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the experience has been great so far, with easiness of implementation and the platform being easy
What do you like best about the product?
that the platform is very intuitive and allows for multiple automations which makes our work easier
What do you dislike about the product?
that it does not offer native integration with zendesk which is our primary CRM
What problems is the product solving and how is that benefiting you?
Ensuring that we respond to all customer interactions within SLAs
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I use Hootsuite every day, it's an important part of my job.
What do you like best about the product?
I like being able to easily plan out my social calendar and utilize the inox daily.
What do you dislike about the product?
The analytics are a little clunky and hard to understand at times.
What problems is the product solving and how is that benefiting you?
Having a one-stop-shop to oversee all the social platforms I manage. I like being able to plan and schedule posts ahead while also monitoring what's coming in via comments and DMs.
Love Hootsuite for Social Calendaring, Content Approvals and Community Management
What do you like best about the product?
We moved to Hootsuite from another solution. Love the improved content review/approval features, ability to quickly assign inbox messages to different team members for quick responses and dashboards for social analytics. The majority of the solution is easy to use and quick to train new employees on.
We've been happy with the customer support response times from our account manager and assistance from the talkwalker group for helping us implement our topics/reports for social listening.
We've been happy with the customer support response times from our account manager and assistance from the talkwalker group for helping us implement our topics/reports for social listening.
What do you dislike about the product?
I don't love some of the recent view changes in the content planning feature. With the amount of brands we represent, the old views allowed us to better see which brands were posting when. The new view doesn't support that for our setup.
What problems is the product solving and how is that benefiting you?
Hootsuite allows us to easily distribute requests/questions from social media comments and DM's to the appropriate teams for quick responses. Hootsuite allows our team to create content and our manager to approve and schedule seamlessly so there is less back and forth. Hootsuite helps us with social media reporting and shows our executive team the value behind social engagement for our brands.
Great for Social Media Management, But Room for Improvement
What do you like best about the product?
It’s a great tool for staying on top of social media. It's super easy to use and makes managing multiple social accounts a breeze. The platform is very user-friendly, which is a relief when we have 10 users on our team accessing Hootsuite on a daily basis.
What do you dislike about the product?
The analytic widgets keep changing, which makes reporting harder; I wish there were a way to save photos directly on the platform, and the chat function in the content review could be better designed for smoother collaboration.
What problems is the product solving and how is that benefiting you?
Centralized management, one place to monitor all platforms which makes my job more efficient. Having the analytics summary on one page to track our findings is helpful for my reports.
Very user firendly tool
What do you like best about the product?
I love the Analytics part of it. Getting a dashboard is very easy and quick thanks to all the preset metrics.
What do you dislike about the product?
There are some social media tools and metrics that are still not well integrated with the platform.
What problems is the product solving and how is that benefiting you?
It helps me to browse data from the brand's social media platforms in a very easy way. Hootsuite is an effective platform to rapidly check and create reports on social media.
Great account management and evolving product
What do you like best about the product?
From the moment you get the account access your assigned Account Manager is always on hand. We have use Hootsuite for a few years now and we have had the same dedicated account manager to support us.
The product is always evolving and there is lots of training available when needed. The platform is easy to use and great that different roles can be assigned and you can set special permissions if the default ones do not work for your team structure.
The product is always evolving and there is lots of training available when needed. The platform is easy to use and great that different roles can be assigned and you can set special permissions if the default ones do not work for your team structure.
What do you dislike about the product?
The analytics has improved vastly over the past year and with the change to GA4 there are some areas where we are still struggling to gather some data.
What problems is the product solving and how is that benefiting you?
We have grouped all our social accounts across the business, which allows us to have a better view of engagement and performance across accounts.
Makes managing content and workflows easy
What do you like best about the product?
Using Hootsuite in a team with multiple content contributors and social media accounts has made it easy to ensure our schedule is well paced and all content is approved appropriately.
I love that posts can be easily duplicated and tweaked for different platforms. This saves so much time as we only need to upload media once.
I also appreciate the calendar view and suggested scheduling times as it makes sure we're deploying our posts effectively.
I love that posts can be easily duplicated and tweaked for different platforms. This saves so much time as we only need to upload media once.
I also appreciate the calendar view and suggested scheduling times as it makes sure we're deploying our posts effectively.
What do you dislike about the product?
When our content team is on fire the notifications pile up for me!
What problems is the product solving and how is that benefiting you?
Hootsuite primarily helps my team with scheduling and work flow. Content creators can easily upload their posts and the come to me in the workflow for approval. It's easy to edit copy if tweaks are required. And it's so helpful being able to copy posts to different accounts and platfors. I love this feature.
Great Client Management Experience
What do you like best about the product?
Definintely the visability to see and easily report on our 180 individual Facebook and 180 Instagram pages. Also the client management and handover from one account manager to the next. The response rates were always fast and the local support meant they understood our business instantly.
What do you dislike about the product?
It would be great if there was a way to load every Facebook/Instagram page in bulk - the setup took a few hours to verify each one. Once you're setup it's fine, just the initial time outlay was long for the business size/structure.
What problems is the product solving and how is that benefiting you?
Being able to report on our 180 Childcare Centres each week in an automated way has been a huge time saver. We can see who is active, what level of activity and the growth of the accounts at a large scale.
Been a Hootsuite User for Years
What do you like best about the product?
Hootsuite has been a great tool for me for the last 13 years as a social media manager. I love how easy the scheduler tool is and appreciate the frequent updates that come out. Also, the account reps have always been super helpful and quick to respond to any issues that have come up.
What do you dislike about the product?
One of the biggest downsides for me in Hootsuite is their metrics/reporting tools. It's a lot of manual work and the reports are not that easy to build from scratch, they come across as messy and disorganized.
What problems is the product solving and how is that benefiting you?
Hootsuite currently solves our multi user approval process as well as being able to schedule our content with ease.
Social Media Specialist
What do you like best about the product?
Scheduling and monitoring social content without using your phone or going into the platforms
What do you dislike about the product?
You can't yet do a number of things:
- Adjusting the square tile on a cover, so we scheduling in the IG app so it doesn't automatically cut the cover in a different way
- Select IG trending songs to add to clips
- Adjusting the square tile on a cover, so we scheduling in the IG app so it doesn't automatically cut the cover in a different way
- Select IG trending songs to add to clips
What problems is the product solving and how is that benefiting you?
Making the job centralised in one area
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