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Full featured FREE marketing automation platform
What do you like best about the product?
It's free. And it does what competitors are charging thousands of dollars per month for.
What do you dislike about the product?
When I first created my account, I was dumped into a dashboard without any onboarding support.
What problems is the product solving and how is that benefiting you?
Marketing automation without breaking the bank. I've had poor experiences with other automation platforms.
Recommendations to others considering the product:
Take advantage of Hubspot's free training materials, and apply them to your open source marketing automation platform!
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A self-hosted marketing automation platform
What do you like best about the product?
Mautic is great at collecting information about visitors on your website - before you even know anything about them. It can add contacts based solely on IP, and make the connection once they fill out a form. This is great because it allows you to see what a potential customer has been doing since before they even contacted you. For example, you can tell that this was the fourth time they visited your website in the last week.
Once you know they're interested, you can use pre-created campaigns to send drip marketing emails to them on a particular interval. This seems to be the hot new thing right now, right?
Once you know they're interested, you can use pre-created campaigns to send drip marketing emails to them on a particular interval. This seems to be the hot new thing right now, right?
What do you dislike about the product?
We opted for the self-hosted version. This took some know-how to set up properly, and the follow up drip-marketing they sent us for getting started didn't totally match up with what we saw. This was confusing. Their documentation could use some help.
What problems is the product solving and how is that benefiting you?
We're a small business and never had the budget for a full blown marketing automation platform before (they're often rather expensive). We appreciate that we can download and use the software on our own server (for free), and then own all of the information that's collected this way.
Recommendations to others considering the product:
If you know what you're doing, the set up isn't bad. But if you're expecting your hand to be held through the process you might want to consider another platform that you have to pay for.
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