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Twilio Segment

Twilio Segment | 1

Reviews from AWS Marketplace

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External reviews

547 reviews
from G2

External reviews are not included in the AWS star rating for the product.


    Mohamed I.

Best ever analytics tool

  • April 27, 2021
  • Review verified by G2

What do you like best about the product?
As a non-technical person, I don't have enough knowledge of this kind of analytics software. I don't have any technical team to handle any implementation tips. This segment.com software could help me to set up all the features on my own.
What do you dislike about the product?
The process of integrating other marketing platforms (say adroll) is a little bit hard. Even though you have several documentation it is very hard for me to integrate other marketing platforms with the segment dashboard.
What problems is the product solving and how is that benefiting you?
With the use of segments, I could able to have a complete track of my website. I can track the number of forms submitted, purchases & so on. As a non-technical person, I don't have enough knowledge of this kind of analytics software. I don't have any technical team to handle any implementation tips.
Recommendations to others considering the product:
As a non-technical person, I don't have enough knowledge of this kind of analytics software. I don't have any technical team to handle any implementation tips. As an individual, you can handle your website activity on your own and don't need any additional team to have a dedicated development team to keep track.


    Telecommunications

Best CDP platform available but lacks features

  • April 27, 2021
  • Review verified by G2

What do you like best about the product?
Ease-of-use, great documentation, SDKs and cloud-based integrations
What do you dislike about the product?
- Can get pricey if you have high DAUs
- Lacks support for popular platforms (DataBricks)
- Would be great to see some BI/reporting capabilities
- JS dependency injection can bloat client-side and impact performance
What problems is the product solving and how is that benefiting you?
We instrument our client apps and backend with Segment to send data to various destinations for marketing and reporting (Facebook, Mixpanel, GA, etc). It's great to have one instrumentation for everything, easy to use.


    Broadcast Media

Segment Review

  • April 27, 2021
  • Review provided by G2

What do you like best about the product?
I like the UI and the dashboard and the debugger! It's very helpful for viewing incoming traffic :)
What do you dislike about the product?
I don't like that sometimes the debugger shows events out of order (not in chronological order)
What problems is the product solving and how is that benefiting you?
No issues so far! Really great experience. Benefits: analytics for our company and our products


    Dre K.

Best way to connect all of your alaytics

  • April 27, 2021
  • Review provided by G2

What do you like best about the product?
My favorite thing about Segment is the single platform to collect, unify, and connect your customer data. I don't have to ask my devs to implement new analytics tools into our product and we no longer have 5 differnet tools in the product pulling data.
What do you dislike about the product?
The cost can be expensive for an enterprise plan.
What problems is the product solving and how is that benefiting you?
Different departments like different tools, now we don't have to pick and choose just one.


    Gerson G.

Awesome tool to track user behavior/interactions

  • April 27, 2021
  • Review verified by G2

What do you like best about the product?
How it is easily to integrate from diff sources and to multiple destinations
What do you dislike about the product?
The only thing is code related that it might generate a lot of boilerplate at some point but is normal
What problems is the product solving and how is that benefiting you?
Usually works to have data to create dashboards and usage statistics


    Telecommunications

Easy to use CDP

  • April 27, 2021
  • Review verified by G2

What do you like best about the product?
Ease to retrieve events in our Redshift database.
Works to send data to our other providers as well: we can send and retrieve NPS information from our clients.
What do you dislike about the product?
Not so much at the moment. The tool has been pretty flexible to align with our use cases.
We still need to have GTM for a few metrics on our site (load time, for example).
What problems is the product solving and how is that benefiting you?
Front-end events retrieval with the help of our dev team.
We can as well send surveys to our clients thanks to the implementation with Satismeter.


    Computer Software

Software engineer

  • April 27, 2021
  • Review provided by G2

What do you like best about the product?
Easy to organize everything in one place
What do you dislike about the product?
There are too many options for integrations
What problems is the product solving and how is that benefiting you?
Easily connects valuable third party apps


    Supermarkets

It's okay at best

  • April 27, 2021
  • Review provided by G2

What do you like best about the product?
UI is easy to understand. Customer service is responsive.
What do you dislike about the product?
There are competitors that are more cheaper and efficient
What problems is the product solving and how is that benefiting you?
Trying to get more customers. The lift has been okay at best, could be better


    Neus M.

Helps to collect, filter and distribute high quality data in an easy way

  • April 23, 2021
  • Review verified by G2

What do you like best about the product?
Its easiness to integrate with other tools. Both tech profiles and data profiles can work with the tool.
What do you dislike about the product?
Some limitations occur depending on the implementation (cloud mode or client mode).
There is only one tagging plan that applies both for apps and the web.
What problems is the product solving and how is that benefiting you?
We assure data quality, and we control that events accomplish with an established schema and quality. Also, we could eliminate several SDKs from the apps, leaving only Segment one.
Recommendations to others considering the product:
Review if your current tools could be integrated into Segment before buying the tool.


    Tobacco

Enables success as a data professional

  • April 22, 2021
  • Review verified by G2

What do you like best about the product?
Segment truly enables any organization to measure and build. As a data professional, having a monolithic source of truth for instrumentation is genuinely a game-changer. Beyond the load balancing capabilities and the platform extensivity, Segment continuously strives to think on the cusp.
What do you dislike about the product?
Not much! The UI improvements have been great, but this would have been a complaint in the past.
What problems is the product solving and how is that benefiting you?
Instrumentation source of truth, marketing tool data parity, and session understanding.