AWS for M&E Blog

What is AV1 AV1 was developed as a state-of-the-art video codec for distribution over the web by the Alliance for Open Media (AOMedia), which consists of representation from several companies including Amazon, Apple, Netflix, Intel, and Nvidia, and others. It’s designed to succeed AVC, VP9, and HEVC as a next generation of natively supported video […]

The Amazon Web Services (AWS) for Media & Entertainment (M&E) Direct-to-Consumer & Streaming solution area provides services and solutions to help M&E companies prepare, deliver, personalize, and monetize their content across multiple platforms and channels and to provide rich customer experiences with live, linear, and on-demand content. At IBC Show 2024 September 13—16 in Amsterdam, […]

Introduction The rise of Free Ad-supported Streaming Television (FAST) channels has boosted the repurposing and distribution of archival content, including classic movies and TV shows, across modern platforms and devices. Much of this content is available only in lower-resolution, standard definition (SD) formats, and needs enhancement to meet viewer expectations. Traditionally, low-complexity methods like Lanczos […]

Background Today, broadcast, live streaming, and video distribution customers with on-premises sources or local network destinations have a range of choices when building live video workflows. These options all have trade-offs, and none are ideal when hybrid deployments on both ground and cloud are required. Customers can purchase and deploy on-premises encoding appliances and software, […]

This blog post was co-authored by Ryan Khurana, Lead, Machine Learning and Advanced Analytics, MLSE. In today’s social media-fueled 24/7 news and entertainment cycle, speed is of the essence, especially when it comes to sports coverage. Every pivotal moment has endless re-watch value, enabling a plethora of stories to be produced from vast archives. This […]

In today’s streaming landscape, personalization and an enhanced user experience are paramount. This walk-through proposes a dynamic Free Ad-supported Streaming Television (FAST) channels solution integrated with generative AI to enrich the user experience. This solution achieves personalization based on targets, segments and any other information related to the user. By delivering personalized content, FAST channels […]

Picture one of the most anticipated matchups of the NFL football season with the clock winding down. The quarterback hands off the football to the running back, who is met by a wall of defenders at the line of scrimmage. In this moment, it’s unclear if the running back will evade a tackle and make […]

In the high-stakes world of professional football, every fraction of a second counts. A defender’s split-second decision can be the difference between a game-changing tackle and a touchdown. For years, the National Football League (NFL) has sought to quantify these crucial moments, but the complexity of measuring the different factors contributing to a made or […]

Representatives from AWS Partners, AWS Solutions Architecture, and Prime Video at the July 2024 JPEG XS interop in Culver City, CA. At the end of July 2024, Amazon Prime Video in Culver City, CA, hosted an interoperability workshop for multiple Amazon Web Services (AWS) partner hardware and software vendors that use the JPEG XS video […]

At the 2024 International Broadcasting Convention (IBC), Amazon Web Services (AWS) will unveil the Cloud Native Agile Production (CNAP) project, an open-source initiative aimed at accelerating the creation and delivery of media during live production. Developed in collaboration with BBC’s research and development (R&D) team, Sky, and AWS Partners, including Adobe and CuttingRoom, CNAP debuts […]