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Streamline audience coordination quickly and easily
What do you like best about the product?
With Hightouch, you can quickly identify and segment the most relevant audiences for your marketing campaigns. Gain unprecedented user insights to quickly and accurately optimize your audience. Create consistent, high-performing audiences across all platforms without the risk of audience collision. Hightouch is an innovative technology that offers a single solution for all our data synchronization, storage and personalization needs. From engineers and analysts to marketers and executives, Hightouch is the perfect choice for any enterprise. With SQL-based data synchronization, CDP alternatives and real-time customization experiences at your fingertips.
What do you dislike about the product?
This unique platform provides the information you need to create the most optimal audience for each campaign.
What problems is the product solving and how is that benefiting you?
Since using it, we have never again worried about making a "bad" audience or collisions that lead to poor user experiences. It manages priority across all audiences by synchronizing funnel-based audiences quickly and easily with our marketing platforms. It allows us to visualize user characteristics and apply consistent metrics regardless of how many systems we use. Hightouch has revolutionized how I segment and personalize my data. Creating computed or calculated fields in the UI without code is effortless, saving me time and effort. Hightouch is an excellent tool for anyone looking to boost their targeting and personalization efforts. Unlock the power of real-time personalization for our business with Hightouch, the only data platform we need to automate our customer data pipelines, synchronize data and models with any destination and deliver real-time experiences with our personalization API.
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Easy to get up and running with Hightouch for Snowflake -> Salesforce
What do you like best about the product?
The onboarding experience was very easy, and the chat support was great. I am familiar with Snowflake but less so Salesforce, their support team was able to answer my SFDC questions quickly and easily.
Additionally very impressed with the integrations and configurability. Having both crontab strings for scheduling as well as DBT Labs integration is exactly what I was looking for.
Also the status dashboard of jobs success/warning/errors is easy to read and helpfully informative!
Finally the pricing model works well for us. Some competitors have charges based on # of data fields which we found confusing. We picked Hightouch because pricing bests scales with our needs, and the easy-to-use product is really a nice bonus.
Additionally very impressed with the integrations and configurability. Having both crontab strings for scheduling as well as DBT Labs integration is exactly what I was looking for.
Also the status dashboard of jobs success/warning/errors is easy to read and helpfully informative!
Finally the pricing model works well for us. Some competitors have charges based on # of data fields which we found confusing. We picked Hightouch because pricing bests scales with our needs, and the easy-to-use product is really a nice bonus.
What do you dislike about the product?
No major complaints. The website has a series of loading icons the first time you click through, but you don't really interact with the website that often anyways so not a big deal.
What problems is the product solving and how is that benefiting you?
We use Hightouch to export product usage data from our Snowflake warehouse to Salesforce. It gives our sales and growth teams contextual information about how customers are using the product that makes chatting with them easier and more expedient
Save time and reduce errors with Hightouch.
What do you like best about the product?
We automate our data processes and improve data accuracy. The flexibility of Hightouch allowed us to customize workflows and connect multiple data sources, saving us time and reducing manual errors.
What do you dislike about the product?
The cost associated with the Hightouch service is not feasible for smaller companies with limited budgets; also setup process can be time-consuming and require technical expertise.
What problems is the product solving and how is that benefiting you?
Hightouch solved our problem of manual data management, saving us time and resources. Its automating and customization features provided values insights and improved decision-making, leading to better business outcomes.
Reverse ETL is made easy with simple SQL coding
What do you like best about the product?
The ability to reverse ETL sync to push data into third-party platforms increases data accessibility.
What do you dislike about the product?
I haven't seen nor come across anything I dislike about the product.
What problems is the product solving and how is that benefiting you?
When our sales department wanted to view information on our clients, Salesforce wouldn't provide the complete picture unless manual data entry was done. The ability to do a reverse ETL sync unblocks this issue.
great platform to connect your data to various sources
What do you like best about the product?
helpful UI, great customer service when needing help
What do you dislike about the product?
more and more integrations coming all the time...
What problems is the product solving and how is that benefiting you?
moving data from previously incompatible sources
Super easy way to share ongoing data requests with non-technical teams
What do you like best about the product?
Automated updates for ongoing marketing campaigns being able to export directly into Google Sheets. This has helped the marketing team stay timely with their campaigns.
What do you dislike about the product?
HighTouch can be a bit confusing to get started. Learning how to structure the management is useful and could be better instructed during an onboarding process.
What problems is the product solving and how is that benefiting you?
Hightouch allows the data team to answer ongoing data requests from the marketing team without having to manually pull data. Eliminating and automating these low-effort tasks saves a lot of time.
Amazing tool
What do you like best about the product?
I like how easy to get data from one place to another.
What do you dislike about the product?
I think that it is somewhat difficult to troubleshoot failures
What problems is the product solving and how is that benefiting you?
It's now SUPER easy to get from a source to a destination.
Love the product and helped me streamline my work stream to my stakeholders in a very efficient way!
What do you like best about the product?
The customer support and intuitive interface.
What do you dislike about the product?
Wish there were more conditions on the Slack integration.
What problems is the product solving and how is that benefiting you?
Helps avoid the use of building ETLs in python and can write SQL as an analyst.
Leading reverse ETL tool
What do you like best about the product?
Very easy to set-up, easy to debug, integrated with our current tooling (DBT, Airflow, Snowflake)
What do you dislike about the product?
Pricing model: they changed it sometime, adding premium destinations only available in higher plans. They should charge by synced rows.
What problems is the product solving and how is that benefiting you?
Data activation. Hightouch is very useful when you want to leverage all the vast amounts of data you have in your warehouse to enrich downstream day-to-day tools to automatize and optimize processes.
Migration data made more manageable.
What do you like best about the product?
The best thing about hightouch is that no tools to migrate data allow consistent metrics across all systems. Make migration much more manageable. UI is intuitive and easy to use
What do you dislike about the product?
Pricing is too high for small organizations. Doesn't have much to differentiate it from competitors. Price scales quickly. hightouch has more latency than its competitors. We are not using hightouch now due to its high pricing.
What problems is the product solving and how is that benefiting you?
We migrated CRMs, and hightouch made our migrations very ease.
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