some polishing when it comes to targeting and setting the demographics. I feel that the content recommendations are a little hit or miss when looking for more broad topics.
What problems is the product solving and how is that benefiting you?
It's easy for me to manage my clients profiles with this tool because I can manage different accounts and switch between them quickly. It's a big time saver.
Recommendations to others considering the product:
It's a good tool to get started with if you're looking for an SM tool to get you started. It's not the best for those who consider themselves power users, but it is a step in the right direction when it comes to beginner social media management tools.


    Marketing and Advertising

Great for social media management

  • June 14, 2016
  • Review verified by G2

What do you like best about the product?
I enjoy being able to manage everything from Facebook to Instagram using just one platform. With the recent Instagram implementation, it's a breeze to upload everything and get it scheduled across platforms. The ability to have multiple feeds and manage everything in one screen is truly a dream.
What do you dislike about the product?
Facebook seems to squelch posts made from Hootsuite vs. natively in Facebook, but it's still a great tool to use in a pinch.
What problems is the product solving and how is that benefiting you?
More effective and efficient social media management, ability to manage on the go, social monitoring, etc.


    Non-Profit Organization Management

Fantastic product for social media management!

  • June 11, 2016
  • Review provided by G2

What do you like best about the product?
What I like best about Hootsuite is how easy it is to schedule everything!
What do you dislike about the product?
The only thing that I dislike about Hootsuite is that it can be overwhelming at times.
What problems is the product solving and how is that benefiting you?
I am in fundraising. Time management is crucial in this business.


    Bridget G.

Favorite Social Media Management Tool

  • June 10, 2016
  • Review verified by G2

What do you like best about the product?
Hootsuite is the perfect fit for marketing/social media managers working in the SMB setting. Price is right, easy to setup, gets the job done.
What do you dislike about the product?
The dashboard isn't as aesthetically pleasing as other social media management tools and it can be hard to find/do things within each stream.
What problems is the product solving and how is that benefiting you?
Needed something to post and manage social media, basic analytics and hosting our 3 main social media sites in one place. Easy to use and schedule posts.
Recommendations to others considering the product:
If you need a quick, easy, and cheap way to manage the 3 major SM sites, HootSuite is all you need. If Social Media is more of a validation tool and not your main traffic driver, the basic HootSuite does all you need.