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External reviews

743 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Melinda O.

Great customer review platform for businesses

  • August 31, 2017
  • Review verified by G2

What do you like best about the product?
G2 Crowd is a great platform to help promote customer advocacy and gather reviews from users. As a profile admin, its easy to update our page, add features, and invite our customers to submit their reviews.
What do you dislike about the product?
There are sometimes some bugs on the admin side that prevent me from updating certain things right away, but those issues get addressed quickly by the G2 Crowd team.
What problems is the product solving and how is that benefiting you?
We use G2 Crowd for customer advocacy and as a place for potential customers to read honest reviews provided by our actual users across a variety of roles and industries. G2 Crowd helps us create credibility in the market by allowing our customers to provide feedback about our products, services, and our company as a whole.


    Maria T.

G2Crowd is a great channel for lead generation and customer testimonial generation!

  • August 30, 2017
  • Review verified by G2

What do you like best about the product?
The great custom on boarding by the account team has helped us set up a successful review campaign very fast.

This platform has added a new dimension to our demand gen and marketing programs. The unbiased review platform is a great tool for presenting our product to buyers in the research stage and educating them about our product.

It's been a great way to gather customer feedback in a simple and trustworthy format, which makes it easier to share with new clients. Overall an amazing experience, and we have been thrilled to see how much our customers love the Falcon platform!
What do you dislike about the product?
There could be made improvements to the visitor and prospect reports so that those leads and stats could be leveraged better.

Also would be great if the Leader batches are updated more often to allow for profile reflection of rid changes.
What problems is the product solving and how is that benefiting you?
Working with G2Crowd has been a great way to generate more customer testimonials, but also to improve out lead gen and sales prospecting campaigns.


    Erin M.

Simple, convenient -- it works!

  • August 30, 2017
  • Review verified by G2

What do you like best about the product?
Makes it easy to generate more product reviews for our SaaS tool. It's very easy to setup and follows a logical process. Our tool is multi-language and this is easily supported with Advocately.
What do you dislike about the product?
Nothing really. While their team is still building out new features that will may eventually become "core" to their platform, it already does the basics of what we need and their team is very responsive when helping us with additional needs.
What problems is the product solving and how is that benefiting you?
Generating more positive word of mouth marketing through software reviews.


    Megan C.

G2 Crowd is an easy platform for companies to use and customers to consume!

  • August 29, 2017
  • Review verified by G2

What do you like best about the product?
I'm an admin for two products for my company. As a marketer, this platform is easy to manage, edit widgets, and pull from for my own use (social media, website promotions, email, etc). The user interface is clean, easy to navigate, and a great tool for our sales reps to use.

The customer service and sale reps have helped us make this an successful marketing campaign. Giving us great ideas to push these reviews in multiple ways. And THEY reach out to our customers for the reviews! I love when vendors help with heavy lifting.
What do you dislike about the product?
Probably more brand recognition of the site. I think G2 Crowd has a lot of potential -- and the more recognition they get, the more people will see and trust our reviews!
What problems is the product solving and how is that benefiting you?
3rd party reviews are great to help our serious customers when shopping for solutions to push them over the edge with our stellar reviews! We've used these reviews in multiple marketing campaigns, and our sales reps know that they can utilize their specific product pages to help customers learn more.


    Jacco d.

Essential and Effective

  • August 25, 2017
  • Review provided by G2

What do you like best about the product?
G2Crowd is an essential customer touchpoint in our audience's evaluation and buying process. It allows us to invite our customers to review/promote us online where others are looking, we can brand our page and we can capture contact information of those interested in a solution like ours. And when we need our account manager is there to help!
What do you dislike about the product?
There's nothing I can think of that I dislike, except we can't control the traffic to our page as we would increase that if we could.
What problems is the product solving and how is that benefiting you?
We have been able to increase credibility with our audience that we were already speaking with, and we have been able to generate awareness and start conversations with companies we were not yet speaking with. Hence, it helps us fill up the top of the funnel and speed up our sales cycle.


    Paige M.

A Marketer's Silver Bullet

  • August 25, 2017
  • Review provided by G2

What do you like best about the product?
It's the age of the customer, let's face it. Which means as marketers we must embrace the voice of our customers to build brand and drive demand. G2Crowd Marketing Solutions not only allow us to manage a branded profile - host assets for download and offer various CTAs for lead gen purposes, but they also help in ensuring your company follows best practices when it comes to recruiting and leveraging reviews. In addition, they offer super valuable competitive comparison reports to help your sales team deposition the competition, shorten sales cycles and ultimately win more deals! Lastly, they've got a wealth of data that your marketing team can leverage for better intel and retargeting purposes. Also, kudos to Matt Lazares, our client manager, who has been stellar to work with -- smart and knows how to work with his clients to ensure they get the most impact out of their investment.
What do you dislike about the product?
If there was something that I disliked, I wouldn't be taking the time to review the product offering.... But, the only thing I am waiting from them on is an API direct integration to SFDC so we can more readily leverage the active search data and push it to our sales team faster. (Update: we are now part of the BETA program for the G2Crowd SFDC connector!)
What problems is the product solving and how is that benefiting you?
I look at G2 Crowd as a partner in our success; a channel for us to influence buyers and get in front of those accounts that are in market to buy Marketing Automation. G2Crowd is one of our highest quality and healthiest converting demand gen channels. Over the last 3 years, we've had a 5x ROI from our investment in G2Crowd; I can attribute close to 2M in opportunity pipeline and 400K in won deals from our branded business profile alone.


    Dave R.

Was hoping for a bit more

  • August 24, 2017
  • Review provided by G2

What do you like best about the product?
I like the analytics components. It’s quite interesting to see which companies are comparing us to which vendors.
What do you dislike about the product?
We upgraded to license the grid and badge for our category. Unfortunately, “Leader” badges are only added/updated on your profile when a report for the category which you are a Leader in is generated. There is no report scheduled for the category which are are a “Leader” in.

G2Crowd should update badges on profile when/as companies move around on the grid, otherwise the profile pages are inaccurate. In the category description it says "Leaders include: [our brand]" but our profile is reflecting we are a “High Performer” when we are actually a “Leader.”
What problems is the product solving and how is that benefiting you?
We are excited to use our “Leader” status in marketing and sales, especially since a formal grid/quadrant from Forrester or Gartner does not exist.


    Tim D.

Essential Part of our Marketing Mix

  • August 21, 2017
  • Review verified by G2

What do you like best about the product?
Transparency of customer feedback to public channels.
What do you dislike about the product?
Applying reviews to multiple categories. Our technology meets the needs of multiple product categories, and it should be easier to ensure that our reviews pertain to all.
What problems is the product solving and how is that benefiting you?
There a few main ways that we are seeing substantial benefits from using G2Crowd.

1. G2Crowd allows us to open up a channel for public customer feedback. This feedback, not only allows our team to continue to provide the best solutions to our customers, but it also allows prospective customers to see this feedback directly from existing users.

2. Utilization of product category reports. These reports have allowed us to validate our category rankings during our sales process, as well as generate new leads from prospects that are looking to compare LMS platforms.


    Information Technology and Services

Revolutionary approach to purchasing B2B tech

  • August 18, 2017
  • Review provided by G2

What do you like best about the product?
G2Crows is the best unfiltered and comprehensive platform to learn about strengths and weaknesses of various b2b tech in the market both established and contending.

The comparisons are also great because they turn unstructured written reviews into actionable and measurable data across a range of metrics. This means a decision maker can choose to focus on overall ratings, specific features, or the various rich and qualitative reviews.

What's more, all of this is based on validated profiles, so no fake reviews.
What do you dislike about the product?
The only downside is that some product categories are less rich in reviews than others. Something that surely will take time to develop but worth looking forward to.
What problems is the product solving and how is that benefiting you?
This platform is adding a new dimension to how we market and sell to our customers. The insight that can be shared from reviews and where users spend their time whilst on the platform allows marketers to form a view on who their buyers are and what they are interested in.

G2Crowd is changing the way we all learn about, evaluate and purchase b2b software. We don't go out to eat somewhere new without checking out tripadvisor or yelp and we certainly don't book a holiday before checking out reviews and pictures from people who have actually been there. G2Crowd brings this piece of mind to b2b software. It amazes that many companies still make significant purchasing decisions on outdated and obscure reviews from old school analysts who have probably never used the product.

G2Crows is solving for a massively underserved market of buyer and sellers who could all do with more transparency and trust!


    Computer Software

Great Tool!

  • August 17, 2017
  • Review verified by G2

What do you like best about the product?
The reporting functionality and insight into customer needs.
The ability to give customers and prospects insight into their peer's thoughts
The support I have received thus far.
What do you dislike about the product?
There is not a streamlined process in handling reviews. This gets to be daunting and cumbersome.
I would like to see more documentation on best practices with reports, spiffs and responses.
What problems is the product solving and how is that benefiting you?
Great platform for current customers to see into additional functionality and prospects to see what the product can do. It also helps my company to see what we excel at and what we need to work on.
Recommendations to others considering the product:
Ask Questions and leverage G2's documentation.