Tag: Mobile Engagement

Having a single cloud provider as the backend to your mobile app has many advantages. One of these advantages is the tight integration of features between two or more AWS Cloud services. In this blog post, we show the benefits from the recent Amazon Cognito integration with Amazon Pinpoint for user analytics. You can now […]

This post was written by Zach Barbitta, Amazon Pinpoint Sr. Product Manager Tech & Lomax Escarmant, Amazon Pinpoint Software Development Engineer. Reaching your customers through push notifications is an important part of user engagement and retention. To enable push notifications for your mobile application, you use a push notification service such as Apple Push Notification […]

Engaging your customers through communication channels such as push notifications is important for mobile app success. AWS services such as AWS Mobile Hub and Amazon Pinpoint enable you to do this in a scalable and cost effective manner. When using these services with development tooling like Ionic Framework you can rapidly develop modern applications to […]

You just got a new customer for your mobile app. Congratulations! But be careful not to celebrate too early. Did you know that nearly 25% of customers never revisit an app after initial use? After a full month, the fall-off is nearly total. What happened? Analytics are no longer an option for mobile developers—they’re a […]