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Solid solution for bridging data gaps across departments
What do you like best about the product?
Front end experience and integrations were very valuable
What do you dislike about the product?
Can be hard to explain to c-level or higher ups who don’t understand the need
What problems is the product solving and how is that benefiting you?
Faster integrations and better tracking of events across platforms
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Segment has taken process that required custom code for iOS and turned it into a single line.
What do you like best about the product?
The fact that we can adjust the analytics sources and destination on the fly is very valuable. It also makes CCPA a breeze.
What do you dislike about the product?
So far the tools have provided a great experience. No complaints.
What problems is the product solving and how is that benefiting you?
We have discovered new methods and tools to gather and analyze data from our customers.
Recommendations to others considering the product:
If you're looking for the best analytics solution on the market, look no further. Segment is solid and awesome.
Data Tracking at its Best
What do you like best about the product?
Segment has a lot of integration which makes it the best tool for data gathering for our products. Also, a variety of SDKs in a different language is also available. User management has improved a lot since our first used of segment. Testing and Monitoring data is easy.
What do you dislike about the product?
Currently, segment doesn't have any process of customizing the data types that they are sending to destinations.
What problems is the product solving and how is that benefiting you?
We are gathering as much data as we can in order for us to be able to identify our product's weaknesses and strengths. Through this, we are able to improve our product and focus our effort on the weaknesses to satisfy our customer's needs.
Recommendations to others considering the product:
Try to follow Segment's Tracking Plan and you will have an easy to use and integrate data tracking.
Great product and support
What do you like best about the product?
Segment Academy and the way how segment informs of best practices in tracking
What do you dislike about the product?
Complex tracking implementation is covered on highest plan (Protocols)
What problems is the product solving and how is that benefiting you?
Seeing engagement of our users in several tools. Segment gives us flexibility in trying out different tools.
Recommendations to others considering the product:
Make sure to implement properly all types of API calls.
Very intuitive and useful software
What do you like best about the product?
The software is very intuitive, works flawlessly, and is super easy to use. Setting new events for tracking data is also easy. It's also super quick - the gathered data appears in almost real-time.
What do you dislike about the product?
I can't extract the list of events in order to review them offline (in order to manage which to keep and which to disable).
When working in the "debugger" view, it's impossible to search using "OR" statements, which makes searches more tedious since you need to manually search more than once for different cases and compare the results "outside of the product" (copying data to a notepad for example).
When working in the "debugger" view, it's impossible to search using "OR" statements, which makes searches more tedious since you need to manually search more than once for different cases and compare the results "outside of the product" (copying data to a notepad for example).
What problems is the product solving and how is that benefiting you?
We use it mainly to learn about our users' engagement with our software.
Setting new events is easy and the software is very intuitive. The data is flowing in real time which makes debugging (using the collected data) super useful. Managing the events is also super intuitive (using the "schema" view) with quick abilities of disabling/enabling events on the fly, sorting by less used events (or last seen) and many more useful options.
The ability to have a "Testing" profile enables us to develop new events and test them against the current ones, before releasing them to our public platform.
Another advantage is the amount of services you can integrate this product to, having the data flow seamlessly and having "less technical" staff members use the products they are familiar with based on the data gathered by the segment product.
Setting new events is easy and the software is very intuitive. The data is flowing in real time which makes debugging (using the collected data) super useful. Managing the events is also super intuitive (using the "schema" view) with quick abilities of disabling/enabling events on the fly, sorting by less used events (or last seen) and many more useful options.
The ability to have a "Testing" profile enables us to develop new events and test them against the current ones, before releasing them to our public platform.
Another advantage is the amount of services you can integrate this product to, having the data flow seamlessly and having "less technical" staff members use the products they are familiar with based on the data gathered by the segment product.
Recommendations to others considering the product:
Don't hesitate - it's a great product
Simplify tracking data streams and third party integrations
What do you like best about the product?
Segment enables us to simplify streaming our tracking data from our web and native apps. In addition, it allows us to integrate third party code without involving engineers. All of the configuration is done via the web so this makes it easy.
What do you dislike about the product?
The billing is based on a predefined of reserved Monthly Tracked Users (MTU). It would be ideal to have more flexibility of how the MTUs are used - for example, unused MTUs could be carried over the next month.
Perhaps additional schedules when streaming tracking data to a datawarehouse. Currently, it's limited to around one per hour per day.
Perhaps additional schedules when streaming tracking data to a datawarehouse. Currently, it's limited to around one per hour per day.
What problems is the product solving and how is that benefiting you?
Easily deploy a tracking solution and integrate third party code. The latter allows us to share the responsibility of who integrates and maintains the integration.
Recommendations to others considering the product:
Consider if you have the team to maintain tracking integration and how you want to manage third party integration.
The perfect glue for your marketing stack
What do you like best about the product?
Using Segment is not only time saving in terms of dev-ops, but it gets your smarter by asking yourself the right questions. What to use and how to generate actionable insights. Do I need to mention documentation is great.
What do you dislike about the product?
I wouldn’t talk of downsides. In order to make it work, you need to plan ahead.
What problems is the product solving and how is that benefiting you?
Building and tweaking a marketing stack that works for whatever it is you need to do.
Recommendations to others considering the product:
Do not hesitate. This is worth the investment
Crucial integration that acts as the blood cells of our application
What do you like best about the product?
The most helpful thing about segment is the ability to quickly add on other applications that utilize our user / app engagement data to see insights and enable other teams throughout the organization.
What do you dislike about the product?
Sometimes it can be a little difficult for newer engineers to get segment events to behave in the manner that is most useful for distributing the information.
What problems is the product solving and how is that benefiting you?
Generally we are using segment to track user engagement within our application (ie click stream data) as well user data. Currently we use segment to send data to multiple BI tools, SalesForce, HubSpot, and other marketing applications.
Very good to agregatte data streams across multiple platforms
What do you like best about the product?
Segment is great on collecting data from a set of sources and then distribute them to other platforms without the need to integrate all of them together.
What do you dislike about the product?
Sometimes, as the integrations are seamless between platforms, there are some specific features that are not obvious to take advnatage of.
What problems is the product solving and how is that benefiting you?
The fact that having multiple sources of data streams and multiple data destinations and not need to worry on how everyone integrate in-between.
Recommendations to others considering the product:
If you are looking for data aggregation and reply platform then choosing Segment looks like the best option by its simplicity and at the same time full featured set of options.
Sending analytics events to Segment and dashboard via Mode
What do you like best about the product?
Integration is easy. Good documentation. Good UX
What do you dislike about the product?
It seems to be a quite profound solution and therefore complicated. Difficult to foresee all use cases and consequences. Lack of my experience does not give confidence that it is done correctly
What problems is the product solving and how is that benefiting you?
Sending analytics events from front end app to relational datawarehouse (Postgres)
benefits:
* seamless integration
* no need maintenance (schema support is automatic - great job)
* split dev and production env
benefits:
* seamless integration
* no need maintenance (schema support is automatic - great job)
* split dev and production env
Recommendations to others considering the product:
it's easy to try
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