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Using Segment events for event-based notifications and customized dashboards
What do you like best about the product?
We have 2 big use-cases for Segment:
- event-based communication: we use Segment -> Vero connection for our emailing and push-notification strategy
- customer-behavior tracking: we push Segment events into our data warehouse and enrich our BI dashboards with those data points
- event-based communication: we use Segment -> Vero connection for our emailing and push-notification strategy
- customer-behavior tracking: we push Segment events into our data warehouse and enrich our BI dashboards with those data points
What do you dislike about the product?
Pricing has become steep for us! In the last month, our bill has become very expensive (we operate in brazil, and the $ is very expensive). The $700 bill is almost prohibitive.
What problems is the product solving and how is that benefiting you?
Event-driven communication and customer behavior tracking.
Recommendations to others considering the product:
It's a great tool to have from day 1 at your business! I love that I can discovery many other companies through Segment plataform.
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Mixed experience with Segment so far
What do you like best about the product?
Out of box integrations for event forwarding
What do you dislike about the product?
When things go wrong, debugging is a pain. Support requires painful documentation, unwilling to help beyond standard template.
What problems is the product solving and how is that benefiting you?
Event forwarding from multiple sources - frontend / backend /web / app to multiple places without building own pipelines.
Recommendations to others considering the product:
Improve support teams
Segment is amazing!!
What do you like best about the product?
- Segment was easy to set up and integrate with our website, mobile app, backend service, chatbots, etc., as the origin.
- Some plugins facilitate integration with various frameworks and programming languages. For example, in NuGet for asp.net, download the segment package and voila, the same with the npm node js, for instance.
- You can send data to multiple destinations simultaneously, for example, mix panel and google analytics, which is very good.
- It has integration with practically any data analysis platform you can imagine.
For us, it is a complete and excellent product.
- Some plugins facilitate integration with various frameworks and programming languages. For example, in NuGet for asp.net, download the segment package and voila, the same with the npm node js, for instance.
- You can send data to multiple destinations simultaneously, for example, mix panel and google analytics, which is very good.
- It has integration with practically any data analysis platform you can imagine.
For us, it is a complete and excellent product.
What do you dislike about the product?
- It is pricy!! The monthly cost is absurdly high, especially in big projects, since the price is based on the number of single users tracked per month.
- Debugging is not consistent and at higher traffic, it works worse and worse; sometimes it's hard to debug or know what's going on if something goes wrong.
- Navigating through the interface is tedious when you have to switch multiple times between sources and destinations.
Segment makes data easy, and because of the tool's quality, it comes at a cost. The benefit is it does scale with you because the price plan works on MTUs. But it really depends on the size of your business. Beware not to over-enable and connect too much if you are not using it.
- Debugging is not consistent and at higher traffic, it works worse and worse; sometimes it's hard to debug or know what's going on if something goes wrong.
- Navigating through the interface is tedious when you have to switch multiple times between sources and destinations.
Segment makes data easy, and because of the tool's quality, it comes at a cost. The benefit is it does scale with you because the price plan works on MTUs. But it really depends on the size of your business. Beware not to over-enable and connect too much if you are not using it.
What problems is the product solving and how is that benefiting you?
Through the segment, we can integrate all our services (from different providers) in various programming languages and platforms in the same channel, monitor our users to improve our applications, and implement use cases related to the client's needs. Currently, without this tool we would not be able to improve our products and satisfy the customer.
It also allows you to integrate this with different platforms such as Google Analytics and the Mix panel to observe graphs and funnels on user behavior.
It also allows you to integrate this with different platforms such as Google Analytics and the Mix panel to observe graphs and funnels on user behavior.
Recommendations to others considering the product:
The segment is the best tracking tool due to its ease of use, available integrations, and developer tools. If money is not an issue for you, do not hesitate to purchase this service.
The data collector for your business
What do you like best about the product?
Very rich in integrations, a vast library of support tools, and a straightforward and structured onboarding program.
What do you dislike about the product?
As with any powerful platform, setting up Segment does take time, and anyone who is planning on using it should have enough time dedicated for the process.
What problems is the product solving and how is that benefiting you?
We are gaining the ability to track our user behavior without making considerable changes to our platform. We will be able to understand better our customers' behavior allowing us to gauge their health correctly and derive important analytics to improve our platform.
Recommendations to others considering the product:
Take your time to understand the platform correctly and to think through what you need to use Segment for to ensure a smooth onboarding process
Segment is Best to work with Raw Data
What do you like best about the product?
The segment is an excellent tool for giving shape to Raw data, collecting the and sending data from various resources. The best part about the segment is it allows you to re use the raw data.
What do you dislike about the product?
Sometimes, it creates problems while resuing the Raw data but that also can be managed
What problems is the product solving and how is that benefiting you?
We do not have to use multiple tools to share or send the data, it has everything that you need. Integration is also very easy
Recommendations to others considering the product:
If you're using multiple tools for data management, the segment has everything that you need.
Quick and easy data routing
What do you like best about the product?
Segment allows us to quickly and efficiently route our data from production to various other locations such as mix panel or S3 as needed. Currently, all our required platforms are supported.
What do you dislike about the product?
It works as advertised, so I honestly don't have any complaints.
What problems is the product solving and how is that benefiting you?
When data we want captured or desired events occur on our platform segment allows us to capture them and route them to the necessary services and storage locations. If we didn't have a tool like this, we would have to write custom integrations for everything, significantly increasing the development time.
Great for consolidating all different apis
What do you like best about the product?
Live view of events as they are sent (the "debugger")
What do you dislike about the product?
It sometimes floods the console with error messages when the quota is exceeded
What problems is the product solving and how is that benefiting you?
Not needing to integrate each API manually
Get Segment to get the smart data
What do you like best about the product?
The segment is the best analytics integration. Raw data storing is the best thing. Raw logs are very easy to use for internal projects and most importantly we can reuse the raw data easily
What do you dislike about the product?
Sometimes it is very confusing to use the Raw data and replay with the data is not that easy which looks like
What problems is the product solving and how is that benefiting you?
We have benefitted in many ways in terms of the data storage and other data uses
Recommendations to others considering the product:
Yes it is highly recommended if you have data to play with.
Amazing CDP, fully functional
What do you like best about the product?
I like the simplicity of Segment to connect with the numerous tools I'm using in my company.
What do you dislike about the product?
Doing custom sources is not the most flexible thing in the world.
What problems is the product solving and how is that benefiting you?
Having a central place to gather all of the tools and data we have across the organization.
Easy and efficient omnichannel
What do you like best about the product?
It's easy to centralize all the tracking from different channels: web, mobile... in one place, see and manage the event in segment platform and be aware of event data violations not meeting your tracking plan.
What do you dislike about the product?
Sometimes tracking events are not easy to test.
What problems is the product solving and how is that benefiting you?
Centralize all the tagging/ tracking plan on one place.
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