Category: Data Science & Analytics for Media

In the information age, it seems like there’s an unending amount of digital media online. With millions of forums, blogs, and gossip sites permeating the internet, you want to be certain that the news sources you trust are relevant, reliable, and accurate. Since 1844, The Globe and Mail (The Globe) has covered business, politics, sports, […]

As viewers shift from passively viewing into actively engaging with content during video playback, content providers can design and build interactive and actionable experiences for their audiences. Actionable video is context-aware and time-specific, allowing the viewer to respond to prompts about a person, place, or object while watching and interacting with video as it plays. […]

Second Spectrum provides artificial intelligence–driven tracking technology to modernize the way people engage with live sports broadcasts, including those of the National Basketball Association (NBA), Major League Soccer (MLS), and the Premier League (EPL). As a startup, Second Spectrum seeks to quickly experiment with new tool offerings and push the most viable ones into production. […]

Authored by Brad Winett, President and Partner at TrackIt. The content and opinions in this post are those of the third-party author and AWS is not responsible for the content or accuracy of this post. As the availability and demand for media content continues to explode, companies that deal with large volumes of media assets […]

During the NAB Show 2022, Amazon Web Services showcased purpose-built solutions for media and entertainment (M&E) as well as technology-forward topics in its dedicated theater. Now, you can see many of these demonstrations and presentations on demand, which highlight the transformative power of the cloud across five solution areas for M&E: content production; media supply […]

This is the second in a series of blog posts about contextualized viewer engagement and monetization for live over-the-top (OTT) events. This post describes in technical terms how to use Amazon Web Services (AWS) to drive contextualization and deeper viewer engagement for live event streams. Click here to read the first post in the series. […]

This post is co-authored by Kevin Yao, Principal Partner SA, OTT, Direct to Consumer at AWS and James Clark, General Manager, Media & Entertainment at GeoComply. The content of this post was updated on May 5, 2022. GeoGuard from GeoComply is a VPN and proxy detection solution with 99.6% accuracy. It is pre-integrated with leading […]

Join Amazon Web Services (AWS) at NAB Show 2022, April 23–27 in Las Vegas, to meet with media and entertainment (M&E) subject matter experts and see demonstrations showcasing the transformative power of the cloud across five solution areas: content production; media supply chain and archive; broadcast; direct-to-consumer and streaming; and data and analytics. Designed for […]

Introduction The IMDb Essential Metadata for Movies/TV/OTT licensed data package provides metadata for more than 8 million movies, TV shows and video games. Many AWS media and entertainment customers license this data through AWS Data Exchange (ADX) to improve content discovery and increase customer engagement and retention. This blog post explains how to transform and […]

We are happy to announce the official release of Media2Cloud 3.0. This release helps AWS customers simplify and expedite their media migration workflow into AWS. It provides a framework to implement artificial intelligence and machine learning (AI/ML) to create frame-level descriptive metadata about content. This new version of Media2Cloud still includes the features that customers have […]