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Super easy to use
What do you like best about the product?
It's easy to integrate new applications and send data to other resourses. You dont need to have a developer inject more scripts and wait for a deploy, you can just add more destinations.
What do you dislike about the product?
We initially had way to many MTU but once we implemented the identify, that number went way down. I also dont like that you can get lost with how many things can be integrated.
What problems is the product solving and how is that benefiting you?
We send information to heap, fullstory, google analytics. This makes it easy to add new destinations without having to inject more scripts manually
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The most intuitive way to distribute data across all your tools
What do you like best about the product?
I love how Segment makes it extremely easy to send multiple pieces of data to every tool app and tool used on websites and the app with a single script. Where before, you had to embed dozens of different scripts and use their individual formats to transmit data. With Segment you only do it once and enable/disable these 3rd party scripts as you please.
What do you dislike about the product?
Inside their app, they have two concepts called Sources and Destinations, and sometimes when you're in one view, it's a bit annoying having to navigate through Sources from Destinations and vice-versa.
What problems is the product solving and how is that benefiting you?
The biggest problem is tag management, and there are free alternatives that could potentially solve that issue. Still, Segment has so many integrations that it's hard to compete — you would likely have to write your integrations with these other alternatives. Segment makes it very seamless.
Segment has really helped us in aligning alot of our processes because of the ease of sharing data.
What do you like best about the product?
Our data is consistent across all databases, lots of integration options
What do you dislike about the product?
The price is a bit costly.
There are some instances where the data does not fit the destination’s model.
There are some instances where the data does not fit the destination’s model.
What problems is the product solving and how is that benefiting you?
Ensure that our customer data is centralized in one location.
Segment Makes Product Integrations Seamless
What do you like best about the product?
Instructions/Guides for adding Segment to existing software applications makes setup a breeze
What do you dislike about the product?
Sometimes setups can be difficult for more complex applications
What problems is the product solving and how is that benefiting you?
Consolidating data for our Operations departments to utilize for business analytics
Great working experience
What do you like best about the product?
Collation of data we use for app analytics across our org. Useful for understanding user needs.
What do you dislike about the product?
Can't really think of any issues; works fine for majority of our use cases.
What problems is the product solving and how is that benefiting you?
Understanding how users use our apps, what works for them, and easily collate that data into a manageable source.
Recommendations to others considering the product:
none
Easy to implement and great outcomes
What do you like best about the product?
It was very easy to setup in my webapp and their APIs are so simple. Segment has a lot of educational videos which help to improve the outcomes.
Their integrations makes the work so much easier and simpler
Their integrations makes the work so much easier and simpler
What do you dislike about the product?
Integrations with CRMs still complicated because of the way to match information into a deal
What problems is the product solving and how is that benefiting you?
Have standarizes data across multiple tools in a easy and simple way
Recommendations to others considering the product:
Share more B2B user cases
Helps with all our analytics
What do you like best about the product?
Segment is super easy to use. I love that I can send objects of data to other data visualization tools.
What do you dislike about the product?
I dislike how segment is a bit addictive. Once you start passing data, and analyzing it in ways you haven't before, you want to use it for everything.
What problems is the product solving and how is that benefiting you?
With Segment, we've been able to identify areas where we can improve our automation. We capture data that is hand-key entered vs. automatically populated. For the data that is most frequently hand-key entered, we're better able to identify where we should spend engineering resources.
Save weeks if not months on future marketing software integrations
What do you like best about the product?
Tag once, integrate with hundreds of different marketing platforms—no need for a costly integration project with engineers and product teams.
What do you dislike about the product?
Expensive but worth time savings if you can afford it. It will end up paying for itself in labor costs with a few integrations.
What problems is the product solving and how is that benefiting you?
Prevents lock-in and migration challenges from moving from one platform to another—all your data in one place.
Segment is an ultimate tool in the area of product data management
What do you like best about the product?
The best advantage of using Segment is that it allows you to connect with hundreds of advanced tools, starting from analytics, through email marketing, and many more in the easiest possible way. You do not have to worry about anything in the area of data management once your Segment is implemented
What do you dislike about the product?
I would love to have an opportunity to extract the data directly from segment environments, right now we are doing that using some other tools, but that would be a great enhancement
What problems is the product solving and how is that benefiting you?
I do not have to worry about anything in the area of data management, there is no need to integrate anything and ask developers for support, which is a great advantage. Moreover, segment helps me to test events and control whether are there any troubles in the area of events triggering or storying
Recommendations to others considering the product:
A top-notch product that resolves the majority of problems in the area of data management and integrations with external tools
A Great Tool
What do you like best about the product?
We wouldn't be able to run our company if it weren't for Segment. Segment allows us to easily track our performance, analyze results and share them with our organization.
What do you dislike about the product?
Segment support could be more responsive. There have been several occasions when we have reached out and the delayed response can add up. I would recommend a more robust helpline.
What problems is the product solving and how is that benefiting you?
We are a growth-stage company currently in pursuit of our Series B. We utilize Segment to analyze our company performance.
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