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External reviews
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Great way to crowdsource a review.
What do you like best about the product?
Actionable information on my prospects at my fingertips.
What do you dislike about the product?
Quadrant rating sometimes skewed based on a variety of factors.
What problems is the product solving and how is that benefiting you?
I am using it for Sales prospecting.
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Feels like a true partnership
What do you like best about the product?
Working with the G2 Crowd team has been a pleasure. They are very organized and make the relationship feel like a true partnership.
What do you dislike about the product?
We have had a few hiccups in rolling out our reviews campaign (landing pages with the wrong review incentive were sent out initially) but they have always been resolved quickly and with transparency from the G2 team. Even with the hiccups, we got a great response to our campaign and are happy with our on-boarding.
What problems is the product solving and how is that benefiting you?
The biggest benefit has been providing our sales and marketing teams with social proof of the value of our product. We use our reviews pages in numerous ways to support sales and marketing initiatives and it's having an extremely positive impact. Our sales team are happy! We are just starting to use Buyer Intent data for outbound campaigns as well.
Recommendations to others considering the product:
G2 has been a great tool for us in terms of building social proof. So far, we haven't received a lot of direct leads BUT we're using the G2 features to support our sales and marketing efforts and it's having a very positive impact.
Third-Party Validation You Can't Get Anywhere Else
What do you like best about the product?
What I like best about G2 is that we're able to leverage our happy customers as a competitive advantage in sales cycles. Using G2, we can show our prospects a side-by-side comparison of how satisfied our customers are against each of our major competitors. These quantitative metrics have made a huge difference for us.
What do you dislike about the product?
Overall, I like the way G2 looks at markets, but the way that G2 calculates "Market Presence"— the Y-axis in Grid Reports — could use some improvement. It uses 15 factors like Number of Employees, Revenue, Web Presence, and Social Presence. This gives large companies with hundreds of products and thousands of employees a distinct advantage over specialists that are better known in a given market. Companies like IBM and Microsoft will always score well in Market Presence because of their sheer size, even if they have only a handful of employees working on a given product.
What problems is the product solving and how is that benefiting you?
G2 has allowed us to shorten our sales cycles and help eliminate weaker competitors from our sales cycles. This translates directly into higher revenue.
Recommendations to others considering the product:
If you have lots of happy customers and want to leverage them in sales cycles, this is a great way to do that.
Great support service!
What do you like best about the product?
Great support from managers with launch and execution. Very appreciated
What do you dislike about the product?
Didn't notice any, everything was great
What problems is the product solving and how is that benefiting you?
awareness
Customer Support is Great
What do you like best about the product?
I had to contact customer support about a problem with a gift card. Eric quickly resolved the problem.
Then I asked him to change the email sent to reviewers to prevent the problem in the future. He then forwarded the issue to the product support team to improve G2 so that others can have a better experience.
Then I asked him to change the email sent to reviewers to prevent the problem in the future. He then forwarded the issue to the product support team to improve G2 so that others can have a better experience.
What do you dislike about the product?
I do not really dislike anything right now.
What problems is the product solving and how is that benefiting you?
We are getting our product on the market with the help of G2.
We have already made a product improvement based on negative information in our first review.
We have already made a product improvement based on negative information in our first review.
Customer Reviews reveal potential reference and referral customers
What do you like best about the product?
The ability to find new promotors though the review information. We use it to review other software tools and companies we are considering partnering with.
What do you dislike about the product?
The review list does not always include the customer's name and the list of customer reviews cannot be exported even as an admin on the account.
What problems is the product solving and how is that benefiting you?
Adding more of our customers to our reference program, and being able to request a quick reference page on what our customers are saying and creating a link that our sales team can share.
Recommendations to others considering the product:
Take advantage of hearing from your customers and learning about your future partners you are considering doing business with.
Superb Customer Service & Excellent Solution for Buyer Intent
What do you like best about the product?
The team at G2 Crowd are clearly passionate about their clients success. From our initial conversations right through onboarding and beyond the team have been invested in making our campaign a success. The buyer intent data is excellent and really helps to focus our marketing efforts towards active buyers. The Review Campaign was a great success and helped us to understand where we are strong and weak from a product point of view.
What do you dislike about the product?
Nothing to dislike about the G2 Platform
What problems is the product solving and how is that benefiting you?
We are receiving buyer intent notifications for prospects who we would never otherwise been aware of. Our sales team are gaining valuable insights into prospects. And the ability to share positive reviews from our customers has been extremely valuable.
Recommendations to others considering the product:
Sign up - it will transform your sales & marketing initiatives.
Cutting through the noise
What do you like best about the product?
In the last 12 months, our Salesforce CPQ Grid position has been my go-to slide for demonstrating our customer’s success with prospects. It’s one thing to deliver the company talk track around ease of use, speed, and functionality -- it’s another to reinforce the story with authentic G2 reviews that are collected from users just like them.
As a best practice, I strongly recommend leveraging G2 reviews to authenticate your sales conversations. The market we work in can get extremely competitive and it’s important to cut through the noise, quickly. I do this by sending prospects to a reputable source of truth on how users are getting value from what we provide.
As a best practice, I strongly recommend leveraging G2 reviews to authenticate your sales conversations. The market we work in can get extremely competitive and it’s important to cut through the noise, quickly. I do this by sending prospects to a reputable source of truth on how users are getting value from what we provide.
What do you dislike about the product?
The fact that I can't actually see the contact details of the people reviewing our pages
What problems is the product solving and how is that benefiting you?
Helps me to authenticate our business value by reinforcing with actual users who are getting benefits from using our tool
Giving it a 10 because I can't rate it any higher
What do you like best about the product?
G2 is an essential part of our sales process. The buyer intent notifications are awesome in helping us identify warm leads to reach out to.
Once they're in an evaluation with us, we direct them to the grids we're on as well our product page itself. This is HUGE in establish credibility. Potential buyers are able to see real, validated third-party reviews so they know their peers think we're as awesome as we say we are.
Once they're in an evaluation with us, we direct them to the grids we're on as well our product page itself. This is HUGE in establish credibility. Potential buyers are able to see real, validated third-party reviews so they know their peers think we're as awesome as we say we are.
What do you dislike about the product?
Buyer intent notifications are sent once every day at 5pm, and it's my understanding this cannot be changed.
It'd be nice if I were able to customize the time and frequency at which I receive these reports.
It'd be nice if I were able to customize the time and frequency at which I receive these reports.
What problems is the product solving and how is that benefiting you?
Our BDRs are able to identify leads who are potentially searching for a solution.
Our Account Executives are able to box out competitors by providing proof that real-users rank us higher.
Ultimately, we close more deals because of this.
Our Account Executives are able to box out competitors by providing proof that real-users rank us higher.
Ultimately, we close more deals because of this.
Recommendations to others considering the product:
The customer service they provide is impeccable.
Great intent signals
What do you like best about the product?
We like the intent signals that we see when companies search for us or our category. On-boarding was great and our account rep was excellent, patient and helpful.
What do you dislike about the product?
the interfaces is a little "homebrew" - getting to admin center is a little clunky. Price performance is still a bit of a question particularly in the long-term.
What problems is the product solving and how is that benefiting you?
Understanding which target accounts are in search mode. Also building our reputational infrastructure. The optics on becoming a leader in a category are great as well. Good ammunition for sales outreach.
Recommendations to others considering the product:
G2 has it together more than a number of other reputational vendors. They know the value of intent signals and integrating them into the CRM. They seem to be making the right strategic moves - although the UX could use some help.
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