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A great developer experience!
What do you like best about the product?
The reactivity of the system is incredible, I can see how the events are processed in real-time with great reactivity.
What do you dislike about the product?
Sometimes I find difficult to navigate between sections of the platform.
What problems is the product solving and how is that benefiting you?
Tracking using a unique source of truth when an app requires to connect to more devices
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Segment has been critical for us in terms of marketing attribution, and they have a helpful team!
What do you like best about the product?
The "identify" table is pretty great/magical, I like how easy it is to set up (most) sources, and it's been a great experience every time I've reached out for help
What do you dislike about the product?
Personally, I don't love how requisite it is to have Eng folks involved to get a source properly running, but kind of hard to complain about that. My biggest bummer is just when there's no pre-built integration for a Source we'd like to add.
What problems is the product solving and how is that benefiting you?
Our primary use case is to track the activity on our company website(s) and particularly, user activity. This has given us far more trustworthy attribution options and has made it easier to understand how users engage with our site.
Recommendations to others considering the product:
Know your use case as well as what partners you'll need to work with. I'd also encourage you to ensure your Eng team will have the bandwidth to offer support because they WILL be needed at some point(s). But overall, if you're looking to gain insight to marketing attribution/user activity on your site, Segment is an excellent tool to go with.
Excellent for the whole company (from marketing to engineers)
What do you like best about the product?
Segment is pretty easy to set up, and from day 0 it provides a lot of ease on the data-driven culture of a company focusing on understanding its customer base. Also, the numerous integrations made us run instead of walk towards our goal, making good data available for the whole company. We are yet a small team, but with Segment's robust data warehouse, we can scale the operations without struggling with that, which is a huge pain point for many companies.
What do you dislike about the product?
There are some integrations of popular products that don't have native integrations yet, like Pipedrive. However, those can be built with Zapier or Segment's API calls.
What problems is the product solving and how is that benefiting you?
We are gathering data for our product-led growth initiatives. The main benefits that we see are the ease of use, the speed of the setup, the robustness of the warehouse, the integrations, and the process of managing everything from a single place.
Recommendations to others considering the product:
Try to qualify for the startup program, if that is your reality. The program's really helpful.
Useful tool
What do you like best about the product?
One endpoint to publish and then everything is sent to other places.
What do you dislike about the product?
Not much, it's really useful! Maybe the SDK could have updates more frequently.
What problems is the product solving and how is that benefiting you?
One endpoint to publish and then everything is sent to other places.
senior engineer
What do you like best about the product?
ease of use and setup in the code and takes care of alot of things developers don't have to worry about with ad platforms
What do you dislike about the product?
It's getting better, but not as robust for custom engineering needs. Performance needs work, use web workers or something to get scripting off the main thread!
What problems is the product solving and how is that benefiting you?
marketing and data needs, so engineering doesn't have to have a ton of maintnenance to do for ad platforms is nice. takes care of all the tools and data deduping.
Lots of integrations
What do you like best about the product?
Able to get most of the sources required for our team.
What do you dislike about the product?
Some of the sources required for our team not able to find
What problems is the product solving and how is that benefiting you?
Data lakes and data streaming as well grabbing data from 3rd party in our warehouse
Segment for Fintech
What do you like best about the product?
I love Segment SDK with Javascript and Debuger tools
What do you dislike about the product?
Logs should link with debugger tool if possible
What problems is the product solving and how is that benefiting you?
Track customer events with scalability and configurable
Segment works reliably for us
What do you like best about the product?
We have used Segment for the past six years as a critical part of our data stack. Segment moves data reliably. Segment allows my team to work on high-value data projects instead of building custom data pipelines.
What do you dislike about the product?
Segment lacks out-of-the-box complete integrations for some department-level systems. Those would require custom data integrations.
What problems is the product solving and how is that benefiting you?
We use Segment to move data from department-level systems to our data warehouse, analytics tools, and marketing/communication tools. Each business system becomes more valuable by having complete, accurate, and timely data. No additional staff is required to keep this data up-to-date in multiple places.
Very intuitive tool to help your company working on data governance
What do you like best about the product?
Its very easy to integrate with other tools. Tech profiles and data analysts' profiles can work with the tool to make the data governance process very smooth.
What do you dislike about the product?
It happened once Segment Engineering team updated their libraries without enough QA and it created a bug, and some data events did not arrive to the destinations.
There is only one tagging plan that applies both for apps and the web, and it would be helpful to have different ones.
There are some limitations depending on the implementation (cloud mode vs. client mode).
There is only one tagging plan that applies both for apps and the web, and it would be helpful to have different ones.
There are some limitations depending on the implementation (cloud mode vs. client mode).
What problems is the product solving and how is that benefiting you?
Thank you to Segment tool, we assure data quality and we are able to control that all the events generated accomplish with an established schema and quality. It also arises when there is an event violation. Also, we could delete several SDKs from the apps, leaving only Segment one.
Helps us scale easily
What do you like best about the product?
As a product manager, it's a dream come true when you can seamlessly intergrate new platforms without having to take your engineers' time. Works just the way it is needed.
What do you dislike about the product?
Maybe a few points about how other teams are using this platform. We need to pay extra to filter the data we send to each platform. It would've been great if we didn't have to pay for this. It helps us reduce costs on other platforms.
What problems is the product solving and how is that benefiting you?
Integrations are easy. Sending data to multiple platforms is seamless, and the platform already covers all the commonly used tools, so it helps us integrate new tools faster.
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