Category: Foundational (100)

AWS Marketplace is a curated digital software catalog that enables AWS customers to easily find, buy, test, and deploy third-party software. Software usage is billed alongside customer AWS bills, with flexible pricing options across both Pay-As-You-Go (PAYG) and upfront contracts. Sellers curious about selling in AWS Marketplace frequently ask me these questions: Will my target […]

AWS Marketplace gives sellers the option to list to list AMI-based product with AWS CloudFormation templates. Sellers, as Consulting Partners (CP) and Independent Software Vendors (ISVs), use the templates to define a cluster or distributed architecture for the product. Customers then deploy the solution by using CloudFormation templates, saving time and avoiding errors in the process. In this post, I’ll provide you with the CloudFormation template requirements for listing AMI-based products with CloudFormation templates in AWS Marketplace.

In this blog post, I will summarize the key findings of a commissioned study conducted by Forrester Consulting on behalf of AWS Marketplace in May 2022. This study, the Partner Opportunity for AWS Marketplace Independent Software Vendors (ISVs), offers both qualitative and non-qualitative benefits for sellers who list their software and data products in AWS […]

Before making a software purchase decision, many organizations want to evaluate software features and capabilities to determine if the software meets their needs. Free trials for SaaS contracts, now available in AWS Marketplace, enable software vendors to show the value of their products to potential customers. If you are a software vendor looking to offer […]

Insurtechs are a relatively new area of development in the insurance industry. McKinsey defines insurtechs as tech-driven insurance companies that use modern technologies to provide coverage or to reinvent business systems. As explained by Investopedia, these companies can “include ultra-customized policies, social insurance, and using new data streams from internet-enabled devices to dynamically price premiums.” […]

Professional services is a product type available in AWS Marketplace. It enables buyers to find and buy services from Consulting Partners (CP) and Independent Software Vendors (ISVs) in AWS Marketplace. Professional services in AWS Marketplace includes services to assess, migrate, support, manage, and train others on how to use AWS services and products in AWS […]

The healthcare industry is in a state of rapid change. As providers continue their ongoing digital transformation, they face numerous challenges in their quest to give patients and caregivers an improved experience. These challenges include: IT evolution – Healthcare organizations can use new data analysis tools to collect, process, and analyze massive amounts of patient […]

AWS Marketplace now enables sellers, independent software vendors (ISVs), and consulting partners (CPs) to complete the AWS Marketplace SaaS product API integration in as little as 10 minutes. This new ability is a reliable and lightweight alternative to the traditional engineering-intensive custom integrations performed by big engineering shops or outsourced to third-party integrators for tens […]

Open Finance is a term that I’ve been hearing more in the financial technology (fintech) world. According to Forrester, Open Finance extends the third-party access principles of open banking across a wider set of financial products such as mortgages, loans, investments, and pensions. Many underlying banking systems and software were built for the brick-and-mortar branch […]

In this blog post, I will share AWS programs and resources you can use to increase awareness and drive traffic to your AWS Marketplace listings. AWS Marketplace is a curated digital software catalog that lets AWS customers find, test, and purchase third-party software licenses. All purchases are consolidated into a customer’s AWS bill. Developing a […]